Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Evaluate the impact of your product and marketing strategies in increasing customer satisfaction.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Alchemer Mobile

FEBRUARY 2, 2021

Participating in these groups is a great way to conduct market research (What is your target market talking about? There are several in-app solutions to choose from, but we recommend in-app messaging and/or market research surveys. Early feedback is also a great indicator of customer satisfaction.

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Alchemer Mobile

OCTOBER 19, 2023

trend identification, and to ensure that feedback from desired audience segments is being represented. Market Researchers who want to understand audience groups with precise segments and targeting across surveys and studies, and who want to generate audience lists from past study participants.

Data Visualization 130

Data Visualization Product Research Customer Feedback User Testing 130

Userpilot

MAY 23, 2024

TL;DR Customer experience (CX) refers to all customer interactions with a brand, covering every touchpoint from initial discovery to renewal. Excellent customer experience can differentiate you from competitors and enhance customer satisfaction , loyalty, retention, and advocacy. User persona example.

Customer Experience 52

Customer Experience Feedback Software Analytic Tools Customer Satisfaction 52

Userpilot

OCTOBER 19, 2024

Get real-time insights into your survey responses, with visual breakdowns of data, NPS score, and trends. In addition to NPS, you can create other types of surveys from scratch or choose from various templates, covering customer satisfaction ( CSAT ), feedback forms, and more. Why’s Userpilot worth considering?

Feedback Software 85

Feedback Software Analytic Tools Data Visualization Research Software 85

Product Innovation Educators

NOVEMBER 4, 2024

Market Research Jack emphasizes that market research remains the most important skill for product managers. Modern approaches include: Advanced Research Technologies Eye tracking for user experience studies AI-powered customer insight analysis Predictive analytics for market trends Sensory analysis techniques 6.

User Testing 103

User Testing Research Software Analytic Tools Feedback Software 103

Userpilot

SEPTEMBER 15, 2022

SaaS companies use CI data to derive insights into unmet customer needs and take action to improve customer satisfaction. Internal CI can be generated by any customer interaction inside the app (e.g., customer feedback, feature usage). What are the benefits of customer intelligence in SaaS?

Feedback Software 93

Feedback Software Research Software Analytic Tools Data Visualization 93

Userpilot

JANUARY 28, 2024

Create user onboarding flows code-free. So, what’s the best time to trigger market research surveys? While the obvious answer is during product development , you can also do it at regular intervals to keep track of customer preferences. Market research survey. How large is your company?

User Testing 69

User Testing Customer Feedback Product Research Feedback Software 69

Userpilot

AUGUST 30, 2024

Investigate the broader market landscape, including competitors and industry trends, to identify opportunities and understand customer needs in context. Monitor and analyze customer activity on social platforms to gain unsolicited feedback and understand brand perception. Customer sentiment. Market demand.

Data Visualization 90

Data Visualization Customer Feedback User Testing Analytic Tools 90

Userpilot

NOVEMBER 19, 2022

They also help develop only the products that satisfy real user problems. This improves customer satisfaction and saves the organization resources which could be wasted on developing unwanted features. During the prelaunch stage, their task is to carry out market and customer research.

Data Visualization 91

Data Visualization User Testing Research Software Feedback Software 91

Userpilot

JULY 29, 2024

TL;DR Quantitative data, expressed numerically, is crucial for analysis, driving strategic decisions, and understanding consumer behavior and market trends. Metrics like DAU, MRR, sales figures, satisfaction scores, and traffic are examples of quantitative data across industries. It helps forecast growth and financial planning.

Data Visualization 83

Data Visualization User Testing Analytic Tools Feedback Software 83

Userpilot

SEPTEMBER 20, 2023

Key responsibilities include setting out a clear product vision , building a product roadmap, organizing releases , and conducting continuous market research and analysis. Conduct user and market research to identify unmet needs. A report looking at retention over time can be a handy way to spot trends.

Reporting Tools 91

Reporting Tools Customer Experience User Testing Product Research 91

Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market.

User Testing 85

User Testing Data Visualization Feedback Software Research Software 85

Userpilot

APRIL 18, 2023

We’ll look at demographic, market research, and customer satisfaction survey questions, among others. Market research survey questions Market research questions help you learn more about your customer base. In-app market research survey. Why or why not?

Customer Feedback 82

Customer Feedback Data Visualization Product Research User Testing 82

Userpilot

APRIL 7, 2023

TLDR B2B customer insights are the knowledge and information gained by companies that focus on businesses as individual customers. Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews.

Data Visualization 81

Data Visualization Analytic Tools Feedback Software Research Software 81

Userpilot

DECEMBER 5, 2023

UI design focuses on the visual side of the product, for example, the layout or color patterns, while UX design is about delivering a good user experience at all touchpoints in the customer journey. A strong product design ensures alignment with user needs and enhances user satisfaction and retention.

User Testing 67

User Testing Product Research Data Visualization Feedback Software 67

Userpilot

OCTOBER 24, 2022

When used at regular intervals, it helps you understand how satisfaction and loyalty change throughout their customer journey. Calculate your Net Promoter Score and measure customer loyalty. Collect individualized data on your users. Analyze the product’s NPS trends score in real-time. Here are some examples.

Feedback Software 86

Feedback Software Analytic Tools Research Software Software Review 86

Userpilot

JUNE 12, 2023

TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.

