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Meet Brian Fugere , a pro whos navigated the high-stakes terrain of M&A more times than he can count. In this edition of Productside Stories , we dig into Brians 30-year legacy of building, integrating, and supercharging product portfolios across healthcare, software, media, and government. You dont want to lag behind.
How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Userpilot is a product growth platform that can collect customer feedback directly within your product.
Be Clear on What a Software Platform Is. Different people have suggested different definitions for the term software platform. Let me briefly share mine: I view such a platform as a collection of software assets that are used by several products, as the following picture illustrates. But platforms come with potential drawbacks.
You can gather all the user feedback or behavioral data you want or even generate tons of Google Analytics reports. Despite all these efforts, you’re probably still not acting on product analytics correctly. Kevin has almost a decade of experience working at some of the world’s most innovative software companies.
In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. Jordan lives in Manhattan and in his spare time likes to play soccer. Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges.
This was a team plagued by poor lead time for feature development and unrealistic expectations, set in part by the inability of the team to provide realistic delivery estimates for features. Without scope discussions, user stories could often run across multiple days making it hard to determine expected delivery. THE EXPERIMENTS.
From premature optimization to over-engineering solutions for your product, it’s easy to get caught up in making technology decisions that slow you down instead of speeding you up. So when it comes to building your technical strategy, you need to assess each component in relation to what success will look like for your business.
With so many options available, how do you choose the right session recording software for your team? We’ve researched, tested, and curated a list of 10 top-rated session recording tools to help you unlock valuable user insights and build better digital experiences. Shareable session replay: Yes.
At the company level, the mission and vision is typically articulated by the founders/CEO and tends to be durable over time. Step 1: Preparation (3-5 weeks) The preparation step is a foundational effort where a lot of the groundwork and duediligence is done to inform the strategy selection process.
Customer support is more business-critical than ever. But in today’s fast-paced world, your customer support can only be as effective as the technology that underpins it. Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks. Let’s dive in.
She shared insights from her experience leading product teams at various organizational scales and helping companies transform their product vision into measurable business growth. While this description aimed to emphasize ownership and agency in decision-making, it created some misconceptions about the role.
If your product is stagnating, if youve ever felt stuck despite following best practices, it’s time to face an uncomfortable truth: the rules you’ve been following may be holding you back. If you’re ready to stop playing by outdated rules and start driving real impact, it’s time to rethink your approach.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
A development team does a good job if the following three conditions are fulfilled: First, the group reliably meets the agreed sprint goals and delivers product increments that offer a great userexperience and exhibit the desired software quality. Treat the team as a valued partner and recognise the effort the group made.
The COVID-19 pandemic has upended entire industries, forcing rapid change in the ways companies do business and dramatically accelerating the adoption of new technologies. Modern customers expect a fluid, digital-first sales experience that feels like a good conversation with someone who understands their needs ”.
In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). Some of the challenges from my personal experience has been. Simple task, right? First Attempt.
This is a time of great uncertainty, with everyone suddenly having to adjust to social distancing restrictions and widespread industry upheaval. Our customers are relying on Intercom more than ever, and often in a host of new and unforeseen ways. A time for the tried and tested. New situation, new processes?
As she tells it, “When I was fresh out of college, I was working at my first job in the tech industry. Think about the impact that racism has already had in tech. Many people believe tech to be apolitical and unbiased, but that’s simply not true. The language we use shapes our world. Paving a way forward. Share the work.
With lockdowns preventing in-store experiences, shoppers have gravitated towards brands that can provide the best online experience possible. And, as society reopens, it is vital to maintain ease of movement between in-store and online channels – not just for your customers, but for your teams. Sense their frustration?
You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” But in truth, there’s never been a better time. This is a valid question.
Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan lives in Manhattan and in his spare time likes to play soccer. Better Products.
“If you’re not adding things back in at least 10% of the time, you’re clearly not deleting enough.” — Elon Musk There are moments when you hear something so simple yet profound. I’ve always worked double time to save space on the roadmap and simplify things. of users accidentally used this feature once per year. I was pissed.
Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the userexperience.
Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We recently sat down with four product experts and asked them about their experiences in this field. What have been your favorite ways to connect and get feedback from your customers?
You get something that truly works for you, and we get to connect with people who value what we offer and have the potential to become power users (and sources of sustainable revenue!). Trying to bring in as many users as possible, only to see most of them lose interest before their free trial is even over. The alternative?
This increases the chances of creating a product that users actually want and need and achieving product success. Carrying out product discovery involves answering the following questions: What is the specific value the product should create for the users and customers? Who are the users and who are the customers?
It achieves this by using sprints to create product increments, collecting feedback from users and stakeholders, and adapting the product with the insights gained. [1] How can you capture the right user stories , for instance, if you are unsure who the users are and why they want to use the product? But don’t stop there.
Freemium’s a great way to acquire lots of customers relatively quickly and easily, but the job of converting them to using a paid product is where the rubber meets the road. And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person.
They allow you to close the gap between your analytics data and the feedback you get from users. But with so many session replay tools, which ones are worth your time and money? Well, I reviewed 40 session recording options in the market and handpicked the top 10 for startups, mid-market companies, and enterprises to review.
How Rumi Cosmetiques Boosted UserExperience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing userexperience and conversion rate in eCommerce. Ready to uncover their secrets? Keepreading!
Feature parity across desktop and mobile is rarely what customers need or want. If an organization wants to shift to product teams—teams empowered to drive outcomes —they need to structure their teams such that each team includes the necessary skills and abilities required to build and deliver customer value. and CBC Gem.
Some of these are Fortune 10 software-enabled companies going through digital transformations. I review strategies and roadmaps. At the end of this review, I do a Product Leadership workshop with C-Suite and Product leaders, where I show them what good looks like, and they have a chance to reflect on where they are.
LogRocket is a popular debugging tool among developers, thanks to features like session replay and error tracking that make it easy to diagnose technical issues affecting product operations. So is LogRockets session replay also a good option for these non-technical teams? Some filters include: User identification.
That question has been on Will Larson ‘s mind for a long time. For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. Brian: Great.
But when we make technical decisions, we like to be conservative. In practice, being technically conservative looks like reusing existing technologies and frameworks in our stack, or promoting tried and tested patterns and solutions. Here, Waheed discusses our engineering principle “Be technically conservative”.
Others have tried, but we’ve yet to find anyone else with her depth of experience (spanning stints as a developer, designer, researcher and product manager), her empathy for both users and stakeholders, her experience as a teacher, and her sense of humour. Has clicking that icon met the user intent of the feature?
This can be reassuring for customers and stakeholders. This makes the roadmap harder to understand, and it increases the effort to keep it up to date. It will also limit your ability to experiment and learn, to run sprints and discover the best way to address the user and customer needs and create value for the business.
Effective KPIs help you understand if your product is creating the desired value for the users, the customers, and the business. To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators.
I view it as an entity that creates tangible value for users and possibly customers as well as the business. Once you’ve identified and selected a specific product, you can take the next step and determine the people who are required to create or progress it and generate the desired user and business benefits.
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.
Similarly, the opportunity solution tree can be an incredibly powerful tool for keeping track of your desired outcome , the opportunities you learn about during discovery, the solutions you’re considering for each opportunity, and the experiments you’ll run to assess your ideas. It’s about finding the tech stack that works for your team.
The team had been working for almost a year and had a huge amount of code under their belts. We would regularly meet to discuss the features required, what the customers expected. But just because it was a lot of code doesn’t mean it worked. Oh crap, no way we could deliver on time I thought to myself. How did I get here?
We’ve heard it again and again – these are odd times; we’re not working remotely, we’re working during a crisis; this is not the new normal. You’re not working the same way, and your customers have different needs than they did a month ago. Customer Discovery. Remote Working. Adapting to change.
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