Product Talk

APRIL 10, 2019

Today, I want to share a case study with you about one of those bright spot teams. The team already valued user research and user experience design. We had built confidence interviewing customers , and were strong on framing the problem—separating the problem space from the solution space. Tweet This.

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Intercom, Inc.

NOVEMBER 28, 2018

But figuring out which sales tools you should buy and invest in – let alone what each tool even does – can be a daunting task. This is especially true when you consider the seemingly endless list of sales tools to choose from. Before we begin: how to choose your sales tools. Better tools, not more tools.

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UX Planet

JULY 11, 2024

Disclaimer This case study is a conceptual project and is not affiliated with or endorsed by Google. Context Many young professionals struggle to manage their finances due to a lack of personalized tools and knowledge. Google Pay, with over a billion downloads, provides a familiar platform for financial transactions.

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UX Planet

DECEMBER 6, 2024

Transforming user experience in cars-as-a-service industry through Strategic AI/ML Integrationa UX casestudy. Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. Image Credit: Karena E.I Image Credit: Karena E.I

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UX Planet

JANUARY 29, 2024

TimeTrek: Crafting a Time-Travel Experience — UX Case Study Imagine if you could travel to any time and place on earth. ⏱️ With this hypothetical concept, I designed an app which could take you to any place or time on Earth. This was an assignment provided to me so I thought why not make a case study out of it.

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UX Studio: Product Management

FEBRUARY 20, 2018

It was such a great experience that I wanted to create a web-store myself. In this case study, I share with you the story of designing a high-end fashion store. In early 2017, Société hired us to design their new e-commerce store where users could browse and buy collections of selected contemporary designer brands.

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User Testing UX Product Research Research Software 109

Userpilot

JULY 23, 2024

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. Still, you may be unsure where to begin.

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UX Studio: Product Management

JANUARY 29, 2020

MagicBricks is the go-to platform to buy, sell and rent property in India. Every day, hundreds of thousands of people browse their website, mobile app and mobile site to find their dream home, an office for their business, or to sell or rent out their property. A UX research-only project.

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Userpilot

APRIL 10, 2024

Building a knowledge management system can stem the tide, keeping your customers happy and ensuring your support agents can focus on more important tasks. In this article, we will explore all you need to know about knowledge bases and how you can create a knowledge management system that works. Play video tutorials directly in-app.

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Mixpanel

AUGUST 21, 2019

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. In this guest post for Mixpanel, he shares his lessons on reducing mobile app churn with user analytics. The challenge: reduce churn for a mobile app. Engaged users.

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Userpilot

AUGUST 17, 2024

Zoezi is an all-in-one platform for the wellness industry. We’ve talked to Isa Olsson, UX Researcher and Designer. Additionally, their in-house help center was difficult to maintain, and users had no easy way to report issues from within the product. Why did Zoezi decide to give Userpilot a shot?

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UX Studio: Product Management

SEPTEMBER 12, 2021

The British dystopian series, Black Mirror envisions our worst nightmares about technology. The concern about how everyday digital experiences influence our lives has been growing louder than ever. . Relations between technology and design. Technology is based. They made names and photos front and center on the platform.

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Research Software Data Visualization Reporting Tools User Testing 138

Mind the Product

APRIL 8, 2019

He researched for hours, Googling “best toothbrush” and reading articles on the pros and cons of bristle strength. I researched every purchase – headphones, winter jackets, coffee grinders – in painstaking depth before making a decision. Time is far more valuable than a marginally better solution. A Case Study in What not to do.

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Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. Begin by promoting your paid ads on social media platforms and search engines.

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UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. In any project, the user experience is paramount, and evolving this experience hinges on robust UX research.

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UX Studio: Product Management

AUGUST 17, 2018

This guide shares an overview of the processes and a few tips for those who have just started out, as well as for those constantly planning and polishing their usability studies. Usability testing forms a user experience research method, usually a qualitative one, as the core of UX research. What NOT to use it for?

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The Product Coalition

MARCH 17, 2021

Product Validation vs. Research?—?A A Follow Up The discussions around product validation and research have provoked some excellent debate in the community and at Terem. It’s not that you do research or validation, but rather that not all research is validating. User behaviour testing isn’t needed to get validation.

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Userpilot

JUNE 28, 2023

Introducing core features, driving user activation, and maximizing retention rates after the user onboarding experience will all impact the user journey moving forward. In this guide, we’ll look at eight user onboarding case studies that can provide inspiration for your own onboarding flows!

