Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

Analytic Tools 223

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Product Talk

NOVEMBER 13, 2019

We are starting to pull together our 2020 conference list. If you know of a product conference that is not on the list and you think it should be, please feel free to recommend it in the comments or send an email to conferences@producttalk.org. Are you looking for the 2019 Product Conference list? The UX Conference.

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Product Talk

NOVEMBER 1, 2023

We are starting to pull together our list of 2024 product conferences. If you know of product conferences that are not on the list and you think they should be, please send an email to conferences@producttalk.org. Are you looking for the 2023 Product Conferences list? This list is by no means exhaustive. Find it here.

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Product Talk

NOVEMBER 2, 2022

We are starting to pull together our list of 2023 product conferences. If you know of product conferences that are not on the list and you think they should be, please send an email to conferences@producttalk.org. Are you looking for the 2022 Product Conferences list? ProductCon London: The Product Management Conference.

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Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

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Product Innovation Educators

JANUARY 22, 2024

Five mindsets every product manager should cultivate I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. That took off and he built an entire platform to sell his friend’s bread online. He then built that into a larger platform to sell things online.

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Userpilot

MARCH 30, 2025

Finally, your SaaS mobile app is live! I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive. Not only are there over 2 million apps in the Google Play Store , but also about 13% of business apps succeed (even less for consumer apps).

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

Intercom, Inc.

OCTOBER 13, 2020

At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? A complex system that works is invariably found to have evolved from a simple system that worked”.

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Intercom, Inc.

NOVEMBER 3, 2022

Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams. Whether you’re fully remote or not, setting up the right tools and processes will help you manage your team collaboratively and productively without resorting to intrusive surveillance.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

Product Talk

APRIL 21, 2021

Back in March, I spoke at ProductCamp Cascadia (an online conference hosted by ProductCamp Portland , ProductCamp Seattle , and ProductCamp Vancouver ) exploring the topic of design justice. Maybe not actively, directly supporting hate groups, but allowing them to flourish on their platform. We did the research. Hi, everybody.

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Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

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Research Software B2B User Testing Customer Experience 119

Mind the Product

SEPTEMBER 13, 2019

Researchers often have concerns about what will happen when “other people” go out and do work with users. But the demand for research far outweighs the supply of researchers, and everyone wins when more people are enabled to do research themselves. Planning Research. What method of research should I use?

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The Product Coalition

JANUARY 20, 2024

For 2024, several excellent conferences dedicated to product management are available, addressing the increasing interest in this field. I would like to thank Tremis Skeete, Executive Editor of Product Coalition for his valuable contributions in the research, development and writing of this article.

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Userpilot

AUGUST 30, 2024

Imagine this: you’re scrolling through your feed, bombarded by SaaS ads that all look and sound the same. Here are seven of the best advertising campaign examples in SaaS: 1. Uses humor to highlight the users’ pain points and position Userpilot as a no-code solution to track in-app user behavior.

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Feedback Software Analytic Tools Advertising Research Software 105

Product Innovation Educators

FEBRUARY 12, 2024

How product management teams can make better innovation decisions I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. He cofounded SmartOrg, which provides software and services to support decision-making and managing uncertainty. What was the difference?

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Intercom, Inc.

FEBRUARY 15, 2018

When it comes to designing digital systems, there is always a risk of forgetting there will be humans involved and, as a result, making things more robotic than realistic. Here are five quick takeaways: Conversational design as a concept is about looking at human conversation as a model for all interactions with digital systems.

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Userpilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Here are some real-world examples of effective product positioning strategies in the SaaS industry: Slack positioned itself as “the collaboration hub” by centralizing communication and integrating with popular tools.

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UX Studio: Product Management

SEPTEMBER 12, 2021

More and more books, design conferences, tv shows, and documentaries explore the destructive effects of design or its capabilities to tackle social, ecological, or economic issues. The British dystopian series, Black Mirror envisions our worst nightmares about technology. Relations between technology and design.

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Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? February Product Conferences. We are already halfway through the shortest month of the year, but that doesn’t mean you have missed your chance at some quality conferences. What: The largest online product management conference in the world with years of digital experience.

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Research Software User Testing Product Research Analytic Tools 98

Mind the Product

FEBRUARY 21, 2017

In his talk he will also share what it takes to approach such a complex product as a broad platform, why he made the development of dedicated tooling a priority for NumberFour and how he plans to grow adoption of NumberFour. Systems Thinking for Product Managers. Johanna Kollmann. Sebastian Deterding. The Side Events.

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Intercom, Inc.

