Mind the Product

FEBRUARY 10, 2017

But it’s a dangerous thing to add to your product. As the product manager survey results that we published on Mind the Product suggested, listening to the market doesn’t happen enough among enterprise software designers. Existing customers have a stake in your product supporting their existing work flow.

User Testing 70

User Testing Market Research Product Research Research Software 70

UX Planet

JANUARY 16, 2024

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. For startups and product owners, the stakes are high, and the path is treacherous. Time pressure: The urgency to bring a product to market leads to shortcuts.

Branding 96

Branding User Testing Product Research Data Visualization 96

UX Studio: Product Management

JULY 14, 2021

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021.

Consulting 87

Consulting Research Software Reporting Tools User Testing 87

UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. This is great news, but finding the best UX research agency can be challenging for companies in need. To help you find the right match we collected the best UX research consultancies you can work with. . Competitor Analysis.

User Testing 52

User Testing Research Software Product Research UX 52

Userpilot

JUNE 17, 2024

In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a marketing analyst. A marketing analyst carries out market research to spot trends , monitor performance, and pinpoint opportunities for the company to grow.

Data Visualization 52

Data Visualization Research Software Analytic Tools Feedback Software 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product launch managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. Let’s get started! Let’s get started!

Product launches 52

Product launches Analytic Tools Data Visualization Feedback Software 52

Userpilot

JUNE 27, 2024

In this article, we will outline the typical journey for a marketing analyst, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. The marketing analyst career allows for room for growth as your skillset and years of experience increase. What is a marketing analyst?

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

APRIL 1, 2022

What does the SaaS product localization process involve? How can product managers prepare products for expansion into other markets? Product localization makes the product accessible to users in foreign markets with different languages and cultures.

Research Software 93

Research Software Feedback Software User Testing Product Research 93

Userpilot

AUGUST 21, 2024

This article will explore how to collect and analyze it effectively, diving into methods like feedback surveys, product analytics , and more. Trigger contextual customer feedback surveys. Use product usage insights to make data-driven improvements. The secret lies in first-party data. How, you ask?

Data Visualization 83

Data Visualization Analytic Tools Feedback Software Research Software 83

Product Innovation Educators

JULY 29, 2024

Outcome-Driven Innovation – for Product Managers Watch on YouTube [link] TLDR Tony Ulwick, creator of Jobs-to-Be-Done, introduces Outcome-Driven Innovation (ODI), a revolutionary approach to product management. He was part of the team that created the PCjr, a product that flopped badly.

Data Visualization 105

Data Visualization Research Software Product Research Weak Development Team 105

Userpilot

AUGUST 22, 2024

Maja Voje is a prominent entrepreneur, mentor, and growth marketing expert known for her “real world, real results” approach. As the founder of Growth Lab, she’s worked with tech giants like Google and Rocket Internet, helping them drive product success. How did Maja Voje get started in growth marketing?

Books 90

Books User Testing Analytic Tools Feedback Software 90

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 107

Technical Advisors Product Research Analytic Tools User Testing 107

The Product HQ

JUNE 1, 2024

The product management world relies on teams of product people who work in unison toward a central goal. In the case of someone like a Software product manager, this may prove challenging. After all, product managers have different duties and tasks depending on their organization and industry. Let’s dive right in.

Reporting Tools 98

Reporting Tools Research Software Feedback Software Analytic Tools 98

Modus Create

AUGUST 29, 2024

It is not an understatement to say that the success of a new digital product launch is largely determined during the product development process. With the introduction of AI into this process, it is more critical than ever for businesses to stay on top of the latest product trends to compete.

Weak Development Team 52

Weak Development Team Reporting Tools Development Fractional CTO 52

Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

Analytic Tools 84

Analytic Tools Feedback Software Research Software Reporting Tools 84

Melissa Perri

JUNE 29, 2017

“What is the difference between a Product Owner and a Product Manager?”. Honestly, I did very little of what I teach as Product Management now either. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. I had not heard of the term Product Owner until years later.

