Intercom, Inc.
DECEMBER 12, 2018
Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.
Product Talk
NOVEMBER 22, 2023
Opportunity solution trees are a simple way of visually representing the paths you might take to reach a desired outcome. Below the opportunity space is the solution space. This is where we’ll visually depict the solutions we are exploring. Below the solution space are assumption tests. Next is the opportunity space.
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Intercom, Inc.
JULY 5, 2022
When I joined Intercom eight years ago, I knew nothing about system design. They were quick to put together, and so I assumed that even wireframes were a waste of time, let alone system design diagrams. Here, Gustavs discusses our design principle of “Connected, Modular Systems”. System design for Intercom Articles.
The Product Coalition
NOVEMBER 27, 2023
It’s difficult to find a SaaS company that isn’t already in the niche you wish to enter! The solution? Vertical SaaS! Vertical SaaS has had a tremendous run during the last decade. Why is Vertical SaaS on the rise? Spotify is an example of regular SaaS ; you pay to conveniently locate and stream music.
The Product Coalition
MARCH 1, 2022
This is where customer feedback for sales comes into play. Customer feedback is one of the most valuable tools a business has at its disposal, but it’s often under-utilized. CES (Customer Effort Score) surveys In-person interviews Customer reviews Usability testing In-app usage analytics … But we’re getting ahead of ourselves.
Intercom, Inc.
NOVEMBER 20, 2018
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Meet your target users and get feedback. What words do they use?
Alchemer Mobile
FEBRUARY 24, 2022
Sentiment analysis is the process of collecting, analyzing, and acting on this customer feedback. However, NPS as a stand-alone metric isn’t enough to fully understand the feedback your team receives. You have a unique opportunity to gather much more valuable and actionable customer feedback if you evolve NPS to NPS+.
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