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Product Manager vs. Product Owner

Melissa Perri

In fact, the 2017 learning objectives for their Certified Scrum Product Owner Certification by Scrum Alliance states, "Teach that the role of the Product Owner is typically played by the customer, or customer representative, such as a product manager." I’ve trained dozens of teams who are using SAFe and I have never seen this work well.

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505: What you don’t know about product innovation limits your influence – with Chad McAllister, PhD

Product Innovation Educators

The Product Development and Management Association (PDMA) offers valuable resources and certification programs for product managers. He co-authored “Product Development and Management Body of Knowledge: A Guide Book for Product Innovation Training and Certification.”

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Would-Be Product Manager’s Instruction Manual

Product Management Unpacked

Conduct market research on user needs. Provide marketing support to sales. Like their products, product managers develop and improve over time, merging marketing savvy with technology prowess. Some larger companies, such as Google and Microsoft, groom product managers through specialized training programs.

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TEI 307: Introduction to the PDMA Body of Knowledge for product managers and innovators – with Allan Anderson, PhD

Product Innovation Educators

We were there to prepare for the New Product Development Professional certification from PDMA, the Product Development and Management Association. Studying for the NPDP certification was my way to accomplish this. NPDP Certification Program. I saw my work more clearly and even more holistically. Conferences. Global Community.

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What Do Product Leaders Worry About? (Survey)

Mironov Consulting

Here’s what I learned: Among 380 free-form responses about major issues or concerns: 35% of comments were about figuring out what problems to solve and building the right thing : validation, good market input, product/market fit, innovation, and outcomes instead of output. but much lower on training/mentoring (-0.7)

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A Guide on How to Become a Product Manager

Sequent Learning

Educational Background: While there’s no specific degree for product management, a background in business, engineering, marketing, or a related field is beneficial. Many aspiring product managers pursue additional certifications or courses to enhance their knowledge. Continuous Learning: Product management is an evolving field.

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How to Become a Software Product Owner [+Tools and Resources]

Userpilot

Alternatively, you can also focus on pursuing opportunities that require you to design and implement training, mentor new hires, or develop sales collateral and presentations. These range from analysis and research to sales training and support to overlooking marketing content. This support can take on many forms.