Data Visualization 71

Data Visualization Product Research Research Software Analytic Tools 71

Userpilot

JULY 31, 2024

A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration. A successful product development strategy begins with market research to understand the target market and competition.

Analytic Tools 80

Analytic Tools Research Software Feedback Software User Testing 80

Userpilot

NOVEMBER 2, 2022

Address customer pain points and show how your product can help alleviate them. Add features that customers crave (and that solve actual problems they face). To prioritize features, do market research, encourage feature requests , and use prototyping and fake door tests to validate your ideas.

Feedback Software 82

Feedback Software Research Software User Testing Product Research 82

Userpilot

DECEMBER 7, 2023

TL;DR Data-driven insights are the conclusions reached from analyzing raw data and identifying the patterns and trends in them. These insights help modern businesses understand customers, create targeted marketing campaigns, identify business opportunities, and enhance the customer experience.

Data Visualization 85

Data Visualization Analytic Tools Feedback Software Research Software 85

Userpilot

OCTOBER 17, 2023

Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Data Visualization 77

Data Visualization Analytic Tools Research Software Feedback Software 77

Userpilot

OCTOBER 31, 2022

Examples include customer pain points, brand image, product features and functionality, price, and user-friendly experiences. When you analyze customer needs, you need to get valuable insights from various customer data sources such as customer feedback , market research, focus groups, and product usage trends.

Data Visualization 87

Data Visualization Analytic Tools User Testing Feedback Software 87

Userpilot

JANUARY 22, 2024

Finally, your growth strategy should identify all essential tools, allow for task automation, and define a strategy for improving the customer’s lifetime value. This means collecting feedback data to measure customer satisfaction. It also means constantly tracking and analyzing KPIs and customer behavior data.

Feedback Software 86

Feedback Software Research Software Analytic Tools Product Research 86

Userpilot

JUNE 30, 2023

Online reviews: Allow customers to share their opinions and experiences publicly on review websites. Encouraging new and existing customers to leave online reviews will give you a continuous stream of feedback that reflects customer sentiments and helps identify trends and areas for improvement.

Customer Feedback 84

Customer Feedback User Testing Feedback Software Data Visualization 84

Product Innovation Educators

DECEMBER 16, 2024

The core focus of these activities is on thorough market research, continuous customer engagement, and strategic product development. Market Research As software product managers navigate the complex landscape of product development, market research emerges as a crucial first activity.

Research Software 62

Research Software Feedback Software User Testing Product Research 62

Sachin Rekhi

JUNE 18, 2015

Fred found NPS to be a strong alternative to long customer satisfaction surveys as it was such a simple single question to administer and was able to show correlation between NPS and long-term company growth. We conducted this analysis every quarter so we could see quarter-over-quarter trends in the results.

Product Research 129

Product Research Customer Experience User Testing KPI 129

Userpilot

MAY 14, 2023

Feedback widgets allow you to get feedback passively on topics like feature requests and prompt smiley face surveys to measure customer satisfaction. Email surveys let you understand customer experience at different stages of the user journey and after specific interactions. Create NPS surveys with Userpilot.

Feedback Software 82

Feedback Software User Testing Customer Feedback Analytic Tools 82

Userpilot

JULY 23, 2024

Here are some of the most common: The Kano model divides features into basic needs, performance features, and delight factors to prioritize based on customer satisfaction. The idea is to focus on the most impactful features that deliver value, ensure customer satisfaction , and create growth opportunities.

Feedback Software 92

Feedback Software Product Research User Testing Customer Experience 92

Userpilot

JANUARY 17, 2024

Here are the 15 most effective ways to scale your SaaS business: Create a solid customer acquisition strategy. Optimizing your marketing strategy to cut costs. Constantly perform market research to identify expansion opportunities. Use content marketing and SEO to educate and attract potential users.

Feedback Software 87

Feedback Software Research Software Analytic Tools User Testing 87

Userpilot

JULY 3, 2024

TL;DR Data-driven design is the process of basing product design decisions on concrete user data and analysis instead of intuition or assumptions. Focusing on data-driven design ensures that products meet user needs , thereby enhancing user satisfaction and retention while reducing churn.

Data Visualization 58

Data Visualization User Testing Product Research Customer Feedback 58

Userpilot

NOVEMBER 29, 2023

TL;DR Product research tools are platforms used by product managers to gather, analyze, and interpret data related to their products and user behavior. A well-rounded customer service solution with powerful tools for collecting user feedback, implementing ticketing systems, and spotting customer experience gaps.

Research Software 78

Research Software Data Visualization Feedback Software Analytic Tools 78

Userpilot

SEPTEMBER 7, 2022

It also gives product teams a better understanding of the market and sparks product innovation. White-space mapping, in turn, is the process used to categorize and visualize all market research findings. Use CSAT and NPS surveys across the customer journey and collect customer feedback.

Data Visualization 87

Data Visualization Feedback Software Research Software Analytic Tools 87

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. Create detailed user personas and craft targeted stories for these personas. Data analysis : Feed data into ChatGPT to identify patterns and trends.

ChatGPT 83

ChatGPT Data Visualization Onboarding KPIs Research Software 83

Userpilot

JUNE 17, 2024

Blogs : Stay up-to-date on customer insights & AI (Userpilot), original customer surveys (Intercom), customer success insights (ClientSuccess), customer behavior & experience (Zendesk), and customer experience best practices (CustomerThink). Looking into tools for customer insights managers?

Data Visualization 52

Data Visualization Customer Feedback User Testing Reporting Tools 52