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How to Interpret Customer Data with Data Visualization Tools: Expert Insights for Product Teams

Userpilot

Data visualization tools help turn your messy spreadsheets into clear, interactive insights. For example, when launching a new feature, the right data visualization tool will let you track user interactions through a funnel report. The goal is simple: make data easy to understand and improve user experience quickly.

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The ABCs of data: how to make sense of your company’s data as a product manager

Mixpanel

And yours is among all that data—data about and produced by your customers as well as data that’s central to your day-to-day business operations. As with many things in this life, organization is the first step to success, whether you’re looking to increase operational efficiency, improve user experience, or innovate to grow market share.

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What Monzo Learned From Scaling its Lending Team

Mind the Product

We recently reached 1,800,000 current account customers – after launching in January 2018 – and are focusing on growing our user base and revenue. In the same time, we’ve grown overdraft usage from zero to over 100,000 people, and revenue from zero to break-even on a per customer basis. What would you be proud of?

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Reveal VS Looker for Embedded Analytics; Which Solution Is Better for You?

Reveal

This is where tools such as Reveal and Looker come in handy – they convert raw data into easy-to-understand and easy-to-use insights that enable organizations to reshape and modernize the way they do business. What is Looker? What Is Looker? Reveal VS Looker – Comparing Features & Functionalities.

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Harness Your Product Data: Better Understanding User Behavior Across Channels and Devices

Speaker: Kate Owens and Megan Bubley, SpotHero, Diana Smith, Segment, and Erin Franz, Looker

Join our webinar on October 17th with Segment and Looker to hear how they have solved these complex data issues. They thought their challenge was improving conversion rate, but found that it was really defining a single source of truth and understanding how to track users in light of their increasingly complex product.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Marketing technology – or MarTech – stacks are the groups of technologies that marketers use to execute, analyze and improve their marketing across the customer lifecycle. WordPress lets users build everything from blogs to full-blown websites with 100s of themes to choose from. Intercom – live chat and customer engagement.

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SaaS Reporting Guide: Tools & Metrics

Userpilot

The different reports can offer a variety of insights that help manage your product in the right direction. The most important metrics to track are: Customer acquisition cost : The amount spent to acquire a new customer. Conversion rate : The number of customers that convert into paying customers.