Lenny Rachitsky

JUNE 9, 2024

The ultimate measure of product-market fit is customer retention. Achieving product-market fit requires patience and iteration. Find the transcript at: [link] Some takeaways: You need to “fall in love with the problem” that you’re solving. . Lenny may be an investor in the companies discussed.

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CTO Coach Customer Experience User Testing Startups 98

Intercom, Inc.

APRIL 19, 2018

If we are actually trying to win our market and be the absolute best customer communications company, we need to make exquisitely good use of our precious engineering resources. Ciaran, our CTO , came up with this magical line. It strikes me as something that would be valuable for a product team or even for a marketing team.

Research Software 192

Research Software Feedback Software Analytic Tools Customer Communications 192

Intercom, Inc.

OCTOBER 31, 2019

Here are five quick takeaways: Balancing human-computer interaction has been the difference between technologies that break out and are very successful and technologies that are considered to be ahead of their time or just not the right product-market fit. It’s whether or not you can get the right human-computer interaction.

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Data Visualization Artificial Inteligence Customer Experience Technology 169

Intercom, Inc.

JULY 9, 2020

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. I’m also mentoring startups in terms of marketing SEO go-to market at the German Accelerator, which is the official startup program in the Silicon Valley of Germany. We also did a lot of co-marketing.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Modus Create

FEBRUARY 24, 2020

And InVision’s The New Design Frontier report on design maturity found that organizations with high-performing, mature design teams “are more likely to see cost savings, revenue gains, productivity gains, speed to market, and brand and market position improvements through their design efforts.” user group events.

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User Testing Product Research Customer Experience CTO 106

PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

As an undergraduate, I participated in Model UN, where students create a mock UN Conference and debate societal issues like climate change. If you’re in marketing, for example, aim to work in inbound marketing, where you work on getting feedback from customers to influence the product.

Technical Advisors 98

Technical Advisors Feedback Software Product Management Product Manager 98

Business of Software Conference

APRIL 14, 2021

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Get Weekly Advice From Software Experts.

CTO 95

CTO Events Leadership Roadmap 95

DISQO

AUGUST 10, 2015

In the grand scheme of things, product management is a new field with relatively few dedicated conferences and events. While there’s no doubt a number of industry-specific conferences for product teams, we’ve focused primarily on industry-agnostic ones for this list. Details on Code Conference 2016 will be announced later this year.

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Events User Testing Product Research Data Visualization 40

DISQO

AUGUST 10, 2015

In the grand scheme of things, product management is a new field with relatively few dedicated conferences and events. While there’s no doubt a number of industry-specific conferences for product teams, we’ve focused primarily on industry-agnostic ones for this list. Details on Code Conference 2016 will be announced later this year.

Events 40

Events User Testing Product Research Data Visualization 40

DISQO

AUGUST 10, 2015

In the grand scheme of things, product management is a new field with relatively few dedicated conferences and events. While there’s no doubt a number of industry-specific conferences for product teams, we’ve focused primarily on industry-agnostic ones for this list. Details on Code Conference 2016 will be announced later this year.

Events 40

Events User Testing Data Visualization Product Management 40

The Accidental Product Manager

MARCH 23, 2020

No real competitors, no real marketing, no real sales, no real pricing. I was placed into an office that I shared with the company’s CTO and their head engineer. It turns out that the CTO, sitting on the other side of the room, was watching me. The CTO decided that I was not working as hard as he was.

Fractional CTO 13

Fractional CTO CTO Product Management Product Manager 13

Business of Software Conference

NOVEMBER 20, 2019

We like to help all our subscribers with a full catalogue of interesting and insightful talks from our previous Business of Software conferences. We’re big in Germany, but my role is to help us expand into other European markets – France, UK, Spain. Recruiting a Badass Team // Mikey Trafton (CTO, Alamo Drafthouse Cinemas).

Marketing 8

Marketing CTO Events Engineering 8

Lenny Rachitsky

DECEMBER 21, 2023

Finding reference customers is the fastest path to achieving product-market fit. Find 6 to 8 B2B customers, or 15 to 25 B2C customers, and make something they are willing to recommend to other people. Also, consider their interest in engaging with you as a demand signal. Lenny may be an investor in the companies discussed.

