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Listen to the audio version of this article: [link] A Product Strategy System The product strategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Like any system, it is a collection of interconnecting parts that function as a whole. If so, what are they?
Ben has more OKR coaching experience than anyone. Understanding OKRs: From Intel to Modern Product Teams The evolution of Objectives and Key Results (OKRs) began at Intel during the 1970s and 1980s, where Andy Grove transformed the traditional Management by Objectives (MBO) system into something more dynamic and outcome-focused.
The discussion explores practical applications of AI tools like ChatGPT and Claude in product development, including MVP refinement, customer testing, and marketing content creation. However, Mike emphasizes the importance of balancing AI capabilities with human oversight, warning against over-reliance on AI.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
When I was Head of Product at eBay, one of my primary responsibilities was to lead and build eBay’s new catalog system. If you think about it, eBay’s product catalog should basically include any product that was ever created since many items there are vintage and can be sold for a long time after they are no longer available in other places.
According to the American Customer Satisfaction Index , with an ACSI score of 78.0, overall customer satisfaction in America was the highest it has ever been in Q1 2024. However, while some companies have managed to improve their customer satisfaction levels and benefit from it, many have not. What is customer satisfaction?
Customer-facing APIs are products. You want customers to get value from your product as quickly as possible. When an API is hard to learn or hard to use, it takes longer for the customer to get value from it. With consumer and B2B products, we put a ton of time and energy into our onboarding process. Why does this happen?
Basic definitions Strategy has benefited from several excellent foundational frameworks over the years, from Michael Porter’s work to Good Strategy Bad Strategy , Playing to Win , and The Art of War , to name a few. The work here is not full-time and can run alongside other projects for the people involved.
Customer Retention Rate (CRR) is a key business performance metric that measures the percentage of customers a company retains over a givenperiod. CRR formula, reference values andexample Customer Retention Rateformula Number of customers at the end of the period : Total number of customers at the end of the measuredperiod.
Tips and Insights to Create Intuitive, User-Centered DataTables Data tables provide a structured way to organize and manage information, making it easier to analyze and visualize data effectively. Well-designed tables enable users to access, analyze, and act on critical information quickly and accurately.
The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?
But is your mobile user acquisition strategy strong enough? If you expect users to come naturally just because your product is good, youre already at a disadvantage. Organic, when you attract users through public platforms and owned media marketing. Use referrals to encourage users to refer your app to others.
It’s no longer about making decisions purely based on your intuitions or stakeholder requests, but finding ways to integrate touch points with customers into your work every week—if not every day. In each instance, Ellen found a solution that didn’t require too much time or technical know-how to set up. You can submit yours here.
Mobile apps dominate our digital experiences. Text introduces us to each app, starting with its name, and text guides us to how apps work and what value they provide, from instructions and inputs to settings and disclaimers. “Snapchat opens with the camera view so users can create their snaps as quickly as possible.
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.
Creating a value based resume means it’s time to treat yourself as a product that has strategic (employer) value. Here we are in the early part of 2023 and so many of my talented friends, former colleagues and customers have fallen victim to the mass layoffs in high tech. Most online job applications follow this format too.
How does one explain Prime music and video – all in the name of building more consumer loyalty? A common question asked by executives when reviewing the product features in the PR is “so what?” Before you can improve any system. you must understand how the inputs affect the outputs of the system. On Output Metrics.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
They focus all of their time and resources on building a great app. When it comes time to launch, however, they fall into the trap of thinking submitting an app to the app stores is the same as launching an app. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. It’s marketing.
Alongside usability testing, userexperience interface guidelines allow you to build more intuitive and user-friendly solutions. In this blog, we explain eleven userexperience and interaction design guidelines supported by real-life examples to improve product engagement. System status visibility.
Delayed orders, faulty services, missing information, you name it – every time a customer reaches out, it tells you something about the friction they’ve experienced. Customer service teams are all too often drowning in angry, repetitive tickets, and yet, we don’t seem to focus enough resources on tackling the reasons behind it.
A review funnel is essential for every business, including your SaaS company. Customers trust real customerreviews just as much as recommendations from friends and family. Building an effective review funnel that converts is pretty straightforward, but brands can get lost on its value. What is a review funnel?
His name is Mike Hannan and he has helped many organizations more quickly create value for customers and themselves by applying this framework. To get more projects done, you need to optimize the workflow of your system. The value proposition of a product or project initiative may be sensitive to a specific due date.
