Mixpanel

OCTOBER 5, 2021

You can spend all the time in the world devising a thoughtful, nuanced analytics strategy for your product analytics, but if your event tracking isn’t set up behind the scenes just how you need it, some (or all) of your data might be rendered far less helpful than you’d like. So why could that happen from a technical standpoint?

Technical Cofounder 98

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Mixpanel

FEBRUARY 3, 2022

So it’s tempting to think the additional add-on of measuring user events in your code (i.e., implementing product analytics) is something that can wait until your team is bigger, until you have more users, or until you have more money. With product analytics, you can know the difference.

Analytic Tools 64

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Mixpanel

JANUARY 3, 2022

The point is that some of these might be catchable by non-technical team members whose job it is to analyze the data, but a lot of cases could only ever be noticed by someone who understands how the implementation actually works on a technical level: an engineer like yourself. Keep the product folks technically up-to-date.

Analytic Tools 59

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Mixpanel

MAY 19, 2022

It’s the primary technique used to capture usage information by product analytics platforms like Mixpanel. It’s, therefore, essential for you, as a product manager, designer, or any kind of product stakeholder, to have a sophisticated understanding of how event tracking works so you can, well, know what’s happening in your mobile app.

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Mixpanel

MARCH 3, 2022

There’s an enormous amount of ambiguity when it comes to developing products. UX design, branding, feature-set, nuanced differences in user perspectives, and a million other variables can impact (with varying levels of influence) whether our products get used or ignored. Understand the role of data with nuance.

Data Visualization 114

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Mixpanel

JULY 26, 2022

In order to effectively test whether a feature has been implemented correctly, a QA engineer needs to understand the feature inside and out. They need to be actively aware of all of the requirements, why those requirements exist, and the nuanced value the feature intends to deliver to the user. Engineers are technical.

Analytic Tools 59

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Mixpanel

OCTOBER 21, 2021

Here’s how to harness the incredible product insights of an analytics framework like Mixpanel, while keeping your SwiftUI as clean and simple as it was meant to be. Use custom event initializers to reduce footprint. Use custom view modifiers for more logical grouping. Thanks to custom view modifiers, we can!

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