Userpilot

MAY 29, 2024

Cuvama, a value selling platform, helps sales and customer success teams identify pain points, sell outcomes, and reinforce success. For this to actualize, Cuvama first needed to guide its users towards adopting its product and using it effectively to achieve success.

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Customer Experience 88

Userpilot

NOVEMBER 1, 2021

If you've ever heard the term "user onboarding " and felt confused as to what it meant, you're not alone. Here at Userpilot , we regularly talk to hundreds of SaaS companies about their onboarding across the whole user journey. Allow us to share our understanding of user onboarding with you.

Onboarding KPIs 92

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 92

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success.

Analytic Tools 90

Analytic Tools Feedback Software Research Software User Testing 90

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 99

Analytic Tools Research Software Feedback Software Customer Experience 99

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Let’s dive in!

Research Software 93

Research Software Analytic Tools Product Marketing Product Research 93

Userpilot

JULY 7, 2024

How do you identify and optimize customer journey touchpoints? Before we get down to it, we also cover different stages of the customer journey and examples of touchpoints at different stages. To inspire your product team. Customer journey touchpoints are key moments where customers engage with the company or its products.

User Testing 64

User Testing Analytic Tools Data Visualization Customer Experience 64

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 78

Feedback Software User Testing Customer Experience User Friction 78

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

Differentiation 94

Differentiation Analytic Tools Research Software Feedback Software 94

Userpilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. But what about product-led content marketing? More importantly, we show you how to implement it in your organization and share some examples of excellent product-led content strategies.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Analytic Tools 82

Analytic Tools Research Software Onboarding KPIs Data Visualization 82

Userpilot

AUGUST 18, 2024

How do you ensure your AI product not only survives but thrives in this competitive market? Best-selling author and go-to-market advisor Maja Voje has helped hundreds of companies, including Google and Rocket Internet, build and grow successful products. Key highlights include: Selecting the ideal customer profile (ICP).

Feedback Software 83

Feedback Software Research Software User Testing Product Research 83

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

Data Visualization 92

Data Visualization Customer Feedback Customer Experience User Testing 92

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle.

User Testing 95

User Testing Analytic Tools Research Software Feedback Software 95

Userpilot

AUGUST 19, 2024

Embarking on a career as a customer success analyst involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer success analyst. Customer success analysts leverage various tools to enhance their work.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

The Product HQ

JUNE 20, 2024

Itching to learn the answers to the top data science product manager interview question? During an interview for a data science or data product manager position, you have to face several tough questions. Read on for a breakdown of some common data science product management interview questions and example answers.

Data Visualization 52

Data Visualization User Testing Onboarding KPIs Product Research 52

Userpilot

JUNE 19, 2024

Interested in product marketing manager roles? In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

NOVEMBER 24, 2022

Have you ever wondered why SaaS companies are spending so much on self-service solutions and customer education programs? Well, enabling customer success is just about one of the highest ROI activities you can do. Customer education is the discipline of teaching customers how to use and get value from your product.

Feedback Software 90

Feedback Software Analytic Tools Reporting Tools Data Visualization 90

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. Read on to uncover product growth insights !

Feedback Software 91

Feedback Software Analytic Tools Data Visualization Customer Feedback 91

Userpilot

AUGUST 28, 2024

Understanding the salary range for product assistants is crucial whether you’re entering the field or looking to advance your career. In this guide, we’ll provide an overview of typical product assistant salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

AUGUST 16, 2022

Select metrics to measure success. Here are five marketing experiments types you can try in your business: In-app onboarding experiments. Product messaging experiments. Case study experiments. A challenger (the product, service, or campaign). Select metrics to measure success. Make a hypothesis.

Research Software 93

Research Software Feedback Software Analytic Tools Customer Experience 93

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product?

Research Software 91

Research Software Feedback Software Onboarding KPIs Product launches 91

Gainsight

JUNE 13, 2024

Your customers won’t view your academy in the same light as the microwave, but you should still anticipate some adoption hurdles in both the short- and long-term. Three primary reasons: Your customers have always defaulted to help centers and their Customer Success Managers (CSM) for support and strategic guidance.

User Testing 52

User Testing Customer Experience User Friction Customer Feedback 52

Userpilot

APRIL 24, 2024

Similarly, you can't expect potential customers to come on board without a well-designed software demo first. So if you're looking for sustainable product-led growth , let's dive deeper and learn about the top SaaS demo best practices to help boost conversion rates.

Demo 67

Demo Research Software Feedback Software Product Research 67

Userpilot

AUGUST 28, 2024

Embarking on a career as a head of product involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful head of product. Certifications in product management or agile methodologies can also be beneficial.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 21, 2024

They develop strategies to reduce customer churn (the rate at which customers stop using a service) and increase customer loyalty. A retention manager is responsible for reducing customer or employee turnover and fostering loyalty. Looking into tools for retention managers? Book a demo to see it in action!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for growth product managers is crucial whether you’re entering the field or looking to advance your career. TL;DR Growth product manager is a specialist position within product management focusing on identifying and executing product-led growth opportunities in acquisition, engagement, and retention.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Start building your marketing conversion funnels but creating all product user personas.

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software Research Software 90

Userpilot

MAY 20, 2024

They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. TL;DR B2B loyalty programs reward businesses with tiers, points, cashback, and exclusive offers to foster long-term partnerships. Are you using B2B loyalty programs in your business?

Feedback Software 76

Feedback Software Analytic Tools B2B Research Software 76

Userpilot

JULY 28, 2024

They develop strategies to reduce customer churn (the rate at which customers stop using a service) and increase customer loyalty. Being a great retention manager involves a multifaceted approach that focuses on both data-driven strategies and fostering a positive customer experience. Book a demo to see it in action!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

Customer Experience 75

Customer Experience User Testing Customer Feedback Feedback Software 75

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Driving users toward activation with checklists.

Product Research 75

Product Research Onboarding KPIs Customer Experience Data Visualization 75

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 78

Customer Communications Feedback Software Research Software Analytic Tools 78

Userpilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. TL;DR A conversion path is a sequence of actions a prospective customer takes. From learning about the product to a desired action, like a purchase. Hence this guide. Let’s dive in.

Data Visualization 85

Data Visualization Analytic Tools Feedback Software Marketing 85

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. The model encompasses multiple layers of user engagement with your company.

Feedback Software 91

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 91

Userpilot

JULY 11, 2024

They develop strategies to reduce customer churn (the rate at which customers stop using a service) and increase customer loyalty. A retention manager, specifically a customer retention manager, tackles tasks centered around keeping clients happy and preventing them from churning or discontinuing service.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

MARCH 4, 2024

The first thing you need to know is that this metric isn’t just about speeding up a process—it’s about optimizing every step of your user’s journey to make their path to conversion as smooth as possible. TL;DR Average time to conversion is the time it takes for a user to complete a desired action.

Customer Experience 75

Customer Experience Feedback Software Analytic Tools User Testing 75

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. Which involves attracting the attention of potential customers through content and ads.

B2B 97

B2B Analytic Tools Feedback Software Data Visualization 97