Looking for the best tools for interactive user guides for your company? There are plenty of solutions for interactive user guides on review sites, but they dont make the choice any easier. In this post, Ill explain which interactive user guide software is the best fit for your company and needs.
When searching for a good user onboarding solution, the name WalkMe is likely to come up a lot. User onboarding is just such a critical component of product adoption and, ultimately, the success of your product. WalkMe features overview + reviews. With WalkMe you can create sophisticated user guides and walkthroughs.
How to create customer feedback systems to gain insights into user needs ? TL;DR Customer feedback systems are frameworks for collecting, organizing, and analyzing customer feedback for actionable insights. NPS surveys track customer loyalty and provide insights into their satisfaction.
He’s an individual contributor (IC) PM who leverages AI tools and a suite of productivity systems to get more done with fewer resources (and management layers). Instead of spending valuable time after the meeting reviewing notes and drafting a summary, do the work in the meeting itself. With everyone watching.
To keep it simple, we’ve organized our list along a set of broad objectives that product managers must inevitably negotiate: Analysis, User Research, Roadmapping, Project Management, Design & Development, Behavioral Analytics, and Strategy. Many PMs rely on Excel and Google Sheets due to their wide availability and ease of use.
Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. According to SiriusDecisions, 92% of B2B marketers consider ABM “extremely” or “very” important to their marketing efforts.
Those who have stood out to me as particularly customer-centric have had two qualities in common. I see the immediate impact on our customers when my team and I exhibit these traits. The Foundation: Immediate Access to a Diverse set of Customers. How the customer would like to use the software.
We hear them explain that their current software development is expensive, deliveries are rarely on time, and random bugs appear. The answer is to engage a trusted outside source for a Technical Review – a deep-dive assessment that provides a C-suite perspective. Your tech team is suggesting a costly, time-consuming overhaul.
Want to improve your SaaS retention rates and looking for B2B customerexperience best practices to get started with? In this article, we’ll cover: The essential components of the B2B customerexperience. Why customerexperience is an essential ingredient for retention and revenue. Look no further!
Knowing what your customer does at different stages of their relationship with you can help increase engagement, loyalty, and customer retention. You can access this information through the right customer lifecycle management software. It helps increase customer loyalty , brand awareness, conversions, and engagement.
Exploring How AI Will Revolutionize Design System Creation, Maintenance, and Usage Design systems are an important part of every product app or website. Apart from the use and growth of design systems, the revolution of AI technology is here, and it will affect many places in our design process. But how will it be affected?
I’d like to share five lessons from my experience that can help you start your own journey. From my experience, the problems that ML can help to solve usually fall into one of these buckets below: Could we make the userexperience more tailored and personalised? Could we make the userexperience safer?
Do you want to represent a big idea concisely to your customers or your leadership? But before you deliver your great idea, you need people to be primed and prepared to receive and review it with their mental frameworks. Turnaround times, Safety, and Cost of Ownership. Good things come in small boxes.
Our guest is Dr. Robert Cooper, who discovered the now famous Stage-Gate process and was named the “World’s Top Innovation Management Scholar” by the prestigious Journal of Product Innovation Management. The customer’s needs have changed or the customers didn’t understand their own needs.
Despite having an easy-to-use product, users still need assistance to perform certain tasks or solve issues. That’s what end-user support is for. TL;DR End-user support refers to how you assist your customers as they perform tasks on your platform or whenever they experience issues. Product tutorials.
Though this number is more related to physical products, it only takes a little effort to realize this is true for digital products. This brings us to an important question that every product manager and the associated tech teams ask themselves every time they dip their feet in the river of building digital products.
Now that the COVID pandemic is over, travel management systems are valuable because business travel is back on the table. Consequently, travel software development companies come up with a solution called travel management system. What is a travel management system?
How do you decide what to prioritize or whether to believe what customers and prospects are telling you about your product? At the heart of your prioritization skills should lie value and effort. Take this experiment[1], where college students completed questionnaires about their mood and other data points every day for five weeks.
If so, you may enjoy the idea behind Heap Autocapture and how it records user interactions by default. It captures everything from page views to clicks , text changes, form submissions, and session start times. As an alternative, Userpilot auto-collects user data, such as meaningful clicks , text inputs, and form submissions.
For a few years, we have been committed to helping our customers drive action from feedback, and this new product brings us closer to the manifestation of that promise. Analysis is important if it leads to closing the loop with the customers and employees who provide valuable feedback. We have achieved that goal with this product.
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