Product Talk

SEPTEMBER 12, 2018

Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). This case study is about a team at CarMax that I just finished working with. Victoria: Our team’s focus is on creating exceptional digital merchandising experiences for our customers. What are you working on?

Product Research 176

Product Research Data Visualization User Testing Weak Development Team 176

Product Talk

APRIL 10, 2019

Today, I want to share a case study with you about one of those bright spot teams. The team already valued user research and user experience design. We had built confidence interviewing customers , and were strong on framing the problem—separating the problem space from the solution space.

Product Research 155

Product Research User Testing Data Visualization Reporting Tools 155

The Product Coalition

MARCH 16, 2021

A Product Case Study Introduce Twitter stories as a feature and back it with proper data to pitch the idea to Jack Dorsey. Understanding Twitter Twitter is a micro-blogging and social networking service, on which users post and interact with messages known as “tweets”. Launch Twitter Stories?—?A

Research Software 130

Research Software Data Visualization Advertising Product Research 130

The Product Coalition

AUGUST 17, 2021

One day you’re meeting with customers, gathering insights about their problems. She should be the voice of the customer towards product teams. Commercial teams were desperately asking for updates to share with customers. What customer pain we try to address. The art of shaping I have a confession to make.

Feedback Software 150

Feedback Software Analytic Tools Reporting Tools Research Software 150

Product Talk

OCTOBER 16, 2024

Overwhelmingly, the #1 response is: access to customers. In Continuous Discovery Habits , I wrote that the only way to make continuous discovery sustainable is to automate your customer recruiting process. If you hustle each week to find customers to engage with, you simply won’t build a strong habit. This doesn’t surprise me.

Product Research 225

Product Research User Testing Customer Feedback Customer Experience 225

Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. To get that insight, many product managers and marketers rely on funnel analysis to chart the different paths users take. The funnel framework represents the customer journey. Action: When users convert.

Analytic Tools 124

Analytic Tools Research Software User Testing Data Visualization 124

The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

Feedback Software 131

Feedback Software Customer Feedback User Testing Data Visualization 131

freshtrax

JULY 31, 2023

At btrax, we conduct user interviews to visualize needs and guide service optimization by interviewing users in our North American target audience. What is the value of conducting user interviews that market research alone cannot reveal? Mana (Business Producer): This year, btrax conducted user research in the U.S.

User Testing 98

User Testing Product Research Customer Feedback Research Software 98

Usersnap

NOVEMBER 28, 2022

Learning about your customers’ needs is sometimes like being a 1-person paddle boat upstream. When you need to get a large amount of data quickly and easily, one of the best approaches to gather customer feedback data is using closed-ended questions. They’re also the most convenient surveying method for your customers.

Customer Feedback 98

Customer Feedback User Testing Data Visualization Feedback Software 98

Roy Madden

AUGUST 17, 2021

Case Study. SolarWinds catapulted into this massive newsline of all these articles saying stuff with no technical insights.” Finding actionable technical insights amid the noise of the attack. “A I used Feedly to find the real technical insights as to what happened during SolarWinds.

Data Visualization 114

Data Visualization Reporting Tools Document Customer Feedback 114

UX Planet

APRIL 7, 2024

I made sure to keep the bold colors to reinforce Lani’s brand while also creating enough white space to draw the user’s eye to the right places and avoid visual clutter. There’s something very satisfying about seeing a vision come to life in a way that is both visually striking and highly functional.

UX 95

UX Branding Reference Feedback Software 95

Alchemer Mobile

JULY 15, 2020

From the very beginning of COVID-19, Dunkin’ has been a fantastic case study of how a large enterprise brand can quickly adapt to external variables and changing customer behavior. How does breaking customer feedback data down by DMA help your team make more informed decisions?

User Testing 241

User Testing Customer Experience Customer Feedback Enterprise 241

Userpilot

OCTOBER 28, 2024

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

User Testing 85

User Testing Customer Feedback Customer Experience Onboarding KPIs 85

Product Talk

FEBRUARY 12, 2020

We then jammed those models into our platform so that customers could access the outputs in many ways.” We’ve onboarded many customers onto our predictive suite and every time we get the same question: ‘How can I test that it works?’ Asking the customer to use a service that makes decisions for them means asking them to trust you.

Product Research 205

Product Research Data Visualization User Testing Research Software 205

UX Planet

JANUARY 29, 2024

TimeTrek: Crafting a Time-Travel Experience — UX Case Study Imagine if you could travel to any time and place on earth. This was an assignment provided to me so I thought why not make a case study out of it. Target user and market History buffs in our app can dive into richly detailed, authentic experiences of past times.

Customer Experience 68

Customer Experience Travel Feedback Software UX 68

Intercom, Inc.

OCTOBER 13, 2020

We are at the start of a revolution in customer communication, powered by machine learning and artificial intelligence. Our Custom Bots and Resolution Bot already work for thousands of businesses every day. Case study: Resolution Bot. A big risk with a project like this is always end user experience.

Artificial Inteligence 281

Artificial Inteligence Customer Communications Research Software Feedback Software 281

Product Innovation Educators

NOVEMBER 18, 2024

James shares insights from his research studying companies that consistently launch successful products. A framework for product launch success Watch on YouTube TLDR In this episode of Product Mastery Now, I interview James Whitman, author of LAUNCH Code and founder of Growth Guidepost.

User Testing 81

User Testing Product Research Product launches Research Software 81

UX Planet

JULY 11, 2024

Disclaimer This case study is a conceptual project and is not affiliated with or endorsed by Google. They need integrated solutions for budget tracking, financial advice, and insights into their daily lives to make informed decisions and achieve their financial goals. How Might We Solve This Problem?

