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Don’t Use Generative AI to Replace Discovery with Real Humans

Product Talk

I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Don’t get me wrong.

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Mobile Surveys and Interaction Rates: 2022 Customer Engagement Benchmarks

Alchemer Mobile

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. While correlation isn’t causation, looking at overlapping data points can help us infer what bets paid off for mobile product teams, along with where they can adjust their roadmaps to improve.

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Opportunity Solution Trees: Visualize Your Discovery to Stay Aligned and Drive Outcomes

Product Talk

Opportunity solution trees help product teams chart the best path to their desired outcome. They keep the team aligned as they manage the messy cycles of continuous discovery. Why does the outcome focus on business value and not customer value? How do you test to make sure your opportunity is not a solution in disguise?

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User Research Interviews – Robert Chokr on The Product Experience

Mind the Product

Talking to users is easy. Using that information in a way that helps align stakeholders and teams on the path to building great products? The post User Research Interviews – Robert Chokr on The Product Experience appeared first on Mind the Product. Talking to users is easy. Handling bias.

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Remote Discovery – Teresa Torres on The Product Experience

Mind the Product

We’ve heard it again and again – these are odd times; we’re not working remotely, we’re working during a crisis; this is not the new normal. You’re not working the same way, and your customers have different needs than they did a month ago. Customer Discovery. Quote of the Episode.

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Keeping Track Of Your HEART – Tomer Sharon on The Product Experience

Mind the Product

There’s a lot of debate in the product and research communities about quantitative vs qualitative approaches to metrics, so we sat down with Tomer Sharon (MD/Head of User Research and Metrics at Goldman Sachs) to talk about how he uses Google’s HEART approach to track what matters. Lean User Research.

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Build Better Products – Laura Klein on The Product Experience

Mind the Product

Others have tried, but we’ve yet to find anyone else with her depth of experience (spanning stints as a developer, designer, researcher and product manager), her empathy for both users and stakeholders, her experience as a teacher, and her sense of humour. Building better products.