CTO Coach 72

CTO Coach Product Management Product Manager Product Research 72

Business of Software Conference

DECEMBER 17, 2020

Following on from their talk at Business of Software Conference USA Online 2020 , Alex Osterwalder (Founder) and Tendayi Viki (Partner) joined BoS online for an interactive Q&A where they discussed how to evaluate your existing business model and how to find opportunities for innovation within it. Get Weekly Advice From Software Experts.

Software Review 52

Software Review CTO Leadership UX 52

Mironov Consulting

APRIL 15, 2023

 One group (sales, implementation/customer success, professional services, account-based marketing) is trained and paid and rewarded to focus on one customer at a time , with current-quarter timelines.  We have to align market-side incentives with corporate-level goals. Get it done, and move on.

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Business of Software Conference

DECEMBER 15, 2020

John was determined to do both in the global adtech market, not one that is traditionally associated with deep Cambridge tech. He describes entering new markets with a relatively limited supply of capital which meant every new move could have been very costly. Sketchnote. Transcript coming soon… Upcoming Events.

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CTO Education Vision Leadership 52

Business of Software Conference

FEBRUARY 5, 2021

Sally Foote (VP of eCommerce, GoCompare) – The Stories Your Customers Will Tell You from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Transcript coming soon. Upcoming Events. BoS Conf Online.Spring BoS Conf Online.Fall.

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Customer Feedback User Testing Customer Experience CTO 52

Business of Software Conference

DECEMBER 3, 2020

Francesco D’Alessio (Host, Keep Productive) – Avoiding The Perennial Problems With Productivity Tools from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Sketchnote. Transcript coming soon… Upcoming Events.

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CTO Leadership UX Events 52

Business of Software Conference

DECEMBER 17, 2020

She will share some of her experiences in helping to shape and scale a successful commercial strategy that has meant the company has grown incredibly quickly; from the outset, the intention was to establish a reputation in a key market before applying its AI know-how to other challenges, such as risk or compliance. Sketchnote.

CTO 52

CTO Management Management Leadership 52

Business of Software Conference

JANUARY 29, 2021

Brian and Eric Dosal (Co-Founders, BrightGauge) – How and When to Finish Big from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Transcript coming soon… Upcoming Events. BoS Conf Online.Spring BoS Conf Online.Fall.

CTO 52

CTO Leadership Events Product Marketing 52

ProductPlan

JUNE 22, 2023

In the process, it may get disconnected from the market it is serving. Traditionally, product managers have reported to either engineering or marketing leaders. This is especially true for companies where product didn’t have its own independent seat at the executive conference table.

Data Visualization 95

Data Visualization Reporting Tools Customer Experience Product Research 95

Gainsight

APRIL 17, 2019

Organizations had to restructure to support higher velocity and more streamlined sales and marketing models. Modern CEOs at any moment can get a pulse on how Sales and Marketing are performing versus waiting for the end of the quarter. In this case, I can see our CTO, Mickey, is actively using our Engagement feature.

Analytic Tools 79

Analytic Tools Feedback Software Data Visualization Customer Experience 79

Business of Software Conference

DECEMBER 8, 2020

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Get Weekly Advice From Software Experts.

CTO 72

CTO Leadership UX Events 72

Business of Software Conference

SEPTEMBER 17, 2018

Business of Software Conference USA 2018 is under 2 weeks away. Over 12 years of Conferences we’ve seen over 200 talks given by some brilliant speakers. Having worked across the IT, Real Estate, and Healthcare industries, Mikey is now the CTO of Alamo Drafthouse Cinemas. This year at BoS USA there are 8 returning speakers.

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Fractional CTO CTO Healthcare Events 56

Business of Software Conference

MARCH 11, 2021

Here’s a few that stand out in different ways but this is by no means a ranked list… Product, marketing, strategy, operations and company growth. Rahul Vohra, SuperHuman: The product market fit engine How to drive product strategy and growth by understanding who your most profitable customers are and what they value.

