Product Talk

NOVEMBER 6, 2024

Teeba shared how she applied continuous discovery ideas and frameworks to her job search. Let’s take a closer look at a few specific examples of how she defined outcomes for the companies she was interviewing with. Example 1: A B2C tax software platform One company Teeba interviewed with was a B2C tax software platform.

Product Research 170

Product Research Research Software Feedback Software User Testing 170

Product Innovation Educators

FEBRUARY 24, 2025

Instead of advocating for feature-rich products or complex innovation frameworks, she emphasized the power of solving one problem exceptionally. Consider Anya’s example of having customer service representatives purposefully engage with users to gather product development insights.

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User Testing Research Software Feedback Software Customer Communications 179

Userpilot

AUGUST 5, 2024

The right product marketing messaging framework can dramatically change your product’s position in the market and your product management outcomes. How can you create a framework that resonates with your target audience and drives engagement? Let’s explore: What a product messaging framework is. Built for productivity.”

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Lenny Rachitsky

JANUARY 14, 2025

So I’ve been on the hunt for a framework that actually helps you measure and increase your velocity. Core 4 pulls everything they’ve learned from working with thousands of teams into a single unified developer productivity framework. Still, even with these useful frameworks, many organizations feel lost. .”

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Melissa Perri

OCTOBER 31, 2019

They were on the case study portion of the interview, where they had to prioritize major initiatives for the company. You need to have a framework to know if they are the right choices for your business. Instead of this candidate telling us how they were going to create that strategy and framework?—?using

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Framework Data Visualization Leadership Strategy 291

The Product Coalition

JULY 8, 2022

By adopting the Jobs-to-be-done framework into your product development work, you and your team can enhance your problem-solving skills and address customer needs with confidence. The Jobs-to-be-done (JTBD) framework is a requirements definition activity that empowers startups and other businesses to build products customers truly want.

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User Testing Framework Research Software Customer Experience 147

Product Innovation Educators

AUGUST 5, 2024

The challenge lies in fostering effective collaboration without a clear social framework to guide these interactions. This framework provides a holistic approach to leadership, encompassing knowledge, action, and personal attributes. As product managers, we must navigate both these realms.

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Product Management University

AUGUST 20, 2024

During the month of September, Product Management University is offering a no-cost, no-strings-attached 1-hour Master Class on how to use our “Solutions Value Chain” framework to create a solid foundation for your 2025 product strategy. A real world case study example to model your own after.

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Amplitude

SEPTEMBER 21, 2020

However, conversion funnels are not a one-size-fits-all framework. The funnel framework represents the customer journey. In this example, the largest drop-off is between the subscription landing screen and the upgraded conversion step. In this case, you need to improve awareness of the value of your paid features.

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Userpilot

SEPTEMBER 30, 2024

A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. Lastly, combine all this into a detailed profile, highlighting challenges and how your product can address them, like the user persona example below. User persona example.

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Userpilot

AUGUST 1, 2024

In this article, we explore the key steps product managers follow to create a successful product marketing strategy, including some successful real-world examples. The SMART goal-setting framework. In this case, you’ll need an in-app messaging platform to convey your message and a copy that encourages engagement.

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UX Planet

JANUARY 29, 2025

This case study will showcase how incorporating UX metrics into the development process can drive user-centric design, leading to improved outcomes and productsuccess. Lets look at FinTrack, a hypothetical financial management tool that helps users with budgeting, expense tracking, and financial goal setting.

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Userpilot

MAY 29, 2023

Having a customer engagement framework in place will make it easier to organize your customer engagement efforts and track their results. A customer engagement model or framework makes organizing and deploying various customer engagement strategies easier along the customer journey. What is a customer engagement framework?

Analytic Tools 96

Analytic Tools Feedback Software User Testing Customer Experience 96

Mind the Product

JANUARY 7, 2019

Privacy and product ethics are good examples today. Tools/frameworks/models, and. For me, the most effective engagement tactic for product talks is case studies – “what would you do?” It’s best if the outcome is unknown, and the case inspires debate. You can create a case study for anything.

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Product Innovation Educators

FEBRUARY 3, 2025

How product managers use Jobs-To-Be-Done to create products customers love Watch on YouTube TLDR In this episode, I explain the Jobs-To-Be-Done (JTBD) framework, a powerful approach to understanding customer needs and developing successful products. The Classic Milkshake Story McDonald’s wanted to sell more milkshakes.

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User Testing Product Research Research Software Customer Experience 156

Lenny Rachitsky

SEPTEMBER 3, 2024

Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. Example: AllTrails In 2022, after maintaining its price for years, AllTrails conducted Van Westendorp and conjoint analyses that indicated it should increase its U.S.

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Userpilot

JULY 10, 2024

For example, a SMART goal for SaaS product marketing could be increasing trial sign-ups by 20% over the next three months. SMART goal-setting framework. User persona example. For instance, you can create educational content that addresses your audience’s pain points, as discussed in various case studies.

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Analytic Tools Feedback Software Research Software User Testing 98

Intercom, Inc.

MARCH 29, 2018

Is there a framework you use for selecting the best place to start? The framework that I’ll give is really easy for everyone to follow. It’s the Content Reusage Framework from Aleyda Solis. If you use that framework, it’s going to work out really well for you. Read more about applying her framework here.

