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Moving from Solutions to Problems

Folding Burritos

The reason is that we often fail to be constructive and pedagogic; if we don’t try to change their mindset, we’re sentencing ourselves to be thought of as “those pesky Naysayers.”. What we want is to create a culture where stakeholders come to us with problems, rather than ready-made ideas and solutions (i.e. features.).

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Your Ultimate Guide To Successful Usability Testing

UX Studio: Product Management

Here we’ll give you some guidelines and best practices, whether you’re just beginning to include usability testing in your processes or are setting out to up your usability testing game. Usability tests check if people can use a product. What is usability testing? What is the purpose of usability testing?

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Product in Practice: Tackling Big Hairy Product Challenges with Continuous Discovery

Product Talk

We then jammed those models into our platform so that customers could access the outputs in many ways.” We’ve onboarded many customers onto our predictive suite and every time we get the same question: ‘How can I test that it works?’ And web notifications also pop up whenever a customer visits your website.

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7 Enterprise Mobility Acronyms You Need to Know

The Product Coalition

Business Intelligence (BI) Business Intelligence is a term used to define the technologies, applications, and practices to collect, integrate, analyze and present business information. Enterprise Mobility conducts business operations outside the central office; it is either from home, construction site or on the road.

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From Niche to Success: How To Make Vertical SaaS a Worthwhile Startup Investment

The Product Coalition

The solution? The growing number of public vertical SaaS winners worth billions of dollars, such as in health sciences (Veeva), construction (Procore), restaurants (Toast), and banking (nCino), demonstrates how cloud-based and mobile app development specialized to certain industries can become giant businesses. Vertical SaaS!

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6 Experts Share How They Use Customer Feedback to Build a Better Product

Gainsight

There is no shortage of feedback these days. When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole.