Customer Feedback Software Engineering Technical Cofounder 
Mixpanel
OCTOBER 5, 2021
The good news is that many technical quirks tend to follow certain patterns that can be easily spotted—even by non-engineers. Here are four technical hiccups associated with corrupt event tracking data, how to spot them, and what to do about them. So why could that happen from a technical standpoint? Event stuttering.
Mixpanel
MARCH 3, 2022
UX design, branding, feature-set, nuanced differences in user perspectives, and a million other variables can impact (with varying levels of influence) whether our products get used or ignored. The ultimate outcome should be reality-aligned insights. Understand the role of data with nuance. But you’d be wrong.
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Mixpanel
MAY 19, 2022
When a user uses an app, they do stuff. And each of these kinds of events can be “meaningful” based on how they represent our users’ behaviors and expectations as they navigate the app experience. But events aren’t just limited to direct actions taken by users. Events tell stories about your users (and your app).
Mixpanel
FEBRUARY 3, 2022
So it’s tempting to think the additional add-on of measuring user events in your code (i.e., implementing product analytics) is something that can wait until your team is bigger, until you have more users, or until you have more money. You know where users clicked and didn’t click, when they clicked, and in what order.
Mixpanel
JULY 26, 2022
In order to effectively test whether a feature has been implemented correctly, a QA engineer needs to understand the feature inside and out. They need to be actively aware of all of the requirements, why those requirements exist, and the nuanced value the feature intends to deliver to the user. Engineers are technical.
Mixpanel
JANUARY 3, 2022
The point is that some of these might be catchable by non-technical team members whose job it is to analyze the data, but a lot of cases could only ever be noticed by someone who understands how the implementation actually works on a technical level: an engineer like yourself. Keep the product folks technically up-to-date.
Mixpanel
OCTOBER 21, 2021
Here’s how to harness the incredible product insights of an analytics framework like Mixpanel, while keeping your SwiftUI as clean and simple as it was meant to be. Use custom event initializers to reduce footprint. Use custom view modifiers for more logical grouping. Thanks to custom view modifiers, we can!
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