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“What is your ProductStrategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. He was on edge.
TL;DR: Land and expand is a great tactic, but there are pitfalls, explains Luke Taylor , formerly Head of Product Management at Huddle. Before the Cloud, software had to be sold into a central decision maker – a CIO or CTO – and then rolled out across the company’s desktop-user base. Be Realistic About “Land and Expand”.
To build a business model that can help your startup make waves in a crowded marketplace, consider Henrique Boregio’s approach: stop chasing “feature parity” and focus on creating something truly unique. What is your North Star metric and how has it changed over time? What is your North Star metric and how has it changed over time?
To build a business model that can help your startup make waves in a crowded marketplace, consider Henrique Boregio’s approach: stop chasing “feature parity” and focus on creating something truly unique. What is your North Star metric and how has it changed over time? What is your North Star metric and how has it changed over time?
In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. Product Manager : In charge of creating productstrategy and overseeing the design process, among other things. Average salary: $151,254/yr.
My last post briefly listed some broad responsibilities of product leaders which are distinct from the direct work of managing individual products. Defining my label carefully, a “product leader” is someone who manages a team of product managers. 2] Driving Strategy, Tooling and Outcomes. [3]
Increasing investments make it easier than ever to launch a new business, but the proliferation of new products in the market means it has never been more challenging to achieve growth. Make the product itself a key player in the customer lifecycle and experience. . At the center of this new philosophy is product-led growth (PLG).
I work with a lot of CEOs, usually as an advocate for better product and development organizations. Many CEOs tell me that they (personally) are the best-informed people within their companies about what customers need , and they (personally) are best positioned to drive decisions on product priorities. First, some context.
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