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Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? To conduct funnel analysis in tools like Userpilot , Mixpanel, or Google Analytics , define the conversion events for the stage as well as conversion criteria. There are a few benefits why marketing funnel analysis is essential for SaaS product success.

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Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Implementing self-service support solutions like resource centers.

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bpma ProductHub

JUNE 30, 2017

” A list of requirements might represent logic, long case studies might represent art, but user stories represent the best of bringing the two together with context. He has more than 25 years of practical experience in high technology product management, product marketing, marketing communications and sales.

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Userpilot

JUNE 10, 2024

Understanding and addressing user problems is a fundamental aspect of effective UX design. By proactively seeking out and resolving these issues, designers can create more intuitive, enjoyable, and effective user experiences. In this blog, we’ll discuss a few techniques and tools to identify user problems.

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Amplitude

SEPTEMBER 21, 2020

Awareness: When users know about your product, and you have their attention. Interest: When users start interacting with your product in a meaningful way. Desire: When users experience the value of your product and are motivated to convert. Action: When users convert. B2B SaaS Funnel Analysis.

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Analytic Tools Research Software User Testing Data Visualization 59

Mind the Product

JULY 24, 2019

Whether you’re working on a consumer app in Singapore, a SaaS product in San Francisco, or a challenger bank in London, we all struggle with the same challenges – and we can learn how to deal with them by coming together as a community. Mind the Platform. Brandon Chu on the challenges of managing platforms.

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The Product Coalition

JANUARY 12, 2022

Innovation & technology: B est-of-breed is the way to outperform competitors. In other words, technology is the backbone of innovation. Big players such as Microsoft, Google, Facebook etc eventually built/copied similar solutions quickly. Let’s move the case. A recent example is Team vs Slack.

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Userpilot

AUGUST 20, 2024

Beable Education is an e-learning platform designed to enhance literacy and prepare K-12 students for life and career success. We chatted with Ann Marie McNamara, Beable’s Senior Product Manager, about how the company used Userpilot analytics and feedback features to enhance user experience and engagement.

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UX Studio

NOVEMBER 26, 2018

But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. So many questions regarding research.

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Userpilot

JANUARY 27, 2021

How important is the ease of use for the success of your SaaS company? Pawel Banhegyi asked 98 SaaS businesses a bunch of questions that revealed why you should make the ease of use and good, intuitive UX an absolute priority! We’re talking about a brand that’s famous for creating seamless user experiences.

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Research Software Feedback Software User Testing Data Visualization 91

Product Talk

JANUARY 3, 2024

We believe that innovation stems from truly understanding the problems that we are trying to solve instead of just implementing a solution,” says Mike. We believe that innovation stems from truly understanding the problems that we are trying to solve instead of just implementing a solution. They need the basics.

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Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one.

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UX Planet

JANUARY 11, 2024

A case study for mobile-web app development. Sharing my insights from a case study that delved into user research to revolutionize my approach to product development. It fosters a culture of innovation by inspiring teams to explore unconventional yet impactful solutions.

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Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? Essential elements of most resource centers include user documentation , video tutorials , FAQs, a search function, a feedback widget , product updates , and AI tools. Gather user data from multiple sources to learn more about customers’ pain points.

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Userpilot

JANUARY 22, 2020

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. Want to know how to measure your NPS and how to cross-reference it with your user data to guide your product development and onboarding? In fact, most SaaS companies use a wide range of different metrics.

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Analytic Tools Feedback Software Research Software Data Visualization 110

Userpilot

DECEMBER 3, 2022

In this article, we cover the following: What UX design is and why UX is important in SaaS. TLDR; UX design includes all of the elements a user encounters when interacting with your brand online. To identify opportunities to improve your UX design, you should start with user research. Why is user experience important?

Feedback Software 90

Feedback Software Research Software Analytic Tools User Testing 90

Product Innovation Educators

MAY 31, 2021

In this discussion we address what it means to properly incorporate UX (user experience) into your product work. This is deeply understanding the user experience that creates greater value, beating competitors and delighting customers. 1:37] Why should UX (user experience) be part of product strategy?

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Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. What is evaluative research? If so, you’re in the right place! Book the demo!

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User Testing Product Research Research Software Feedback Software 89

UX Studio

JULY 4, 2018

Disruptive technologies such as virtual reality and augmented reality radically change how we behave and interact with our world. As a consequence, they open up interesting new territories in UX research, too. VR in UX research can serve as an individual tool to explore user needs and test complex user experiences.

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