Research Software 65

Research Software Data Visualization Feedback Software Onboarding KPIs 65

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. What does the company do and who are your main customers?

Product Research 289

Product Research User Testing Research Software Data Visualization 289

Intercom, Inc.

AUGUST 11, 2022

It’s hard to truly understand your customers when you’re chasing that point increase in NPS or to empathize with their problems when you’re spending all day looking at charts on a computer screen. And that’s exactly why today’s guest, Janelle Estes , is so interested in human insight. How can you capture it?

Data Visualization 118

Data Visualization Customer Feedback Customer Experience Feedback Software 118

Product Talk

JULY 12, 2017

They interview customers , run usability tests, and conduct A/B tests. I also shared a case study telling the story of two product teams as they adopted my definition of continuous product discovery. 3:28] Arity: A Case Study of an Organization Adopting Continuous Product. [9:16] Articles: Customer Interviews.

Product Research 236

Product Research User Testing Data Visualization Research Software 236

Userpilot

AUGUST 17, 2024

It allows gyms, yoga studios, spas, outdoor centers, and personal trainers to streamline day-to-day operations: admin, finance, and customer care. Additionally, their in-house help center was difficult to maintain, and users had no easy way to report issues from within the product. Why did Zoezi decide to give Userpilot a shot?

Data Visualization 83

Data Visualization Customer Feedback Customer Experience Analytic Tools 83

Mind the Product

JUNE 24, 2019

Even the most creative product manager in the world would do well to get direct input from their customers now and again. Interviewing your customers is the best way to keep track of the market. Often, your customers will tell you things you haven’t even thought about. That’s where the interesting insights come from.

User Testing 152

User Testing Customer Feedback Customer Experience Product Research 152

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions. Then keep reading!

Customer Feedback 93

Customer Feedback Customer Experience Data Visualization Analytic Tools 93

Intercom, Inc.

MAY 13, 2021

Few people have more experience with this move than Linda Lin , Director of Customer Success at the revenue intelligence platform Gong. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges.

User Testing 177

User Testing Customer Feedback Customer Experience Strategy 177

Melissa Perri

OCTOBER 31, 2019

They were on the case study portion of the interview, where they had to prioritize major initiatives for the company. using hard data from the market, customers, and financials?—?they They don’t give you real business insights. A while ago, I was interviewing a VP of Product candidate for a client.

Framework 291

Framework Data Visualization Leadership Strategy 291

Alchemer Mobile

FEBRUARY 2, 2021

Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. Once you’re happy with your messaging strategy based on early landing page and social feedback, it’s time to put it to a format that can be easily digested and shared by press and early customers alike. It’s marketing.

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Lenny Rachitsky

SEPTEMBER 5, 2024

Run it by asking your users, “How would you feel if you could no longer use this product? .” Dig into the users who would be “very disappointed.” The simplest way to do this is by asking your users directly—through surveys, messages, or even notes via the customer service team.

User Testing 132

User Testing Onboarding KPIs Product Research Customer Feedback 132

The Product Coalition

OCTOBER 19, 2023

Rely on rational thinking, combine the numbers with your expert insight, and then make informed decisions. The object of the strategy is the product itself, representing the ongoing process of delivering value to the customers. First, the team researches the customers’ behavior to find out why they are reluctant to come back.

Data Visualization 118

Data Visualization Customer Feedback Research Software Product Management 118

Intercom, Inc.

APRIL 30, 2020

And as businesses, we could all use partners to forge stronger relationships with our customers. These apps reach over 30,000 Intercom customers who installed apps more than 100,000 times last year alone. “These apps reach over 30,000 Intercom customers who installed apps more than 100,000 times last year alone.”

Feedback Software 223

Feedback Software Customer Experience Webinar User Testing 223

Product Talk

NOVEMBER 6, 2024

It’s often more common to see project-based user research rather than an ongoing, iterative discovery process.” I made sure to think about both the end customer experience and the tax expert experience,” says Teeba. This one focuses on customer support within the platform. Click the image to explore the full Miro board.

Product Research 168

Product Research Research Software Feedback Software User Testing 168

Lenny Rachitsky

MAY 30, 2024

His most recent book, The JOLT Effect , focuses on overcoming customer indecision—one of the biggest challenges to closing deals. They don’t think about what’s keeping a customer up at night; they think about what should be keeping a customer up at night.

Research Software 114

Research Software Analytic Tools Customer Feedback Feedback Software 114

Product Talk

MAY 3, 2023

However, they suggest that we can simply ask our customers about their willingness to pay. Assessing a customer’s willingness to pay is a critical discovery activity that directly ties to our viability assumptions. But asking customers what they might do in the future leads to unreliable feedback. Let’s dive in.

User Testing 256

User Testing Product Research Testing Feedback Software 256

UX Planet

JANUARY 11, 2024

A case study for mobile-web app development. Sharing my insights from a case study that delved into user research to revolutionize my approach to product development. User Persona: A core statement of a persona with personal information, goals, frustrations, and scenario.

Customer Experience 76

Customer Experience User Testing Customer Feedback User Friction 76

Intercom, Inc.

NOVEMBER 20, 2018

This makes sense given the likely resource constraints and the value to be gained from getting in front of customers from day one. As Jason Lemkin puts it , “The CEO/founder should close at least the first 10 (or 20 or whatever) customers. What matters is that somehow, someway, you still get those 10 paying customers closed.”.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

The Product Coalition

FEBRUARY 14, 2023

So, you as a student have the opportunity to intern with different firms for different roles customer success marketing data analytics data science business strategy product management product design And the list goes on. Tip 2: Case Studies Case studies are a document or a presentation that showcases your problem-solving skills.

Customer Experience 137

Customer Experience Analytic Tools Feedback Software Product Management 137