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Product in Practice: Testing Assumptions Was Tricky But the Convo Team Didn’t Give Up

Product Talk

Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Whether you encounter technical difficulties, have a hard time finding customers to connect with, or run up against any other number of problems, it can be tempting to give up.

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How to Create a Customer Experience Management Strategy? (+Best Practices)

Userpilot

What is a customer experience management strategy? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important?

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The product manager’s guide to customer obsession

Alchemer Mobile

“We’re not competitor-obsessed, we’re customer-obsessed. We start with what the customer needs and we work backwards.” – Jeff Bezos, founder of Amazon. For product managers, the path to success—both on an individual level and for the company as a whole—depends on a deep understanding of their customers.

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Five Steps to Create a Holistic Mobile Customer Feedback Solution

Alchemer Mobile

As investment in digital transformation continues, mobile apps have become a primary channel of communication with customers. The customers themselves are driving this change. What is a customer feedback solution? What is a customer feedback solution? Step 1: Identify gaps in customer feedback and set goals.

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Turning Trial Users Into Successful Customers

Speaker: Daniel Foster, Strategy Lead, TechSmith & Vic DeMarines, VP of Product Management, Revenera

Join us for a discussion about experimenting with data-driven onboarding to boost customer experience during trials and drive business outcomes. TechSmith’s Snagit Strategy Lead, Daniel Foster, will share how he leveraged product usage data, segmentation, and targeted onboarding messaging to improve trial usersexperiences.

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Ready to Unleash AI Superpowers and Build Products That Help Users?

The Product Coalition

Here’s how you can apply the ‘User Outcome Connection’ and get results. In some instances, these innovations feel like game-changers, set to transform the experience for users across the board. The real difference lies in whether these features address genuine user needs. Let’s break down why that’s essential.

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User Experience Optimization Guide For SaaS: Steps and Techniques

Userpilot

As today’s user increasingly desires swift solutions when using digital products, user experience optimization can spell the difference between the success and failure of a product. To retain users, continuous improvement of your UX optimization efforts is critical. Measure your UX optimization efforts.

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Using Continuous Customer Testing for Pandemic-Proof Product Success

Speaker: Luke Freiler, CEO and co-founder of Centercode

COVID-era product management is fraught with challenges as companies scramble to adapt their approach to make the most out of the current economic climate. How to expand product test coverage — even when budget cuts leave you short-handed. Scaling testing processes to support release schedules that are bursting at the seams.

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Product Management & The 3 E’s: Experiments, Experiences, and Efficiencies

Speaker: Nicole Munson, Senior Product Manager at American Express

Every product manager labors over creating the perfect customer experience. Product Manager at Amex Savings, for this insightful webinar based on her many years of launching products to a variety of end-users. In this webinar, you will learn: How to engage experiments to understand customer behavior.

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Why Product Managers Must Relearn Their Customers

Speaker: Janelle Estes, CIO, User Testing

We are living in unprecedented times that have changed the way we live and work. The impact on businesses cannot be understated, and product managers have felt the brunt of it. So how do you adapt your product development process knowing that your customer's behaviors and expectations have completely changed over the past year?

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Process, Product, and Profitability: Everything You Need to Know

Speaker: Michael Cardy - Red Hat Chief Strategist, Jason Tanner - CEO of Applied Frameworks, and Mike Mace - VP of Market Strategy at UserTesting

Companies have accomplished this through usability testing and real-time qualitative feedback from customers. However, most businesses struggle with formidable user testing and feedback processes. They will reveal trade secrets on: Turning customer feedback into actionable insights.

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Building Products Your Customers Love with Empathy and Human Insights

Speaker: Lija Hogan, Customer Experience Consultant at UserTesting & Daniele Hohol, Senior Product Manager at UserTesting

Product teams are continuously under tight deadlines to quickly validate new ideas, features and offerings to innovate successfully, ensure product market fit, and avoid rework. Without the customer’s perspective these teams often end up wasting time and resources building features that customers don’t use.

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Building a Culture of Experimentation: Using Continuous Development for Faster & Safer Product Releases

Continuous development takes things further by giving product teams more autonomy and freedom to test out their ideas and experiment with new features in production by choosing who they want to test on. Testing in production –– why it’s important, and the many ways you can deploy your features safely and efficiently.

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How To Design Your Next Roadmap with Data-Driven Pit Stops Masterclass

Speaker: Sonia Singhal, Product Manager at eBay

These days, a simple A/B test can seem to incorporate the whole alphabet, and making a decision from that data isn't as easy as A, B, C either. How do we know we are testing the right thing? How can we shorten the time it takes to do the tests while gaining larger amounts of data? A Live/On-Demand Masterclass.

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Product Development Demystified: Launching Faster with Confidence through Human Insight

Speaker: Kandice Durden, Senior Solutions Consultant

Approximately 50% of product budgets are allocated to reworking and optimizing post-launch experiences. It’s time to take the guesswork out of product development by putting your customers at the center of your decisions!