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Userpilot

JULY 17, 2024

The right persona examples can help you guide effective product strategies, ensuring that your offerings meet the needs and expectations of your users. Eight detailed persona examples to inspire your user research. Here are eight user persona examples to guide you in creating your own detailed personas. User persona example.

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Product Talk

MAY 3, 2023

My experience buying expensive designer jeans is a perfect example of why we can’t simply ask customers how much they would pay for something. Tweet This A Good Approach: Ask About the Past So in the framework of good, better, best, what counts as “good”? Before you write this off as impossible, let’s consider a few examples.

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User Testing Product Research Testing Feedback Software 267

Product Talk

APRIL 8, 2020

Mina: Last year we identified a gap when it comes to a consistent discovery framework across our product organization. In these cases, threshold success criteria didn’t need to be precise, just indicative of potential. Adopting or creating a discovery framework takes so much pressure away from wondering which technique to use when.

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Product Research User Testing Research Software Data Visualization 299

The Product Coalition

MARCH 23, 2021

Jobs-to-be-Done is the framework for understanding your customer’s needs. In my own adventures, these light bulb moments of recognition for the power of Jobs-to-be-Done have come when I saw it in action, so this article finishes off with some examples. Apply more complex JTBD frameworks. What is Jobs-to-be-Done (JTBD)?

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The Product Manager

DECEMBER 20, 2024

Concepts like market research, gamification, growth loops, and development frameworks all make sense in theory , but what do they look like in the real world? Here are five household-name examples of product management theory turned reality.

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The Product Guy

JUNE 11, 2024

Share success stories and case studies from other organizations that have successfully adopted product management practices. Use these examples to build credibility and excitement around the potential impact. Share case studies and examples of successful product companies that have embraced a focused, customer-centric approach.

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Pragmatic Marketing

MAY 6, 2018

The most recent evolution involves the Pragmatic Marketing Framework. We’ve revised 14 boxes on the right side of the framework to more accurately reflect the current realities of marketing products and connecting with buyers. For example: How effective is our website? How effective is our content?

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BrainMates

OCTOBER 20, 2024

One of the critical tools that can help product managers improve customer satisfaction is the SERVQUAL model or Customer Service Gap model , a framework for identifying and addressing gaps in service delivery. For example, you may have misaligned roadmaps or inconsistent feature prioritisation that doesn’t reflect customer expectations.

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Data Visualization User Testing Customer Feedback Customer Experience 52

The Product Coalition

OCTOBER 19, 2023

In this article, JetStyle’s CEO and co-founder Alexey Kulakov will talk about the basics of this notion.You’ll learn the definition of prioritization, its core components — frameworks, goals and metrics, and correlation between teams and backlogs. One example for when a business may have 2 backlogs is the later stages of product development.

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Data Visualization Customer Feedback Research Software Product Manager 139

Mind the Product

JANUARY 30, 2020

By content, we mean blog posts, case studies, podcasts and all of that good stuff! Do you have a case study in the making? “Mind the Product Corporate Training offers a variety of frameworks targeting specific topics, and most importantly, reinforces the skill of critical thinking.

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Userpilot

OCTOBER 26, 2023

Figma developing Figjam is a prime example of product development. For example, by sending a Loom video, you not only communicate the intended message to your recipients but also allow them to experience the product value. The RICE prioritization framework. Let’s look at a few examples from market-leading SaaS products.

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Feedback Software Analytic Tools Research Software Data Visualization 105

Mind the Product

MAY 5, 2020

For example, clean and simple page layouts, straightforward use of language, options for audio description and closed captions on video, good colour contrast, the ability to increase font size, or change the colours on the page. Take Facebook’s accessibility features , for example. Further Reading and Resources. By Emily Tate.

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Product Innovation Educators

APRIL 13, 2018

A favorite example of mine is GE Appliances innovation lab, First Build. An example of startups helping large organizations innovate – a PepsiCo case study in 4 steps. PepsiCo has created a framework for innovation that involves startups using four steps. (1) More at [link]. 3) Build a Blueprint. (4)

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The Product Coalition

MARCH 8, 2024

Examples: Highlight real-world examples of how companies benefited from digital transformation strategies. By providing concrete examples and data-driven insights, you can paint a compelling picture of why digital transformation is not just an option, but a necessity for enterprises in today’s digital landscape.

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The Product Coalition

MARCH 24, 2021

This is why I combine several good practices and frameworks to my own ‘Target Customer Scenario Canvas’ (figure 2). An example can be: “Eat healthier” After having a better understanding of our stakeholders and our customer problem to be solved we focus on understand better the current state: 1. Sources: (1) Levitt, Theodore.

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Intercom, Inc.

JULY 9, 2019

Instead, marketing websites describe a product’s key differentiators and benefits, offer a few case studies and encourage a prospective customer to evaluate the product by using it. First, we use the Jobs-to-be-Done (JTBD) framework to understand the value our customers seek to get out of a product.

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UX Planet

JULY 11, 2024

As a UX recruiter and team manager, I will reviewing a Google Course case study from Kevin, a self-taught UX designer based in Illinois. He studied Creative Technologies, which is an interdisciplinary major that covers several topics such as motion graphics, interactivity, and web design. Let’s get into it.

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Userpilot

AUGUST 12, 2024

There, he’ll share his framework to: Position your product. On October 8th, Anthony will guide you through his value proposition framework and explain how to position your product on your website more effectively. A good way to do this is to share case studies and testimonials. User persona example.

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