The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 130

User Testing Market Research Product Research Research Software 130

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Observational research : Watching users engage with the product, e.g., through session recordings.

User Testing 101

User Testing Research Software Market Research Product Research 101

The Product Coalition

NOVEMBER 2, 2022

Is it worth developing an Instagram-like app? Read this article to learn how to build an Instagram-like app in five steps. A global market study by DataReportal found that 4.7 Instagram is a unique photo-sharing platform that has no comparable clone app in terms of popularity. Why develop an Instagram-like app?

Analytic Tools 132

Analytic Tools Research Software Feedback Software User Testing 132

Userpilot

AUGUST 18, 2024

SaaS tools are the industry's biggest open secret. Wondering what type of tools you should have in your stack? Then read on to discover the top 20 cloud-based apps that will help streamline different parts of your business. TL;DR SaaS tools are applications that users can access through an internet connection.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Research Software 104

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Userpilot

OCTOBER 8, 2021

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Product Research 98

Roman Pichler

MARCH 14, 2017

The confusion stems—at least partly—from the fact that Scrum is a simple framework focused on helping teams develop software. It does not cover common product management practices, such as, product strategy development, product roadmapping, and financial forecasting; and the only product management tool it offers is the product backlog.

Product Management 265

Product Management Product Manager Research Software Product Research 265

Mind the Product

NOVEMBER 15, 2019

The key to minimising these, he says, is effective product research. To minimise the number we need to spend time doing effective product research – a combination of user research, market research and product analytics. What is Product Research? Research requires more than just evidence.

Product Research 174

Product Research User Testing Research Software Data Visualization 174

Intercom, Inc.

APRIL 7, 2020

Our new research reveals the impact it’s had on these teams. ” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. We also spoke directly to support leaders to understand how they’ve responded to the effects of COVID-19.

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Intercom, Inc.

MAY 22, 2019

Deepa Subramanian (a graduate of Harvard Law School and a veteran of Salesforce) set out to improve businesses’ understanding of the customer voice by co-founding Wootric , a platform that offers a range of feedback collection and analysis tools to help teams gain deeper, more relevant insights into their users’ desires and complaints.

Feedback Software 199

Feedback Software User Testing Analytic Tools Research Software 199

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Definitely not!

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Melissa Perri

JUNE 29, 2017

I was tasked with gathering the requirements from sales, coming up with a solution, designing it, and then shipping the specification document to development to be built. I spend all my time writing user stories out of these and working with the team to execute on the solution. I’m confused.”

Product Research 325

Product Research Product Management Product Manager Customer Experience 325

Userpilot

JULY 23, 2024

This article will break down the stages of a product development life cycle and tools that can help you deliver a great product. A product development team is usually made up of the product manager , project manager, product designer , developer, marketing team , and sales team. Conduct research with user surveys.

Analytic Tools 109

Analytic Tools Feedback Software Research Software Data Visualization 109

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

The Product Guy

JULY 2, 2017

Think of your product management career development as a new product that is going to be released into the market. You want to be the product that is useable, feasible and valuable to the target audience/customer ie you’re selling yourself as the solution to some specific company’s specific problem. What problem are you solving?

User Testing 295

User Testing Product Research Customer Experience Analytic Tools 295

Intercom, Inc.

OCTOBER 15, 2020

Out of that,I was forced to actually talk to people and learn through very different methods and tools. From that I’ve not only worked on over 3,500 different products, but I’ve been building methods and tools and things to help bring products and services to markets. Are these all software?

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

Userpilot

JULY 16, 2024

As a SaaS professional, you’ve probably asked yourself, “What’s tech product management?” To thrive as a technical PM, you need to have essential skill such as knowledge of Agile methodologies, familiarity with software engineering principles, leadership and communication. Develop the product vision and expand on the strategy.

Analytic Tools 111

Analytic Tools Research Software Data Visualization Feedback Software 111

Userpilot

OCTOBER 29, 2023

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. One way to determine the willingness to pay is through market and competitor research. quality solutions.

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

Userpilot

APRIL 24, 2024

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. What’s the business impact of this challenge for SaaS teams?

