The Product Guy

FEBRUARY 20, 2025

Customer feedback is overwhelming , making it hard to separate signal from noise. Shift from fixed yearly planning to rolling quarterly reviews to allow flexibility in roadmap decisions. Communicate trade-offs clearly by tying product decisions to business objectives and user outcomes. How can I get hands-on experience?

Vision 195

Vision Onboarding KPIs Data Visualization Marketing 195

Intercom, Inc.

JANUARY 12, 2021

From premature optimization to over-engineering solutions for your product, it’s easy to get caught up in making technology decisions that slow you down instead of speeding you up. So when it comes to building your technical strategy, you need to assess each component in relation to what success will look like for your business.

Technical Review 269

Technical Review Research Software Startups Data Visualization 269

Product Innovation Educators

JANUARY 20, 2025

Ben has more OKR coaching experience than anyone. Here’s how the two approaches differ: Aspect Traditional MBOs OKRs Compensation Link Directly tied to bonuses Deliberately separated from compensation Goal Structure Combined goals and metrics Separated objectives from measurable results Review Cycle Usually annual More frequent (e.g.,

Systems Review 282

Systems Review Framework Customer Experience Technical Review 282

Product Innovation Educators

MARCH 3, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Research Software 156

Research Software Product Research Artificial Inteligence User Testing 156

The Product Guy

NOVEMBER 21, 2018

Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing product strategy and there is a mountain of techniques and methods available for conducting customer discovery. It allows you to tap into the most influential customers.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

The Product Guy

FEBRUARY 13, 2020

Firstly, Jeff as a new umbrella brand for all the new services will be providing to our customers; Secondly, a new business line called Beauty Jeff was opening the very first venue in Argentina. For product leaders, that means taking a step back to build a team that can be customer-centric and deliver ongoing innovation to the market.

Product Research 471

Product Research Onboarding KPIs Reporting Tools Feedback Software 471

UX Planet

DECEMBER 6, 2024

Transforming user experience in cars-as-a-service industry through Strategic AI/ML Integrationa UX casestudy. Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. Car Preferences: Customers range from highly specific to completely flexible.

Customer Experience 98

Customer Experience Data Visualization Research Software Feedback Software 98

The Product Guy

NOVEMBER 29, 2019

This is largely caused due to not researching enough around the market you are building for understanding the target audience and spending enough time with your customers to build empathy for them and understand their pain points. How Products Fail Without Customer Empathy.

User Testing 305

User Testing Customer Experience User Friction Customer Feedback 305

The Product Guy

AUGUST 1, 2019

A startup development team consisting of a product manager and two offshore engineers was facing major challenges in meeting client deliverable deadlines – repeatedly. Without scope discussions, user stories could often run across multiple days making it hard to determine expected delivery. THE EXPERIMENTS. THE CHALLENGE.

Weak Development Team 373

Weak Development Team Software Review Technical Review Onboarding KPIs 373

Userpilot

NOVEMBER 17, 2024

You can gather all the user feedback or behavioral data you want or even generate tons of Google Analytics reports. Despite all these efforts, you’re probably still not acting on product analytics correctly. Kevin has almost a decade of experience working at some of the world’s most innovative software companies.

Data Visualization 93

Data Visualization Analytic Tools Software Review Feedback Software 93

Product Innovation Educators

SEPTEMBER 9, 2024

We spot important ideas, uncover customer needs, turn concepts into products or features, and work to increase market share. Introduction: The Role of Product Managers in Innovation As product managers, we’re at the forefront of innovation in our companies. But there’s more to innovation than just creating new products.

Research Software 304

Research Software User Testing Customer Experience Analytic Tools 304

The Product Guy

APRIL 9, 2019

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). Some of the challenges from my personal experience has been. Simple task, right? First Attempt.

Feedback Software 372

Feedback Software Analytic Tools Technical Advisors Strategy 372

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. So, we won’t waste your time. Stop talking about customer-centricity; turn it into action. Every company says they’re “customer-centric,” but very few actually are. Sound good?

User Testing 258

User Testing Customer Experience Feedback Software Customer Feedback 258

Alchemer Mobile

NOVEMBER 23, 2021

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We recently sat down with four product experts and asked them about their experiences in this field. What have been your favorite ways to connect and get feedback from your customers?

Technical Review 245

Technical Review Feedback Software Product Management Product Manager 245

Roman Pichler

OCTOBER 6, 2020

Product discovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. Who are the users and who are the customers? What makes the product stand out?

Product Research 281

Product Research Technical Review Feedback Software Research Software 281

Userpilot

NOVEMBER 7, 2024

Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Alchemer Mobile

NOVEMBER 10, 2022

You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” But in truth, there’s never been a better time. This is a valid question.

Feedback Software 256

Feedback Software Analytic Tools Reporting Tools Data Visualization 256

UX Planet

FEBRUARY 5, 2025

How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing user experience and conversion rate in eCommerce. Ready to uncover their secrets? Keepreading!

Customer Experience 97

Customer Experience User Testing User Experience Data Visualization 97

Userpilot

DECEMBER 31, 2024

You get something that truly works for you, and we get to connect with people who value what we offer and have the potential to become power users (and sources of sustainable revenue!). Trying to bring in as many users as possible, only to see most of them lose interest before their free trial is even over. The alternative?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Intercom, Inc.

APRIL 22, 2021

That question has been on Will Larson ‘s mind for a long time. For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. Brian: Great.

