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Product Managers Try To Decide How To Handle The Metaverse

The Accidental Product Manager

There is a big bet going on right now that really smart people are going to be able to create a digital world that we’ll all be able to put on headsets and drop into at any time. This all holds a lot of promise, but what does it mean for product managers? The Sandbox is popular with celebrities and entertainment brands.

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How to Improve Customer Perception [+ Examples for SaaS]

Userpilot

Customer perception can make or break your brand reputation. But why is customer perception important, and how can you improve it? Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement !

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Streaming Product Managers Look For Ways To Keep Their Customers

The Accidental Product Manager

Getting customers is hard, keeping them is even harder Image Credit: Stock Catalog There’s no question that streaming services are very hot right now. Sure would be good to be a product manager for one of them. Sure would be good to be a product manager for one of them. What’s going on here?

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Game Product Managers Get Ready For Mobile Phones

The Accidental Product Manager

At the end of a long day, many people like to go home and spend the evening losing themselves in playing video games on their home entertainment systems. How can game product managers be successful doing this? Mobile has proven to be a great business opportunity for the game product managers.

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Remote Discovery – Teresa Torres on The Product Experience

Mind the Product

We’ve heard it again and again – these are odd times; we’re not working remotely, we’re working during a crisis; this is not the new normal. You’re not working the same way, and your customers have different needs than they did a month ago. Customer Discovery. Remote Working. Adapting to change.

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Product Dogfooding in Software Development: A Quick Guide (+Best Practices)

Userpilot

What does it have to do with product management or product design? TL;DR Product dogfooding is a testing practice. It involves teams using their own product internally to identify issues and opportunities for improvement. Use surveys , interviews, session recordings, and product analytics to gather insights.

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Managing Change – Joe Leech on The Product Experience

Mind the Product

A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. The biggest challenge I face is people trying to do too much in one go… people trying to do a rebuild and a redesign at the same time.