Remove Certifications Remove Market Research Remove User Friction
article thumbnail

Customer Research 101: The Complete Guide for SaaS

Userpilot

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.

article thumbnail

What is Product Management in Tech: Guide to the Role Of A Technical PM

Userpilot

A traditional product manager prioritizes understanding customer needs and market trends. Technical product manager responsibilities include: Conduct user and market research to understand user pain points. Develop the product vision and expand on the strategy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is Product Ops?

The Product Coalition

Together they talk through what they want to build, and then the POM handles some of the the more nitty-gritty tasks, like data gathering and market research. However at Stripe, Product Ops’ primary focus is on providing value for the user. Check out our certifications here. You need Product Ops! Looking for a good read?

article thumbnail

How to Become a Customer Insights Manager [+Tools and Resources]

Userpilot

Embarking on a career as a customer insights manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer insights manager. Let’s dive in!

article thumbnail

2022 Budgets: Where to Put Your Resources

ProductPlan

They’re also investing in activities that help them better understand their market and customers. Nothing else enables stakeholders to get a real-time, customized view of the product roadmap in an easy-to-understand visual format. Customer Surveys. 2022 Budgets Include Hiring. Here are some of our favorites.

article thumbnail

Customer Insights Manager Salary [+ Resources to Advance]

Userpilot

Understanding the salary landscape for customer insights managers is crucial whether you’re entering the field or looking to advance your career. According to Glassdoor , the estimated annual pay for a customer insights manager is $151,102/year, with an average salary of $107,520/year. Let’s get started!

article thumbnail

15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 105