Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

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The Product Coalition

JULY 8, 2022

By adopting the Jobs-to-be-done framework into your product development work, you and your team can enhance your problem-solving skills and address customer needs with confidence. The Jobs-to-be-done (JTBD) framework is a requirements definition activity that empowers startups and other businesses to build products customers truly want.

User Testing 132

User Testing Framework Research Software Customer Experience 132

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. Want to check out the other posts in this series?

Product Research 283

Product Research User Testing Research Software Data Visualization 283

Product Talk

NOVEMBER 6, 2024

Teeba shared how she applied continuous discovery ideas and frameworks to her job search. It’s often more common to see project-based user research rather than an ongoing, iterative discovery process.” In the action phase, I demonstrated how I aligned the product outcomes, identified opportunities, and proposed solutions accordingly.

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Product Innovation Educators

NOVEMBER 18, 2024

A framework for product launch success Watch on YouTube TLDR In this episode of Product Mastery Now, I interview James Whitman, author of LAUNCH Code and founder of Growth Guidepost. James shares insights from his research studying companies that consistently launch successful products.

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User Testing Product Research Product launches Research Software 80

Userpilot

AUGUST 5, 2024

The right product marketing messaging framework can dramatically change your product’s position in the market and your product management outcomes. How can you create a framework that resonates with your target audience and drives engagement? Let’s explore: What a product messaging framework is.

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Lenny Rachitsky

SEPTEMBER 3, 2024

If you’re building a consumer subscription app, this post is your new bible. Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. A massive thank-you to Phil for doing the work to put a piece like this together.

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The Product Coalition

MARCH 8, 2024

They involve integrating digital technologies and processes into every aspect of your business, from operations to customer interactions. It’s not just about adopting the latest gadgets, but about using technology to drive meaningful change and achieve specific business goals. What is the importance of digital transformation?

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UX Planet

DECEMBER 6, 2024

Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. CaaS platforms function similarly to e-commerce marketplaces, but for automobiles. Image Credit: Karena E.I I dive further into the following: Introduction and the current challenge.

Customer Experience 98

Customer Experience Data Visualization Research Software Feedback Software 98

Intercom, Inc.

OCTOBER 15, 2020

Our previous conversations with Bob have covered how to unpack customer motivations and the Jobs-To-Be-Done framework (of which he was one of the principal architects). Out of that,I was forced to actually talk to people and learn through very different methods and tools. Are these all software? Right now, I teach mostly.

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Research Software Feedback Software User Testing Customer Experience 265

The Product Coalition

MARCH 24, 2021

Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. Figure 1: Technolgoy Adoption Life Cycle Explore the Battlefield Geoffrey Moore suggests in his book “Crossing the Chasm” to create different target customer scenarios and select the target niche market based on a scoring system.

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User Testing Research Software User Friction Customer Experience 136

UX Studio: Product Management

AUGUST 17, 2018

This guide shares an overview of the processes and a few tips for those who have just started out, as well as for those constantly planning and polishing their usability studies. Usability testing forms a user experience research method, usually a qualitative one, as the core of UX research. Testing competitors’ solutions.

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User Testing Product Research Research Software Feedback Software 141

Userpilot

JULY 10, 2024

If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. We explore how to create an effective SaaS marketing strategy plan and share 14 product marketing strategies you should implement in your SaaS business. Both are vital for SaaS success.

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Analytic Tools Feedback Software Research Software User Testing 86

UX Studio: Product Management

SEPTEMBER 12, 2021

The British dystopian series, Black Mirror envisions our worst nightmares about technology. Relations between technology and design. Undoubtedly, as data-driven systems become a bigger part of our lives, we also notice more when they fail. Technology is based. They made names and photos front and center on the platform.

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Research Software Data Visualization Reporting Tools User Testing 138

Intercom, Inc.

MAY 6, 2019

But these metrics taken in isolation don’t reflect whether users are successfully incorporating your product into their daily routine, adding it to their lineup of business tools or embracing it as something they can’t do without. 4 forces that influence product adoption. Decrease the fear and uncertainty of change.

Customer Experience 196

Customer Experience Onboarding KPIs User Testing Research Software 196

UX Planet

FEBRUARY 1, 2024

Project Brief The project involves creating a comprehensive finance management app. The app will also provide news and educational content on investments, maturity details for FDs and RDs, and statistical spending insights. Designing applications that address these specific pain points can set the stage for groundbreaking solutions.

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Analytic Tools Data Visualization Research Software Reporting Tools 98

Amplitude

SEPTEMBER 21, 2020

However, conversion funnels are not a one-size-fits-all framework. The funnel framework represents the customer journey. Once you recognize these roadblocks, you can experiment with possible solutions and get more users to the finish line. B2B SaaS Funnel Analysis. B2B SaaS products help users complete a business task.

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Analytic Tools Research Software User Testing Data Visualization 59

Product Innovation Educators

NOVEMBER 4, 2024

He shares practical insights from the Product Development and Management Association (PDMA) framework and explains how product managers can use these principles to improve their product development process. Tools and Techniques Jack mentions that he has personally used more than 70% of the tools in PDMA’s Body of Knowledge.

User Testing 104

User Testing Research Software Analytic Tools Feedback Software 104

Userpilot

OCTOBER 30, 2022

In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. Leverage technology. Implement a tracking system. What is customer experience improvement in SaaS? What is customer experience improvement in SaaS? Look no further.

