Intercom, Inc.

NOVEMBER 3, 2022

You’re investing resources in hiring and training the right people, tracking different metrics at different stages, adding more and more complexity with each increase in headcount, use cases, and customers. Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

Alchemer Mobile

OCTOBER 14, 2021

What tools or methodologies do you use? What have been your favorite ways to connect and get feedback from your customers? Every industry is starting to adopt technology in interesting ways.” What tools or methodologies do you use? What are some trends you anticipate happening in the next several years?

Technical Review 245

Technical Review User Testing Data Visualization Feedback Software 245

Product Talk

AUGUST 4, 2021

This need is what led me to think about and design the opportunity solution tree. When I finally wrote about the opportunity solution tree (back in 2016), I knew that it was a big enough idea that I would need to write a book about it. This gave me a great feedback loop to measure the efficacy of my content.

Product Research 282

Product Research Books User Testing Research Software 282

The Product Coalition

MARCH 13, 2022

There were many dozens of operation people at all levels who were responsible for a gazillion of back-office processes and tools that built and maintained eBay’s product catalog. But we need to do it consciously, or else we will surely overuse the tools, methods, and skills that we are used to using. And that was the problem.

Feedback Software 159

Feedback Software Demo Data Visualization User Testing 159

Usersnap

JULY 22, 2021

In our recent post I’ve shown you how we interpret and live up to the “release early, release often” paradigm of software development. In this post I’m going to show you how we handle product feedback and implement new product features. Everything backed by customer feedback. Asking customers about their jobs-to-be-done.

Feedback Software 98

Feedback Software User Testing Customer Feedback Product Research 98

UX Studio: Product Management

AUGUST 17, 2018

Usability testing forms a user experience research method, usually a qualitative one, as the core of UX research. A typical (potential) user of any digital product should be able to interact with it without frustration, and easily accomplish set goals. Usually, you’ll have to fine-tune and customize this method to fit the context.

User Testing 141

User Testing Product Research Research Software Feedback Software 141

The Product Guy

AUGUST 10, 2017

As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. Asking the wrong users for input.

User Testing 118

User Testing Customer Experience Research Software Customer Feedback 118

Userpilot

JULY 10, 2024

If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. We explore how to create an effective SaaS marketing strategy plan and share 14 product marketing strategies you should implement in your SaaS business. Both are vital for SaaS success.

Analytic Tools 86

Analytic Tools Feedback Software Research Software User Testing 86

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 95

Analytic Tools Research Software Feedback Software Customer Experience 95

Gainsight

JANUARY 4, 2021

As we embark on the New Year, now is the perfect time to catch up on Gainsight’s Customer Success resources from 2020. We compiled our best Customer Success resources from last year, from blogs to ebooks to webinars and podcasts. Here are over 65 Customer Success resources to catch up on and get you ready for the New Year.

Customer Experience 111

Customer Experience Feedback Software Customer Feedback User Testing 111

Centercode

OCTOBER 14, 2020

Now, work from home (WFH) is the norm for many companies — and it is permanently shaping the way people communicate, work, and adopt technology. Here are the three biggest obstacles and solutions for overcoming them. Transitioning from offices to private homes has expanded an already enormous technological landscape.

User Testing 98

User Testing Reporting Tools Feedback Software Customer Feedback 98

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. TL;DR Customer acquisition is the process of attracting and converting new customers into paying customers.

Research Software 87

Research Software Feedback Software Customer Experience Customer Feedback 87

The Product Coalition

FEBRUARY 18, 2023

It’s no wonder there are many tools that try to resolve this. But tools alone won’t fix anything and can do the opposite. Every now and then, early-stage founders approach me to hear about their product idea and give them feedback. Tools alone cannot be the answer. Tools can help us do that. Here’s why.

Data Visualization 139

Data Visualization Customer Communications Feedback Software User Testing 139

Centercode

NOVEMBER 13, 2020

And while one could argue that the extenuating circumstances of pandemic life have made people more patient with technology, even that patience would have its limits. Here’s how streaming services are refining their products and taking a proactive approach to tackling industry challenges with help from their customers — and Centercode.

Feedback Software 98

Feedback Software User Testing Customer Experience Product Research 98

Userpilot

JULY 8, 2024

Looking for examples of customer journey touchpoints? The article explores 20 major touchpoints in a SaaS product journey. And shows you how to optimize them for better conversions and higher customer satisfaction. To identify the key touchpoints, first research customer expectations and needs. Let’s dive in.

Analytic Tools 83

Analytic Tools Feedback Software Research Software User Testing 83

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. To find out why people had stopped using the app, we did what we always do.

Research Software 96

Research Software Analytic Tools Feedback Software UX 96

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. You started off in engineering, I believe.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 90

Feedback Software Research Software Reporting Tools Onboarding KPIs 90

Usersnap

JULY 1, 2020

It’s been 2 years since we at Usersnap started developing a tool for Customer Experience. For research purposes, we talked to many experts, interviewed a large number of potential customers, and even built a community ! We learned a lot and shared our findings on our blog through stories and ebooks.

Data Visualization 98

Data Visualization Reporting Tools Customer Experience User Testing 98

Userpilot

AUGUST 17, 2024

In this article, we’ll cover the fundamentals and best practices of click funnels, from the initial steps of conducting user research to more advanced aspects like lead classification and conversion rate optimization. To create a click funnel, follow the below steps: Conduct user research to understand your target. Let’s dive right in!

