UX Studio: Product Management

AUGUST 17, 2018

Here we’ll give you some guidelines and best practices, whether you’re just beginning to include usability testing in your processes or are setting out to up your usability testing game. Usability tests check if people can use a product. What is usability testing? What is the purpose of usability testing?

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Userpilot

JULY 10, 2024

TL;DR Promote your SaaS by knowing your audience, creating engaging content, and highlighting unique features to attract users. Product management builds products, while SaaS product marketing makes them appealing to users. Both are vital for SaaS success.

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Centercode

DECEMBER 26, 2019

As we discover the myriad ways organizations are building and optimizing their Customer Validation (CV) programs, our team here at Centercode is devoted to developing content that’s inspiring and useful across departments, roles, and industries. Below is a roundup of our favorite pieces of Customer Validation content from 2019.

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Userpilot

AUGUST 17, 2024

In this article, we’ll cover the fundamentals and best practices of click funnels, from the initial steps of conducting user research to more advanced aspects like lead classification and conversion rate optimization. To create a click funnel, follow the below steps: Conduct user research to understand your target. Let’s dive right in!

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Centercode

OCTOBER 14, 2020

Validating your product’s ability to connect to and communicate with other home-office devices requires thorough, constant testing (and iteration) across thousands of diverse use cases. Making devices compatible with the computers, tablets, and routers that customers use at home. Industry Challenges. Your Path to Success.

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Centercode

JUNE 4, 2019

But using the Oculus Quest did get us thinking about what goes into Customer Validation for VR and emerging tech. Below is a summary of our discussion on the testing strategies that bring delightful VR products to market. You can’t get a holistic view of a commercial product by testing it before it’s feature complete.

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Product Talk

AUGUST 4, 2021

I know many authors who use their blog as a way to test content. So I put the book on hold and started devising a plan to test my content. This gave me a great feedback loop to measure the efficacy of my content. Some teams got stuck because they couldn’t find customers to interview. I knew I needed more feedback.

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Usersnap

JULY 22, 2021

In this post I’m going to show you how we handle product feedback and implement new product features. Everything backed by customer feedback. Gathering product and user information using product feedback tools. This will probably make you stop collecting information & feedback. Yes, any user.

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Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

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Centercode

APRIL 9, 2019

We may associate the idea of beta testing with Google, Microsoft, video games, and other tech with roots in the late 20th century, but IBM cemented “beta” as far back as the 1950s. To paraphrase him: IBM referred to testing feature complete products as “B” testing (in contrast to testing theories and ideas, or “A” testing).

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Userzoom

DECEMBER 9, 2019

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. One very under-utilized ‘tool’ is doing research with – and developing relationships with – customer service.

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The Product Coalition

JUNE 27, 2021

Once you created a first draft that you are happy with, it’s time to bring it to the market and iterate according to the feedback you get. But how can you test a strategy? For example, you might articulate the problem you solve in a certain way and want to know if your potential customers see it the same way.

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Userpilot

JULY 26, 2022

SaaS businesses tend to have heterogeneous customer bases, which means you will probably have customers with different needs. Goals in SaaS are conversion points along the customer journey that you want your users to reach. A goal is like a milestone that you want your customers to reach. What are goals in SaaS?

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Product Innovation Educators

FEBRUARY 22, 2021

Insights, Stories, and Secrets from Inside Amazon. And, they are here to share their insights with us. . 7:47] How did you see customer obsession encouraged at Amazon? Remarkably, Jeff Bezos and Amazon figured out how to create reinforcing processes to make customer obsession part of people’s jobs.

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Centercode

NOVEMBER 13, 2020

Here’s how streaming services are refining their products and taking a proactive approach to tackling industry challenges with help from their customers — and Centercode. Your customers have hundreds of products to choose from when using your streaming service. Load Testing. Device Compatibility. Your Path to Success.

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UX Studio

JULY 4, 2018

VR in UX research can serve as an individual tool to explore user needs and test complex user experiences. We collected some best practices for those looking to learn more about or just getting started with VR user testing. Applications of VR user testing in retail. So why does VR even matter?

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Centercode

FEBRUARY 11, 2021

The pandemic — and the unprecedented uptick in e-commerce that came with it — has changed the way your customers are buying tech, especially hardware products. Winning over your customers first requires an understanding of how changes brought by 2020 affected purchasing habits and behavior. Customers Are Getting More Self-Reliant.

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The Product Coalition

AUGUST 16, 2020

SplitShire-London-Collection-210062 When I work with companies on sharpening the value proposition and refining the product strategy, one of our information sources for the process is their existing customers. This is where I find myself saying that in this case the prospect might not turn into a customer, and it’s OK.

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The Product Guy

AUGUST 10, 2017

As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. Asking the wrong users for input.