User Testing 104

User Testing Product Research Research Software Data Visualization 104

Alchemer Mobile

AUGUST 23, 2024

In our latest Alchemer Customer Research Survey, we uncovered some interesting statistics: 92% of customers reported their ROI, after implementation, met or exceeded expectations. These courses are filled with videos, interactive tutorials, and other learning content. Makes sense, right? Repeat Fan).

Feedback Software 130

Feedback Software Research Software Analytic Tools Reporting Tools 130

UserVoice

JULY 28, 2017

Here’s 3 steps you can take to start tackling your to-do list: Step 1: Get Organized With the Right Tool(s). But if you’re looking to mix up your day-to-day task tools, here are some suggestions. Task Management Tools for Product Managers. What it does well: It’s an extremely basic, simple solution.

Research Software 215

Research Software Feedback Software Weak Development Team User Testing 215

UX Planet

FEBRUARY 22, 2024

The courses listed below (both free and paid) will help you master essential tools, become a better leader, and get the very best from the UX professionals you work with. Service design by UXCel (Paid) This course will help you gain practical skills to create exceptional experiences.

User Testing 98

User Testing Data Visualization Research Software Customer Experience 98

Userpilot

JULY 31, 2024

A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration. A successful product development strategy begins with market research to understand the target market and competition.

Analytic Tools 104

Analytic Tools Research Software Feedback Software User Testing 104

Product Talk

APRIL 17, 2024

We’re a 14-year-old company that started off as an ads business, and we’re transitioning into a SaaS business. We have five product managers, one UX researcher , five designers—one of them director of design, leading the design team. It sounds like you are responsible for product, design, and research. Teresa: Okay.

Product Research 265

Product Research User Testing Data Visualization Research Software 265

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product? There are three main phases that will ensure a solid SaaS product launch. Is it similar in any way?

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Creatively exploring market preferences is critical for success. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Definitely not!

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

DISQO

JULY 5, 2018

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. If you’re good at course correcting, being wrong may be less costly than you think, whereas being slow is going to be expensive for sure.”. No one wants to be the next Blockbuster.

User Testing 66

User Testing Research Software Market Research Product Research 66

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. None of this is possible without the right tool for the job – Userpilot can help.

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

The Secret PM Handbook

MAY 5, 2017

A big part of our job is finding these market problems, customer needs and desires. Let’s call it a “solution.”. Market research. There are lots of ways to find market problems or customer desires, and I have several earlier posts that cover some of these techniques. Which ones should you create solutions for.

Framework 302

Framework User Testing Product Management Product Manager 302

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. The strategy should also have information about the UX team, processes, and guidelines.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

NOVEMBER 18, 2021

Rather than re-inventing the wheel, it's useful to look at how other SaaS companies set up their user onboarding. To discover your own Aha Moment for your SaaS, consider your primary value proposition, compare the in-app behavior of power users against churned ones , and don't forget to keep testing and iterating on your hypotheses.

Analytic Tools 98

Analytic Tools Research Software Feedback Software User Testing 98

Userpilot

JULY 8, 2021

Product manager courses are everywhere. Therefore, we’ve put together a list of 6 product manager courses you should consider taking in 2021 for the following proficiency levels: Aspiring product manager. What product management skills should a good product manager course teach you? How do you pick the one that’s best for you?

User Testing 87

User Testing Research Software Analytic Tools Feedback Software 87

Mind the Product

APRIL 24, 2018

Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps. It’s a new style of distribution for Mac apps.

User Testing 161

User Testing Customer Feedback Customer Experience Data Visualization 161

Alchemer Mobile

OCTOBER 16, 2018

Launching your platform and initializing your monetization strategy is only the beginning. Sure, once your platform is implemented the money will start coming in, but how will you maintain that initial growth and sustain earning? Through customer acquisition, of course!

User Testing 171

User Testing Data Visualization Customer Experience Research Software 171

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. To get quicker results, you’ll need to leverage paid marketing. This article shows you how.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

The Product HQ

JUNE 1, 2024

In the case of someone like a Software product manager, this may prove challenging. They work with typical product management software and also manage the product roadmap as well as the product team. In this article, we’ll take a closer look into the roles, duties, and abilities of a software product manager.

Reporting Tools 98

Reporting Tools Research Software Feedback Software Analytic Tools 98

Userpilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. Of course, goals for different businesses will vary.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105