Technical Review 274

Technical Review Leadership CTO Coach Weak Development Team 274

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Roman Pichler

FEBRUARY 11, 2020

If the teams developing the different apps all created their own user-interface layers, there would be considerable code duplication, added development costs, and increased development time. Take a portfolio like Microsoft Office, for example. Assign a Platform Owner.

Feedback Software 272

Feedback Software Software Review Technical Review Customer Experience 272

Product Innovation Educators

AUGUST 14, 2023

He is convinced that product is the single most important success driver for tech companies, which is why he founded Prodify to share what he learned from being an advisor to over 50 tech companies to realize their full potential. Ben has led successful technology products for the last 25 years. He

Technical Review 268

Technical Review User Testing Weak Development Team Vision 268

Roman Pichler

JANUARY 20, 2025

1] Figure 1: A Product Strategy System You can use the model in Figure 1 to review and improve your current product strategy approach. 5] Note that the product person in Figure 2 has to be empowered to lead the strategizing effort and have the final say if no agreement can be reached. Figure 3 illustrates how this can be done.

Systems Review 167

Systems Review Product Strategy Strategy Product Research 167

Roman Pichler

FEBRUARY 14, 2023

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. How can you capture the right user stories , for instance, if you are unsure who the users are and why they want to use the product?

Product Research 357

Product Research Feedback Software Research Software User Testing 357

Roman Pichler

MAY 13, 2024

It achieves this by stating the product’s target users and customers, the value proposition, the business goals it should meet, and its standout features. But this only works if the product and market are stable and experience little change. For digital products, this is hardly ever the case in my experience.

Customer Experience 280

Customer Experience Product Research Technical Review Data Visualization 280

The Product Guy

FEBRUARY 27, 2020

At JCDecaux, I led the development of an information kiosk for airport passengers. The kiosks help thousands of customers by providing valuable information and generate a significant portion of the revenue for the company. The wondrous product was used by less than five percent of our entire user base. No one liked the product.

User Testing 419

User Testing Weak Development Team Product Research Customer Experience 419

Userpilot

FEBRUARY 25, 2025

A high bounce rate might seem like lost interest, but what if users left because they couldnt find what they needed? Thats why you need user session analysis. Beyond the numbers: Understand why context matters Raw user behavioral data can be misleading without context. On the surface, it looks like a win.

Data Visualization 88

Data Visualization User Testing Customer Feedback Customer Experience 88

The Product Coalition

OCTOBER 16, 2024

“If you’re not adding things back in at least 10% of the time, you’re clearly not deleting enough.” — Elon Musk There are moments when you hear something so simple yet profound. I’ve always worked double time to save space on the roadmap and simplify things. of users accidentally used this feature once per year. I was pissed.

Roadmap 120

Roadmap Onboarding KPIs User Testing Customer Experience 120

Userpilot

NOVEMBER 28, 2024

We’ve researched, tested, and curated a list of 10 top-rated session recording tools to help you unlock valuable user insights and build better digital experiences. Smartlook – Best for product managers, UX researchers, and mobile app developers – Free plan available; paid plans start at $55/month.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Reporting Tools 105

Roman Pichler

NOVEMBER 1, 2022

This can be reassuring for customers and stakeholders. This makes the roadmap harder to understand, and it increases the effort to keep it up to date. It will also limit your ability to experiment and learn, to run sprints and discover the best way to address the user and customer needs and create value for the business.

Roadmap 340

Roadmap Weak Development Team Customer Experience Reporting Tools 340

Product Talk

MAY 4, 2022

Similarly, the opportunity solution tree can be an incredibly powerful tool for keeping track of your desired outcome , the opportunities you learn about during discovery, the solutions you’re considering for each opportunity, and the experiments you’ll run to assess your ideas. It’s about finding the tech stack that works for your team.

Research Software 238

Research Software Feedback Software Product Research Data Visualization 238

Product Innovation Educators

SEPTEMBER 30, 2024

The Outstanding Corporate Innovator (OCI) Award For 37 years, companies have competed each year to be recognized as the Outstanding Corporate Innovator, awarded by the Product Development and Management Association (PDMA). PDMA contributes significantly to research and knowledge in the field of product innovation.

Research Software 286

Research Software Feedback Software User Testing Technical Review 286

Intercom, Inc.

AUGUST 11, 2020

As she tells it, “When I was fresh out of college, I was working at my first job in the tech industry. Think about the impact that racism has already had in tech. Many people believe tech to be apolitical and unbiased, but that’s simply not true. The language we use shapes our world. Paving a way forward.

Technical Review 289

Technical Review Software Review Systems Review Fractional CTO 289

Arkenea

FEBRUARY 23, 2025

Now’s the time to iterate. But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from user feedback versus founder’s vision for the product? Want to get your app development project off the ground?

User Testing 98

User Testing Feedback Software Research Software Customer Feedback 98

The Product Coalition

NOVEMBER 11, 2021

Guest post by Rebecca Monfries, Head of Delivery at Terem Technologies, and Nathan Bruce, Lead Business Analyst at Terem Technologies. Once you have completed enough discovery on your product or feature, the next stage is to prepare for the development process?—?to

Definition 197

Definition Technical Review Customer Experience Onboarding KPIs 197

Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Second, expectations are rising for consumer-grade experiences. Third, the lines between sales, marketing, product, and support are blurring.

Reporting Tools 228

Reporting Tools Customer Communications Data Visualization Research Software 228