Research Software 83

Research Software Feedback Software Analytic Tools Data Visualization 83

Userpilot

JUNE 29, 2022

Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse. Your ideal customer, known as your buyer persona, is the hero of any good product story. What is product storytelling?

Feedback Software 90

Feedback Software User Friction User Testing Customer Experience 90

Userpilot

MARCH 23, 2022

If you want to measure customer loyalty and user sentiment in general, following NPS best practices is a must. There’s much more to NPS than sending users a customer feedback survey. Net Promoter Score (NPS) is a customer satisfaction metric measured on a 10-point scale. The short answer is YES.

Product Research 83

Product Research Feedback Software Analytic Tools Research Software 83

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? ClickUp achieves product differentiation through customization. Hopstack’s differentiator is its exceptional user experience. HubSpot prides itself on its exceptional customer service.

Differentiation 89

Differentiation Analytic Tools Research Software Feedback Software 89

Centercode

APRIL 9, 2019

Different teams perform beta testing in different ways and at different stages: in live environments and labs; with or without actual customers; over weeks or over days; using a feature-complete product or a prototype. Customers or an internal team? Technology. It’s analog, so there’s no need for a software component.

Feedback Software 68

Feedback Software Research Software User Testing Product Research 68

The Product Guy

MARCH 14, 2017

We like to get painful user problems to solve. You can ask me to change the color somewhere or put a button on a screen, and I will probably do that, but I really like to get challenging problems where I can do my research build prototypes, do user tests, and come up with a solution that will raise our product to the next level.

User Testing 121

User Testing Research Software Feedback Software Data Visualization 121

The Product Coalition

SEPTEMBER 6, 2021

Customer experience isn’t just for products. As an employee, you provide customer experience to your manager, your colleagues, and your own employees. There are many things to take from it, but I mainly took the fact that you need to think about the customers from their point of view. Is it a great one?

Customer Experience 162

Customer Experience User Testing Customer Feedback Data Visualization 162

Userpilot

MAY 3, 2021

I’ve yet to come across a SaaS business that doesn’t want to increase its Customer Lifetime Value (or LTV for short). It stands to reason: why wouldn’t you want to increase the amount of money you make from each of your customers during the time they work with you? Why does LTV matter for SaaS? Who should measure LTV?

Onboarding KPIs 98

Onboarding KPIs Feedback Software Analytic Tools Data Visualization 98

Userzoom

MAY 12, 2020

The magnitude of the challenge is intensified by the relative digital and user experience maturity of healthcare companies. You can download the complete ebook below…. Download ebook. Download ebook. Trackers, cookies, web analytics, and other tools can slow down site performance during heavy traffic.

Healthcare 95

Healthcare Research Software Analytic Tools User Testing 95

Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 74

User Testing Customer Experience Customer Feedback Feedback Software 74

Intercom, Inc.

JULY 4, 2019

If we implement a new feature, how will customer behavior change in a meaningful way?”. You want to reduce the scope of your question to: “What are the things we can change in our behavior or our users’ behavior that might make our customers more satisfied?” Here are five quick takeaways: Narrow your definitions.

User Testing 212

User Testing Customer Experience Feedback Software Research Software 212

ProductPlan

APRIL 18, 2023

In-app messaging is a way of communicating with users within the context of your product, often taking the form of tooltips, banners, or in-app chat. For software products, in-app messaging includes all of the native messages sent to a user while they are using your product.

Feedback Software 75

Feedback Software Messaging Customer Communications Customer Experience 75

The Product Coalition

AUGUST 16, 2020

SplitShire-London-Collection-210062 When I work with companies on sharpening the value proposition and refining the product strategy, one of our information sources for the process is their existing customers. This is where I find myself saying that in this case the prospect might not turn into a customer, and it’s OK.

User Testing 171

User Testing Customer Experience Customer Feedback Product Strategy 171

The Product Guy

FEBRUARY 3, 2019

I prided myself on knowing my customers. When I built a new feature, I knew exactly who would benefit from it and knew who to call for feedback. I had many, many more customers (millions more), but no way of segmenting these customers into personas or roles like at my previous job. But that was my old job in edtech.

User Testing 124

User Testing Customer Feedback Product Management Product Manager 124

Usersnap

JULY 22, 2021

In our recent post I’ve shown you how we interpret and live up to the “release early, release often” paradigm of software development. In this post I’m going to show you how we handle product feedback and implement new product features. Everything backed by customer feedback. Yes, any user. Ask for that problem.

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

Userpilot

NOVEMBER 6, 2020

In this post, we’re going to provide you with the best Product Marketing tools for each Product Marketing Job-To-Be-Done – which are critical for allowing your product marketers to do their work independently from your dev team or graphic designers! Post-signup: User Analytics : Hotjar , Heap. Pre-signup Product Marketing Tools.

Analytic Tools 74

Analytic Tools Feedback Software Data Visualization Reporting Tools 74

Userpilot

MAY 16, 2023

Getting paying customers for your SaaS business can be a challenging and complicated endeavor. However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. Software companies need to use targeted emails instead of sending the same message to every user.

Feedback Software 69

Feedback Software Analytic Tools Research Software User Testing 69

Userpilot

MARCH 16, 2023

SaaS landing pages are an essential step in the process of trying to get people to sign up for your solution. Product growth can often hinge on how effectively you can create a killer SaaS landing page and drive targeted traffic toward it. What is a SaaS landing page? Features/benefits. Social proof. Contact form.

Feedback Software 81

Feedback Software Reporting Tools Embedded Analytics User Friction 81