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How Our Cross-Functional Teams Decide What to Build at Whispir

The Product Coalition

I wrote a variation of this for the various product teams at Whispir recently and then as fate would have it, a CEO I know reached out to me on LinkedIn asking the same thing?—?so with very little effort but a huge amount of diligence and thought, and you can do it in 15 minutes if you have access to all the research already.

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Voice of Customer: Why VoC should lead your product development process

Usersnap

Do you consider customer feedback? Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle.

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10 Reasons Your Product is Hurting Your Sales Team

The Product Coalition

I try to help product and sales teams succeed under the mantra “Easy to Sell, Easy to Renew.” It’s a principle that aligns the interests of product, sales and customers around value, simplicity, and competitive advantage. So I spoke with some of the best sales leaders I’ve known and some amazing product leaders to get their insights.

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Creative Selection by Ken Kocienda

Sachin Rekhi

I've long believed that the most innovative products are built by teams who innovate on the very process by which they develop those products. And in doing so, it showcased how Apple's design and development process was different from traditional Silicon Valley companies in subtle yet incredibly important ways.

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Treat Your Career Like you Treat Your Products by Adam Warburton

Mind the Product

We all treat our products with care, respect, and diligence. We agonise over decisions and strategic direction, we think deeply about product direction, we care about the experience our customers get and the impact we have on our businesses. It’s like a chance bit of customer feedback that we end up devoting a two-year roadmap to.

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The Rise of Modern Product Discovery

Product Talk

I love that Marty Cagan and Jeff Patton have long been advocates of dual-track development. If you aren’t familiar with dual-track development, it’s the separation of product discovery from product delivery. Continuous deployment allows us to deliver value to our customers faster. ” – Tweet This. – Tweet This.

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Is Your Product Analytics Broken? How to Actually Act on the Data You Collect

Userpilot

You can gather all the user feedback or behavioral data you want or even generate tons of Google Analytics reports. He’s passionate about creating beautiful yet simple solutions to complex problems, aiming to empower all users to self-serve. Think about Apu, the ever-diligent Kwik-E-Mart owner.