CTO 52

CTO User Testing Customer Feedback Customer Experience 52

Business of Software Conference

FEBRUARY 9, 2021

We write wildly aspirational job descriptions for candidates and we confuse subject/market expertise with product management/leadership experience to name just a few errors. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Get Weekly Advice From Software Experts.

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Fractional CTO CTO Leadership Customer Experience 64

freshtrax

SEPTEMBER 26, 2019

million USD) to boost its growth in a global market. market, we had the opportunity to sit down and talk with Michael Rosenzweig, the COO of BASE FOOD, at BASE FOOD’s San Francisco HQ about their entry into the U.S. market, localization strategy between Japan and the U.S., How BASE FOOD is adjusting to the new market.

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User Testing Startups Customer Feedback Feedback Software 73

Business of Software Conference

MARCH 5, 2021

Hey I’m Paddy, and for the last 3½ years I’ve been heading up all things Marketing at Business of Software. I joined Business of Software in September 2017 as a fresh-faced and inexperienced marketer. Tiffany da Silva put this much more eloquently in her talk from BoS USA Online 2020, ‘ 6 Lessons From A Marketing Fraud ’: Rare photo.

Customer Experience 52

Customer Experience CTO Events Customer Feedback 52

Business of Software Conference

MARCH 11, 2021

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. make sure your customers understand who your REAL competition is.

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Positioning Fractional CTO CTO Consulting 40

Andrew Chen

DECEMBER 1, 2021

I’ve seen the difficulty of managing the hard side for rideshare first-hand, where drivers are the ones selling their time and effort in the market. For Uber, in any given market, so-called “Power Drivers” constitute 20% of the supply but create 60% of the trips. With that, the rideshare market was kicked off.

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Research Software Books Customer Experience Technical Cofounder 95

Business of Software Conference

DECEMBER 19, 2019

2010-2019: The 5 Most Watched Talks From Business of Software Conferences. We think that’s an unfair question – our conferences are like our children, and we love them all equally! – David Heinemeier Hansson (Founder/CTO, Basecamp). Did you know can optimize for Product-Market Fit? A must watch.

User Testing 40

User Testing Feedback Software Customer Feedback CTO 40

Business of Software Conference

MARCH 29, 2021

Four causes and fixes for Zoom Fatigue Sound advice, for regular meetings or online conferences. // 3 min read The End of Indie.vc Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Yes, we added an 11th to our top ten list. It’s good to push boundaries occaisionally!

Fractional CTO 40

Fractional CTO CTO Finance Leadership 40

Business of Software Conference

FEBRUARY 24, 2021

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Get Weekly Advice From Software Experts.

CTO 59

CTO Advertising Download Leadership 59

Hutwork

MARCH 9, 2018

Melissa Perri , CEO of Produx Labs and Product Institute , learned the difference between a strategy and a plan the hard way—bumping heads with her CTO. Jon Lax presented at a Design & Content Conference in Vancouver, B.C., This article is based on a keynote speech given at the Mind the Product conference in London.

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Gainsight

NOVEMBER 16, 2020

This is part 12 of our 12-part series “This is Product-Led,” inspired by our conference for Gainsight PX users, Pulse for Product. For nearly its entire golden era, the company succeeded with very little intentional marketing. . At the dawn of video gaming, California-based Atari was on top.

Analytic Tools 52

Analytic Tools Customer Experience Reporting Tools Data Visualization 52

Business of Software Conference

NOVEMBER 12, 2019

When we welcome new subscribers to the Business of Software newsletter, we point them towards our catalogue of talks from previous conferences. Read on… “Hi Mark, I am expecting to move into the role of CTO of a small start-up. The Evolution of a SaaS Marketing Team // Andrus Purde (Founder, Outfunnel).

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Product Talk

DECEMBER 18, 2024

I recently spoke at the Y Oslo conference in Oslo, Norway. Ideally, this outcome is a two-way negotiation between an executive at the company, often a chief product officer, a chief design officer, a CTO, and the cross-functional product team. The premise is that we’re starting with an outcome.

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