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Product Management University Announces Free Training Courses for Product Marketing Managers

Product Management University

Experienced product marketing managers that want to supplement their conventional product marketing skills with unconventional best practices specifically for B2B and earn an additional certification to distinguish themselves from others with more generic certifications. What’s Unique About Product Management University Courses?

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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    If these strategies don’t hang together, we each hang separately.

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Growth Funding, Certifications, and the Increased Demand for Product Managers

ProductPlan

We see the rise in demand most often in companies that have embraced the idea of product-led growth , a business strategy in which the product “sells itself” through experienced value. Certainly, Covid created an unprecedented surge in the demand for PM training and certification. This, in turn, led to higher customer expectations.

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Is a Product Management Certificate Worth It?

BrainStation Product Management

Clearly, it’s a position that demands a vast degree of competency across any number of disciplines and competencies. A product management certificate is worth it, and many Product Managers (or aspiring Product Managers) are enrolling in certification programs. Certification Courses Provide Hands-on Experience.

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How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

He will discuss how a strong product vision informs your strategy and roadmap, common traps to avoid, share real-life examples, and show ways to reinforce the product vision into your team’s day to day. How to position your vision as an umbrella for the product strategy.

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How to Improve Customer Retention: 20 Actionable Strategies

Userpilot

The article shares 20 actionable customer retention strategies for your SaaS! Here are 20 strategies to improve customer retention: Share customer testimonials and well-known customers to provide social proof and build trust. Effective customer retention strategies to implement Ready to increase customer retention at your SaaS?

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Product Management University Launches The School of Customer Success for B2B

Product Management University

The School of Customer Success features the Customer Success Value Skills training course and certification. Certification is included with the training. Lastly, customer success managers learn value positioning skills so they can articulate the strategic value of add-on products and services to grow account revenue and wallet share.

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