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7 Key App Marketing Strategies

Alchemer Mobile

billion smartphone users worldwide (yes, that’s roughly 80 percent of the population!), Average Revenue Per User (ARPU) : The amount of revenue each of your active customers (on average) contribute. Retention: Retention is a measurement of customer churn: How many customers continue to actively use your app after one week?

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How to Use Customer Feedback as a Sales Tool

The Product Coalition

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

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The Customer Experience That Matters Most

The Product Coalition

Customer experience isn’t just for products. As an employee, you provide customer experience to your manager, your colleagues, and your own employees. One time, a friend of mine invited me to a party that was about to happen the next day. But the party was a one-time opportunity and I didn’t want to miss it either.

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Four Key Product Management Lessons from a Product Manager at Mailchimp

Alchemer Mobile

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We recently sat down with four product experts and asked them about their experiences in this field. What have been your favorite ways to connect and get feedback from your customers?

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How to Use Customer Feedback for Business Growth

Feedback is the breakfast of champions.” - Rick Tate. Customer feedback is a crucial element of every product-led growth company: it helps product managers prioritize, build, and sustain their products while working towards business growth. Customer feedback by product lifecycle.

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Three Key Product Management Lessons from the Founder and CEO of productLivity

Alchemer Mobile

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We recently sat down with four product experts and asked them about their experiences in this field. What have been your favorite ways to connect and get feedback from your customers?

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Writing a Book: How Continuous Discovery Helped Me Write a Better Book

Product Talk

Some of it was normal first-time author insecurity. So I started to experiment. This gave me a great feedback loop to measure the efficacy of my content. I had set up my schedule to coach in bursts with lots of time off in between bursts. Some teams got stuck because they couldn’t find customers to interview.