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What We Learned About Building Products People Love in 2016

Mind the Product

Was it insight, opinion, guidance on how to get the best out of colleagues or to make your voice heard, career advice, best practices, or something more fundamental? Organise around customers. It’s important to understand that we who are building these products and services know things that our users don’t.

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Common technical hiccups in your product analytics that are easy to spot

Mixpanel

The good news is that many technical quirks tend to follow certain patterns that can be easily spotted—even by non-engineers. Here are four technical hiccups associated with corrupt event tracking data, how to spot them, and what to do about them. So how can you tell as a non-technical individual if this data is real or a stutter.

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Don’t Miss These Speakers at #mtpcon San Francisco

Mind the Product

As always the core of the conference is our line-up of amazing speakers, and the insights and stories they bring to the conference is what starts all those conversations. Leisa Reichelt, Head of Research and Insights at Atlassian. Leisa is responsible for building a better understanding of users and customers at Atlassian.

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My Biggest Takeaways?—?Being a Product Manager at an Early Stage Startup

The Product Coalition

He considered product managers to be on a spectrum from “librarian” who is focused on facilitating communication and coordination to “poet” who formulates product strategy based on customer insights. I then convinced the team to hire a part-time UX consultant to help me with user research. They do whatever needs to be done.

Startups 101
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Data thinking vs. product thinking

Mixpanel

UX design, branding, feature-set, nuanced differences in user perspectives, and a million other variables can impact (with varying levels of influence) whether our products get used or ignored. The ultimate outcome should be reality-aligned insights. Understand the role of data with nuance. But you’d be wrong.

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Mobile app event tracking: Telling the story of how your app works (or doesn’t work)

Mixpanel

When a user uses an app, they do stuff. And each of these kinds of events can be “meaningful” based on how they represent our users’ behaviors and expectations as they navigate the app experience. But events aren’t just limited to direct actions taken by users. Events tell stories about your users (and your app).

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How to Deal With Unknown Unknowns in Project Planning

Amplitude

This is a guest post from Dillon Forest, cofounder, CTO & product manager at RankScience. Do some user research. But when you’re building a product with lots of technical or business unknowns—something many startups and product teams are doing—this process breaks down. The uncertainty of technical products.