Feedback Software 74

Feedback Software Research Software Customer Experience User Testing 74

Userpilot

AUGUST 1, 2024

Next, you need to conduct market research to understand your competition and business landscape and to define your target audience and user personas. Customer acquisition strategies include strategies like content marketing , free trial offers , attractive lead magnets, referral programs, and partnerships with other SaaS companies.

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Research Software Analytic Tools Product Marketing Product Research 88

Userpilot

JULY 9, 2021

Continuous Discovery Habits by Teresa Torres teaches you how to set up a continuous discovery system within your organization with actionable exercises. Product Mastery by Geoff Watts teaches you how to be a successful product owner within agile software development practices with the use of case studies. Key learnings.

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Research Software Feedback Software Books Analytic Tools 98

The Product Coalition

OCTOBER 19, 2023

It’s the practical tool that helps managers navigate the complex path of development. In this article, JetStyle’s CEO and co-founder Alexey Kulakov will talk about the basics of this notion.You’ll learn the definition of prioritization, its core components — frameworks, goals and metrics, and correlation between teams and backlogs.

Data Visualization 126

Data Visualization Customer Feedback Research Software Product Manager 126

Userpilot

SEPTEMBER 30, 2024

A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. through surveys, interviews, and other Voice of Customer research. SMART goal-setting framework. What is a messaging strategy?

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Messaging Research Software Analytic Tools User Testing 94

The Product Coalition

JULY 6, 2022

The majority of such apps have undergone iterative and incremental development to enhance and improve their features. It is a methodology that is followed by a majority of software development companies today. It’s an actionable framework to achieve this product-market fit. But it is not the only game in town.

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Startups User Testing Feedback Software Product Research 130

The Product Coalition

OCTOBER 4, 2022

It starts from understanding who your customers are, what are the pain points of the customers, coming up with solutions to resolve those pain points, and finally implementing those solutions. If yes, this article will help you to come up with a solution. And the solution is called “The Shape up Method”.

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Research Software Product Manager Product Management User Friction 131

Userpilot

JULY 17, 2024

Eight detailed persona examples to inspire your user research. TL;DR A user persona is a fictional character representing a user type based on user research to ensure user-centered product design. Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools.

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User Testing Research Software Data Visualization Feedback Software 89

Userpilot

JUNE 30, 2024

Instead, you can become an enablement manager by gaining work experience in the field of sales or customer success within SaaS companies. To grow as a sales enablement manager, there are a few tools you definitely need to know of. Surprisingly, however, these tools aren’t just limited to the sales function.

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Analytic Tools Data Visualization Feedback Software Research Software 52

Mind the Product

MAY 5, 2020

In the course of researching this guide, we found that some think digital accessibility means simply making multiple digital channels available to customers while others described usability instead of accessibility. At a glance, many accessibility features can be seen on websites or apps. ” Sadly, Jonathan’s not wrong.

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Reporting Tools Research Software Product Manager Product Management 129

Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! Just look at Bonjoro that recently released a case study about how they increased their trial to paid conversion rate by 32.7%. Why Is SaaS Onboarding So Important? What Are SaaS Onboarding Tools?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Conducting market research offers numerous benefits, including a better understanding of customer needs and market trends.

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User Testing Research Software Market Research Product Research 72

The Product Coalition

APRIL 22, 2021

so if that's the case, the information you’re hearing is likely fiction, or at best, inspired by real-world events. On top of that, there are now huge volumes of research from academic circles, as well as popular journals like Harvard Business Review , INC.com , and Forbes ?—?all all pointing to a simple fact.

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Analytic Tools Research Software Feedback Software Product Manager 129

The Product Coalition

JANUARY 26, 2021

As Marty Cagan states in Inspired : “When done well , the product vision is one of our most effective recruiting tools, and it serves to motivate the people on your teams to come to work every day.” Research-based?—? At Hidden, the GV Design Sprint is a key tool in our product innovation arsenal. It’s super powerful.

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Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance. To see how Userpilot helps SaaS companies grow, book the demo! What are growth initiatives? What do successful companies do to drive growth ?

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Feedback Software Analytic Tools Research Software Data Visualization 88

UX Studio

MAY 8, 2019

Those who perceive the world in a new way, find hidden patterns, make connections between seemingly unrelated phenomena and generate solutions will always remain competitive in our dynamic world. This article will uncover best website, app and blog design examples for you. Today we will talk about web design inspiration.

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Research Software Feedback Software UX Travel 87

Product Talk

JANUARY 19, 2022

Advances in technology are allowing us to grow our class sizes without compromising the student experience. Second, in most workshops, students work on a case study. Case studies are a great way to simplify context, making it easier to understand and apply the lesson. We can add more courses. Tweet This.

Product Research 215

Product Research Workshop Weak Development Team Books 215

Userpilot

JUNE 20, 2023

An exceptional user onboarding experience can make all the difference for your SaaS company's growth. She has helped several successful SaaS companies improve their onboarding processes. Combines scientific research on human resources and real-life case studies to offer practical advice for the whole customer onboarding lifecycle.

Onboarding KPIs 82

Onboarding KPIs Feedback Software Research Software Books 82

The Product Coalition

MARCH 23, 2021

Jobs-to-be-Done is the framework for understanding your customer’s needs. JTBD was explicitly developed as a tool to help you create products and services that customers (and users) want. The Jobs-to-be-Done framework was invented by Tony Ulwick then popularised by Harvard Business School professor Clayton Christensen.

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