Lenny Rachitsky

APRIL 18, 2024

Beware of “tar pit ideas”: ideas that receive initial positive feedback but may lead to long-term challenges. However, despite the positive feedback and validation, they can become difficult to pivot away from once their limitations become apparent. But if there are still untapped ideas, persevere and try them first.

Startups 117

Startups Feedback Software Crowdsource Customer Feedback 117

Product Innovation Educators

MARCH 27, 2023

The award started in 1988, and in 2004 the OCI committee was asked to write a chapter for the PDMA Handbook of New Product Development about the OCI award. From 1988-2004, winners were early adopters of Stage-Gate, cross-functional teams, and voice-of-the-customer. One of those elements is solving a significant customer problem.

User Testing 83

User Testing Crowdsource Healthcare Finance 83

Gainsight

APRIL 2, 2021

Have you ever heard the one about the client that “was a little different than your other customers?” In the Customer Success world, this scenario has become a bit of a joke. So when a Customer Success leader, as one of OUR clients, tells us about how different they are, it’s reasonable to be a bit skeptical.

User Testing 52

User Testing Customer Feedback Customer Experience Analytic Tools 52