Product Research 325

Product Research Product Management Product Manager Customer Experience 325

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 112

Product Strategy Research Software Strategy User Testing 112

Userpilot

JUNE 17, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of product launch managers is essential for success. In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a product launch manager.

Product launches 52

Product launches User Testing Analytic Tools Feedback Software 52

Mind the Product

JANUARY 24, 2017

When should a start-up hire its first product manager? These are common discussions, with many views, and no right answers – it depends on the founding team, current funding situation, industry focus, and product offering. Therein lies the opportunity for a product management consultant.

Consulting 70

Consulting Customer Experience User Testing Reporting Tools 70

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Product Strategy 90

Userpilot

JUNE 28, 2024

This guide will provide you with a comprehensive overview of the path to becoming a successful marketing analyst. TL;DR A marketing analyst is a professional who carries out market research for a product, tracks trends , and identifies growth opportunities for the company. Looking into tools for marketing analysts?

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Mind the Product

FEBRUARY 5, 2019

Did you know that 42% of startups fail because no one wants to buy their product? For corporations, nearly 80% of new products fail each year for the exact same reason. So why are we still developing products no one wants? Who owns Product/Market fit – Marketing, Sales, or Business?

User Testing 146

User Testing Product Marketing Marketing Product Research 146

Userpilot

JUNE 12, 2024

In this guide, we’ll provide an overview of typical marketing analyst salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career. Before you invest in tools, carry out enough research about them and ensure they are the perfect fit for you. Let’s get started!

Data Visualization 52

Data Visualization Analytic Tools Research Software User Testing 52

DISQO

OCTOBER 24, 2019

It’s survival of the fittest for agencies and management consulting firms in 2019. Every one of the ‘Big Four’ consulting firms known for their accounting prowess are now seen as experts in digital. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

DISQO

OCTOBER 24, 2019

It’s survival of the fittest for agencies and management consulting firms in 2019. Every one of the ‘Big Four’ consulting firms known for their accounting prowess are now seen as experts in digital. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

AUGUST 12, 2024

There, he’ll share his framework to: Position your product. In this article, we’ll cover the basics of product positioning and messaging and a brief overview of improving your homepage. TL;DR Anthony Pierri is the co-founder of FletchPMM, a product marketing consultancy that specializes in improving B2B startup homepages.

Messaging 90

Messaging Positioning Data Visualization User Testing 90

Userpilot

JUNE 27, 2024

Embarking on a career as a product specialist involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product specialist. Let’s dive in!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

DISQO

OCTOBER 24, 2019

It’s survival of the fittest for agencies and management consulting firms in 2019. Every one of the ‘Big Four’ consulting firms known for their accounting prowess are now seen as experts in digital. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”.

Reporting Tools 58

Reporting Tools User Testing Data Visualization Research Software 58

UX Studio

JUNE 30, 2023

USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area. From user research to prototyping, we apply a human-centered approach to design.

Research Software 61

Research Software Feedback Software Analytic Tools Reporting Tools 61

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Alchemer Mobile

APRIL 11, 2018

Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy. Start from a Strategic, Customer-Centric Perspective.

Data Visualization 140

Data Visualization Research Software Customer Experience User Testing 140

Intercom, Inc.

NOVEMBER 20, 2018

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. If they don’t match the persona market, these contacts are not likely to offer constructive criticism given they may not even relate to the pain you are seeking to address.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

The Product Guy

SEPTEMBER 12, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. As you study the people who use your product or might use it, patterns start to emerge. A marketer or market researcher may view patterns in terms of demographics and buying activity. User personas stand in for users throughout the design of your product.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

Userpilot

JUNE 26, 2024

Starting a career as a product launch manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product launch manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Product launches 40

Product launches Analytic Tools Research Software Data Visualization 40