Customer Communications Guidelines Weak Development Team 
Intercom, Inc.
APRIL 19, 2018
In engineering, you want to move fast, ship often and solve real customer problems. Yet competition and the exponential rate of change in software are pushing against that mission. Enter our philosophy of Run Less Software. We take care of most of Intercom’s backend technologies. What it means to Run Less Software.
Alchemer Mobile
FEBRUARY 2, 2021
According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. The bad news? Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. You don’t need a big budget or a dedicated marketing team to market your app.
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Userpilot
DECEMBER 6, 2022
It is also one of the busiest, most complex departments, often handling many tools, managing multiple campaigns and events, and coordinating with internal and external stakeholders. The centralization promoted by these tools ensures brand assets and marketing materials are easier to find. What is marketing resource management (MRM)?
Alchemer Mobile
DECEMBER 5, 2022
Over the past few years, many people in the development community have sounded off about “rating nags” and the “please rate me” dialogs that some apps show, with perhaps the most pointed critique coming from John Gruber , of Daring Fireball. These messages increase revenue, retention, ratings, and customer interaction.
Userpilot
SEPTEMBER 30, 2024
How to build an effective messaging strategy For a successful business, it’s crucial to develop your own messaging strategy that clearly articulates your values and connects with your target audience. ” Define your unique selling proposition and communicate it with an effective core message How do you make your brand memorable?
UX Studio
JUNE 20, 2019
The ability to develop more consciously requires knowledge of your own strengths and weaknesses. You have to manage your time, find new customers, communicate with clients and of course create exceptional design work. A new tool, plugin, method, trend or guideline pops up every day. Know your tools.
Gainsight
APRIL 17, 2019
Helping customers is good. Pestering them is bad. A complete in-app engagement strategy requires two things: technology and structure. Technology is necessary to deploy the in-app engagements and a framework, like the one below, will help you map out when, where, and how often your engagements should occur.
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