Productside
NOVEMBER 25, 2024
For current and aspiring product managers, the question comes up time and again: Is product management certification worth the investment? At Productside, we care deeply about helping product professionals grow in their careers. The post Is Product Management Certification Worth It?
Product Innovation Educators
FEBRUARY 3, 2025
How product managers use Jobs-To-Be-Done to create products customers love Watch on YouTube TLDR In this episode, I explain the Jobs-To-Be-Done (JTBD) framework, a powerful approach to understanding customer needs and developing successful products. The Classic Milkshake Story McDonald’s wanted to sell more milkshakes.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Productside
NOVEMBER 25, 2024
For current and aspiring product managers, the question comes up time and again: Is product management certification worth the investment? At Productside, we care deeply about helping product professionals grow in their careers. The results were clear: certification can accelerate career growth in tangible ways.
Product Talk
MARCH 13, 2019
I want to share a little bit more about the work that I am doing there as I think it’s relevant for people working at companies who are starting to adopt continuous discovery practices (in other words, many of you). Students learn the same design process I teach to the product teams that I coach. It will look very familiar to you.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
Every step of the product journey is informed by research: what works, what doesn’t, what customers want, what they need. But no one tool or method can create a thriving research practice for product managers. Use Product Management Today’s webinars to earn professional development hours!
Userpilot
MARCH 9, 2025
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The solution seems obvious: improve your customer research process. The short answer: yes.
Product Innovation Educators
SEPTEMBER 9, 2024
Questions product managers ask me about how to improve innovation Watch on YouTube TLDR Product managers are pivotal in driving innovation within organizations. By mastering these areas, product managers can improve their skills, boost their influence, and contribute more effectively to their organization’s success.
Speaker: Michele Ronsen, UX Expert and Founder of Curiosity Tank
Conducting UX Research can often be a daunting task. Often, the most useful tool product managers and researchers can employ is a carefully thought-out approach. Join Michele Ronsen, UX Expert and Founder of Curiosity Tank, for an illuminating conversation on the ins and outs of efficient and effective UX research.
Speaker: Vivek Bedi, Keynote Speaker, Author & Entrepreneur
In fact, the entire way product managers work has completely changed. The work/life balance of PMs is being tested; managing a product team and various roadmaps virtually adds to the list of current challenges. Meanwhile many professionals are exploring if pivoting into product management is a career path for them.
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Every product team wants to build things users love. It’s why breakthrough products rarely happen by accident. Rather, they start with a strong product vision. Getting that vision right is one of the most important responsibilities of the product team. How to position your vision as an umbrella for the product strategy.
Speaker: Hope Gurion, Product Leader Coach, Fearless Product LLC
Customer discovery is the lifeblood of product teams to identify the most important customer needs to solve next. Often it's the Product and UX members of the trio who take lead on facilitating this discovery. Use Product Management Today’s webinars to earn professional development hours!
Speaker: Bronwen Rees, Author and Lead Product Designer at Xero
Join Bronwen Rees, Author and Lead Product Designer at Xero, for a conversation that digs deeper than the recycled buzzwords. Use Product Management Today’s webinars to earn professional development hours! This session will cover: What inclusive design is, and why it's important. What biases are and how to avoid them.
Speaker: Johanna Rothman, Management Consultant, Rothman Consulting Group
Many of us are accustomed to planning for either discovery or delivery. We know how to plan for where we want to be for a product (delivery). And, we know how to plan to discover a market (discovery). Instead of planning for either discovery or delivery, we can use experiments—for all our work.
Speaker: Jim Morris, Founder, Product Discovery Group
How can a Product team find that next big idea? It turns out that even ordinary product teams can discover extraordinary ideas. By using the Product Discovery Cycle, teams can find new ideas, understand customer pain points, and test solutions quickly and cheaply.
Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting
The purpose and value of experimentation (from a scientific and product perspective) is to produce new information. From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.
Expert insights. Personalized for you.
177 
Let's personalize your content