OCTOBER 10, 2019

I caught up with Louis for a conversation that ranged from our moral duty to make information more accessible to his approach to curating conferences. We do it by closing distances that our technologies have just opened. ” At a conference, a canned talk is always obviously a canned talk. Short on time? Louis: Sure.

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Product Talk

APRIL 17, 2024

We’re a 14-year-old company that started off as an ads business, and we’re transitioning into a SaaS business. We have five product managers, one UX researcher , five designers—one of them director of design, leading the design team. It sounds like you are responsible for product, design, and research. Teresa: Okay.

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Userpilot

JULY 15, 2022

The dark funnel exists because third-party content platforms, social media channels, and offline conversations can neither be tracked nor controlled by conventional marketing systems. Make use of branded conference swag to promote your company at conferences and raise positive awareness. What is the dark funnel in SaaS?

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Analytic Tools Research Software Feedback Software Data Visualization 98

Gainsight

JANUARY 23, 2025

Gainsight recently announced that we were named a Leader in the first-ever Gartner Magic Quadrant for Customer Success Management Platforms ; Gainsight was positioned highest on the Ability to Execute axis and furthest on the Completeness of Vision axis. In March 2013, Mehta realized something big was happening.

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The Product Coalition

MAY 5, 2022

As a Product Manager, I’ve built my career on building tools and experiences that not only make people’s’ lives simpler, but bring them a little joy along the way, too. First at Etsy and now at Slack, I’ve helped to grow software solutions from highly adored, niche products to household names serving millions of people every day.

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Product Talk

SEPTEMBER 6, 2023

In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. Can we get access to the right tools? Lots of that.

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Userpilot

JULY 29, 2024

Userpilot markets new features to existing users with in-app messages. Userpilot organizes the annual “Product Drive” conference. Userpilot is a product growth platform that allows product teams to: Create different UI patterns for in-app marketing campaigns. Run product experiments and analyze results.

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Research Software Feedback Software Product Marketing Reporting Tools 104

freshtrax

JULY 16, 2019

PKSHA Technology Inc. It is an e-commerce company that provides a platform on the C2C online resale marketplace. The platform started from a mobile phone app and has expanded to a website with more than 10 million active monthly users. PKSHA Technology Inc. The platform primarily sells A.I. Established year.

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Userpilot

AUGUST 6, 2024

No matter how intuitive and valuable your product is, customers always need a bit of a nudge to experience its benefits and start using it as a go-to solution to their problems. We also look at examples of SaaS products with excellent engagement strategies. Let’s get started. Its purpose? To turn them into loyal customers.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Customer Feedback 105

Userpilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. Be strategic with your SEO; leverage contextual CTAs and have highly optimized landing pages encouraging users to sign up for your tool.

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Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

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UX Planet

FEBRUARY 21, 2024

Here is a short list of the leading roles: 1) UX Designer : The main task is to create interfaces that provide users a great experience interacting with the product (app, website). They are responsible for designing user interfaces, conducting research, developing user prototypes, and testing design iterations.

Research Software 96

Research Software Analytic Tools Feedback Software Reporting Tools 96

Revulytics

DECEMBER 16, 2019

Glassdoor named Product Manager the fifth best job out of 50 in America, with more job openings than data engineers and DevOps engineers. Industry, The Product Conference, Cleveland, OH. The majority of the attendees are from business and enterprise software/SaaS, consumer and web. INDUSTRY, The Product Conference.

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Analytic Tools CTO Coach Research Software Technical Review 76

Userpilot

MARCH 11, 2022

The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. We’re taking a look at The State of SaaS Onboarding , Mixpanel Product Benchmark Report, Satmetrix 2021 NPS Benchmarks, and Openview Benchmarks and Research. Have you tried Hotjar?

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Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

OCTOBER 15, 2021

Don't forget about onboarding welcome emails – pair it with in-app guidance to shorten the learning curve and help users adopt your product much easier and faster. Just do a bit of research. Although not a SaaS example, Hotel Management.net is a brilliant example of teasing your audience and building anticipation.

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Feedback Software Research Software Product launches User Testing 98

Mind the Product

NOVEMBER 1, 2017

His name is Eric. Eric is a senior developer at a medium-sized software company. Market research and having a customer proxy are prerequisites for a persona workshop. Company name. Tell me about the last time you selected a tool for your team. Our team is building a product for just one person. Unbelievable!

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Mind the Product

JULY 19, 2019

Personalisation only takes you so far on an ad-driven platform. A hybrid recommender system works well when – as in the case of Deezer – you have 14 million users who consume a lot of content daily. Explanations in the name of transparency should always be helpful. Content-based Recommendations Versus Demographics.

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