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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

After writing An Elegant Puzzle about the challenges of engineering management in high-growth organizations, his focus shifted to a career path that’s much less understood – the technical leadership track. Or does this whole tech career thing support the writing? Architect, Tech Lead, Solver, and Right Hand. I don’t know.

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How to be a Great Product Leader

Sachin Rekhi

One of the challenges we've long acknowledged in the tech industry is how difficult the transition can be from a software engineer to an engineering manager due to the vast distinction in the skill set to be great at the new role. Create a strong system of accountability. Create an equally strong system of inspection.

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How to be a Great Product Manager According to Experts at Dropbox, Stripe, and Concur

Alchemer Mobile

How deep does your understanding of the technology go as a PM? And how much do you try to be, like, a subject matter expert from a technological standpoint compared to your engineering team? How do you manage executive expectations, customer expectations, and technical resources? So that’s me. Christy : Awesome.

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10 Visual Models That Let You Simplify The Most Complex Ideas

The Product Coalition

If you have an idea, and your intent is to explain it and its constructs, this is a beautiful way to do it. Pick and chose three minimum, four maximum most important constructs of your idea that you would like your audience to know. Every idea goes through the cycle of Conceive, Construct, Convince and Create.

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Applying Proto-Strategy to Product Management

The Product Guy

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). No formal stakeholder review as this is meant to be the first version that will undergo many iterations and refinements.

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How Perplexity builds product

Lenny Rachitsky

A prediction for the future: Johnny said, “If I had to guess, technical PMs or engineers with product taste will become the most valuable people at a company over time.” I assume much of your success has been due to hiring well, and keeping a very high bar. How do your product/design review meetings work?