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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

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4 Product Management Certifications that are Worth Your Time

ProductPlan

Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics. 4 Product Management Certifications That Are Worth Your Time.

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How to Become a Product Marketing Manager [+Tools and Resources]

Userpilot

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Let’s dive in!

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Pulse Everywhere: The Biggest Event Pivot of My Career

Gainsight

My career in events started back in 2008 as a sales associate supporting sponsorship fulfillment. I fell in love with the nitty-gritty details of my job so I ventured out of sponsorship fulfillment and dove right into event management. Pivot…Pivot…Pivaat! February 28 – a day I remember well.

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How to Become a Product Manager [+Tools and Resources]

Userpilot

Start as a summer intern product manager in an assistive role. Get certification : You can get Certified Associate in Product Management (CAPM) and Product Management Professional (PMP) certifications from the Product Management Institute. Product managers holistically participate in the product’s lifecycle.

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How to Become an Associate Product Manager [+Tools and Resources]

Userpilot

Network within the industry and stay up-to-date on trends by attending events and webinars. An associate product manager, or a junior product manager, is an entry-level position for people who are starting out in product management. Book a demo to see it in action!

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Pendo vs Amplitude: Which is the Better Product Analytics Tool?

Userpilot

To create funnels, Amplitude recommends using its Pathfinder function which analyzes sequences of events leading up to conversions. Without them, product teams would have to rely on anecdotal data, hunches, and guesses, which isn’t exactly the most reliable way to make product decisions. Pendo review.