The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 115

User Testing Market Research Product Research Research Software 115

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. What are customer discovery questions?

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

APRIL 29, 2024

How do you create a segmentation survey? How can you use them for better customer engagement ? TL;DR Segmentation is a process of grouping customers by shared characteristics. For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers.

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

Userpilot

JUNE 14, 2023

Looking to leverage the product feedback survey template to gather valuable insights from your customers? Crafting an effective product feedback survey requires careful consideration. You want to ask the right questions in the right way to extract meaningful user sentiment insights.

Product Research 98

Product Research Feedback Software User Testing Customer Feedback 98

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score.

Customer Feedback 96

Customer Feedback User Testing Feedback Software Product Research 96

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process.

User Testing 105

User Testing Product Research Research Software Feedback Software 105

Roman Pichler

OCTOBER 6, 2020

What is Product Discovery? Product discovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. What makes the product stand out?

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Product Research Technical Review Feedback Software Research Software 265

Userpilot

JUNE 17, 2024

TL;DR A customer insights manager is a professional responsible for analyzing and interpreting data related to customer behavior , preferences, and feedback to inform strategic business decisions. Best tool for project management – Jira : Jira is an excellent project management tool designed for agile teams.

Data Visualization 52

Data Visualization Customer Feedback User Testing Reporting Tools 52

Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. What could lead to market gaps?

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

JUNE 19, 2024

Starting a career as a customer insights manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a customer insights manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Data Visualization 52

Data Visualization Customer Feedback User Testing Reporting Tools 52

Userpilot

JUNE 25, 2024

The product management world sometimes uses the terms product design/development interchangeably. This ultimate guide will walk you through the key differences between product design and product development. Spotify’s user interface. What is product development?

Research Software 52

Research Software Feedback Software Product Research User Testing 52

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

The Basics of Product Management

JUNE 30, 2020

An efficient and easy product feedback loop is an essential component of every successful product. Setting up an effective customer feedback loop is one of the primary responsibilities of the product team. Of all the product management skills , this is one of the most important ones.

Product Research 52

Product Research Feedback Loop User Testing Feedback Software 52

Userpilot

NOVEMBER 23, 2023

To be a kick-ass product manager , you need a very diverse skill set. This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. PMs need to know how to use product analytics tools to gain actionable insights.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

UX Studio

NOVEMBER 26, 2018

Creating a digital product from scratch can make for an exciting process but never a smooth ride. But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? Don’t panic.

User Testing 107

User Testing Market Research Product Research Research Software 107

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

JUNE 19, 2024

Interested in product marketing manager roles? In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? TL;DR A Single Ease Question (SEQ) is a simple yet effective method of quantitative usability testing.

Data Visualization 105

Data Visualization User Testing Product Research Analytic Tools 105

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. What is a product launch checklist?

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. Choosing the right framework requires a bit of effort from you.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

The Product Coalition

FEBRUARY 19, 2022

This is the same difference that exists between companies who merely claim to be “customer-focused” or “customer-obsessed,” and those that truly are. Companies that are committed to their customers invest in the skills and tools to make customer happiness happen. How do you get user feedback?

User Testing 131

User Testing Data Visualization Product Research Customer Experience 131

Userpilot

JUNE 19, 2024

Interested in product launch manager roles? In this guide, we’ll explore the ins and outs of product launch manager roles through detailed job descriptions and handy templates. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market.

Product launches 52

Product launches Analytic Tools Feedback Software Research Software 52

Userpilot

JUNE 17, 2024

TL;DR A user acquisition specialist is a marketing professional focused on attracting and converting new users for a company’s products or services. They employ various digital marketing strategies, including paid advertising, content marketing , social media campaigns, and SEO, to drive traffic and sign-ups.

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for customer insights managers is crucial whether you’re entering the field or looking to advance your career. According to Glassdoor , the estimated annual pay for a customer insights manager is $151,102/year, with an average salary of $107,520/year. Let’s get started!

Data Visualization 52

Data Visualization Customer Feedback User Testing Analytic Tools 52

Userpilot

JUNE 19, 2024

Interested in customer insights manager roles? In this guide, we’ll explore the ins and outs of customer insights manager roles through detailed job descriptions and handy templates. It can additionally include a preferred skillset and experience level. Looking into tools for customer insights managers?

Data Visualization 52

Data Visualization Customer Feedback User Testing User Friction 52

Userpilot

JUNE 17, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of user acquisition specialists is essential for success. TL;DR A user acquisition specialist is a marketing professional focused on attracting and converting new users for a company’s products or services.

Data Visualization 52

Data Visualization Customer Experience User Testing Analytic Tools 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product marketing managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. Let’s get started!

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs.

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product launch managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. Let’s get started!

Product launches 52

Product launches Analytic Tools Data Visualization Feedback Software 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for user acquisition specialists is crucial whether you’re entering the field or looking to advance your career. TL;DR A user acquisition specialist is a marketing professional focused on attracting and converting new users for a company’s products or services.

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

The Product HQ

JUNE 1, 2024

AI product manager skills are a must-have for anyone looking for a rewarding career in AI product management. Every new product brings its own set of challenges. UX Cam shared data indicating that product managers spend as much as 52% of their time on unplanned activities.

Artificial Inteligence 98

Artificial Inteligence Analytic Tools Research Software Feedback Software 98

The Product HQ

JUNE 1, 2024

Product management is an essential part of every offering of any sort of product or service. With so many new products in the market, the product management industry is growing exponentially. What is the Role of a Product Management Intern? Let’s take a look.

User Testing 52

User Testing Product Research Reporting Tools Data Visualization 52

Userpilot

DECEMBER 15, 2023

Why do you need idea screening to build successful products? More importantly, we show you how to screen your feature and product ideas effectively. By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand.

Data Visualization 105

Data Visualization Product Research User Testing Analytic Tools 105

Mind the Product

NOVEMBER 17, 2020

It’s been drilled into our heads time and time again – as product people, we know that we are not the customer. What follows is that we need to get to know our customers, to figure out what their problems are, how they perceive & prioritise them, and how they react to the solutions we [.].

Research Software 150

Research Software User Testing Product Research Customer Experience 150

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Creatively exploring market preferences is critical for success. Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Definitely not!

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User Testing Research Software Customer Feedback Feedback Software 84