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Centercode

DECEMBER 22, 2020

Our team was right there, too, and we’re proud to say that we continued not only to support our customers with our platform and services, but we supported testing professionals with in-depth content to help them adapt and improve. The ROI of Testing Pre-Release Products with Centercode. Increasing Efficiency.

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Userzoom

MAY 12, 2020

The magnitude of the challenge is intensified by the relative digital and user experience maturity of healthcare companies. You can download the complete ebook below…. Download ebook. Download ebook. For many, this has proven to be a challenging sprint against the pace and scale of the pandemic.

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Userpilot

MAY 16, 2023

Getting paying customers for your SaaS business can be a challenging and complicated endeavor. However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. Software companies need to use targeted emails instead of sending the same message to every user.

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Centercode

FEBRUARY 18, 2021

User Experience as a field? And nestled in the center of all this was beta testing, a practice (usually without standardized processes) that loosely applied to any sort of pre-launch product testing. This rapid evolution shapes and is shaped by today’s customers. Not really a thing. Still a pre-teen.

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The Product Coalition

JANUARY 14, 2021

The device comes with a glucose meter, disposable test strip cartridge and lancing device. Personal measurements arrive in less than 6 seconds and automatically sync with the user app where the user receives an analysis of their condition and the ability to share information with caregivers directly. Health Apps #3?—?Propeller

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UX Studio: Product Management

JANUARY 29, 2020

We conducted user research for the site and we will share what we’ve learned from it in the following case study. With this revamp, senior management hoped to achieve a radical improvement in their user experience, as opposed to the incremental refinements they had been working on in recent times. A UX research-only project.

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Centercode

MARCH 4, 2020

Low tester participation is a source of frustration for many Customer Validation professionals. You’ve invested hours into crafting creative test topics , and you’re following best practices for a comprehensive and approachable communication strategy. But somehow, only a fraction of your testers are submitting feedback.

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Gainsight

OCTOBER 13, 2022

The state of the SaaS market right now is stress-testing the growth strategies of all kinds of SaaS companies. . To help you do that, we created the SaaS Durable Growth Kit for Customer Success , a collection of insights and proven strategies from Gainsight executives that shifts the conversation from “what now” to “what’s possible.” .

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Centercode

JANUARY 15, 2021

From the niche world of hi-tech enthusiasts from the 90s to today’s mainstream users, the people who consume technology have had as much of an effect on its evolution as it has had in our daily life. This isn’t to say that user experience or ease of setup wasn’t important back then. ” Faster PC gaming setup?

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Lenny Rachitsky

JULY 21, 2024

Brought to you by: • Pendo —The only all-in-one product experience platform for any type of application • Cycle —Your feedback hub, on autopilot • Coda —The all-in-one collaborative workspace — Rory Sutherland is widely regarded as one of the most influential (and most entertaining) thinkers in marketing and (..)

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Centercode

NOVEMBER 23, 2020

Earlier this month, a team of 40 Google researchers published a study about just that — and their investigation returned some vital insights into the challenges of developing machine learning. And if you’re a maker of tech that relies on machine learning, these errors aren’t doing you or your customers any favors.

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UserTesting

AUGUST 24, 2015

And you’re probably testing those prototypes internally. But are you testing them with users, too? User feedback, even if all you have to show is a Post-it, can lead … The post New eBook: Getting Out of the Office – Testing Mobile App Prototypes with Users appeared first on UserTesting Blog.

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UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? What characteristics define market research vs user research? How do we combine market research and user research? It is not just about market research vs user research anymore. Who would we see as the customers for our product?

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Centercode

NOVEMBER 20, 2019

Their responses reveal what prospective customers want out of their tech purchases, and the qualities that encourage them to buy. Users want a lot out of their tech products, but high-quality is at the top of the list. To Ensure Quality: Test Interoperability in the Real World. High-Quality.

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Centercode

OCTOBER 22, 2019

This week, we decided to ask our Customer Validation Managed Testing Services Team to weigh in. Our Centercode Program Managers work closely alongside our customers to manage the ins and outs of Customer Validation, from communicating directly with testers to spinning feedback into recommendations. Program Manager.

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Usersnap

NOVEMBER 17, 2022

In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively. There are several categories in which you can improve your CDP or CRM. What is HubSpot?

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The Product Coalition

AUGUST 14, 2022

Bad Feedback Doesn’t Always Mean Your Product Is Bad Bad product feedback is a bummer. Products are always meant to serve someone, and if it wasn’t built for the person who gave you the feedback, there is no reason to feel bad about it. Here is a quick guide to strategic thinking about product feedback. out of 10.

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Userpilot

APRIL 22, 2024

Interested in effortlessly turning prospects into loyal customers? In this article, we break down the concept of the marketing funnel and share examples of practical strategies to give you a better idea of how it helps with user engagement. Interested in providing personalized experience across the customer journey ?

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