Remove Company Remove Market Research Remove Product Management Remove Research Software
article thumbnail

15 Best Product Management Software Tools for PMs in 2023

Userpilot

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

article thumbnail

What is Marketing Research? Examples and Best Practices

Userpilot

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How Digital Product Managers Can Perform Effective Market Research

The Product Coalition

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

article thumbnail

How to Become a Product Marketing Manager [+Tools and Resources]

Userpilot

TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. Here is what the career path of a product manager looks like: Product marketing manager intern. Product marketing manager. Let’s dive in!

article thumbnail

How to Become a Product Strategist [+Tools and Resources]

Userpilot

This guide will provide you with a comprehensive overview of the path to becoming a successful product strategist. These skills include data analytics, marketing , technical knowledge in CRM systems, agile methodologies, and so on. Looking into tools for product strategists? Let’s dive in!

article thumbnail

Product Management Skills: Market Research

The Product Coalition

Market research, for Product Managers, is an absolute necessity for success. Much of the time, you’ll find that your company has already outsourced your market research to a firm. Different Types of Market Research 1. This is where exploratory research comes in.

article thumbnail

How to Become a Product Specialist [+Tools and Resources]

Userpilot

TL;DR A product specialist is a professional who is responsible for ensuring a product’s marketability and profitability. The exact career trajectory depends on an individual’s goals and company structure. You’ll have to become an expert in certain aspects of the product and outline strategies to enhance those features.