Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Tracking sentiment can also help you with feedback analysis and interpreting responses to in-app surveys.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

The Product Coalition

MAY 3, 2020

A Freshly-Minted Startup Here to Redefine Social Media Management More than three decades ago, becoming an entrepreneur was not for everyone. As the founder and manager of a personal brand myself, I can’t emphasize the need for these tools enough. This article is a review of a newbie platform, Ubercircle.

Research Software 93

Research Software Reporting Tools Startups Customer Experience 93

Userpilot

NOVEMBER 22, 2022

While segments and personas are not mutually exclusive, they have different purposes in the SaaS industry. So let’s dive deeper and see how you can create both to improve your product marketing efforts. Track in-app interactions to create behavioral segments. Personas work on an individual level.

User Testing 88

User Testing Research Software Customer Experience Feedback Software 88

The Accidental Product Manager

FEBRUARY 7, 2022

New beauty brands have shown up in the market being driven by millennial buyers who buy more cosmetics and skin care than any other demographic. These brands have seen huge growth over the past few years, grabbing market share from the big, established names. The Challenge Ahead For Cosmetic Product Managers.

Branding 123

Branding Product Manager Product Management Reporting Tools 123

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Why is product positioning important? Analyze the research and answer the key questions.

Research Software 91

Research Software Feedback Software Analytic Tools Positioning 91

Userpilot

AUGUST 12, 2024

In this article, we’ll cover the basics of product positioning and messaging and a brief overview of improving your homepage. TL;DR Anthony Pierri is the co-founder of FletchPMM, a product marketing consultancy that specializes in improving B2B startup homepages. Anthony Pierri ’s headshot. What is positioning?

Messaging 88

Messaging Positioning Data Visualization User Testing 88

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 84

User Testing Product Research Product Marketing Customer Feedback 84

The Product Coalition

DECEMBER 21, 2020

We’ll explore how you can test and research ideas for your product, service, or business model. Idea validation is a process where a specific product, service, or business idea is tested in various ways to determine its viability. Idea validation also isn’t just for physical or digital products. Let’s dive right in!

User Testing 165

User Testing Product Research Research Software Feedback Software 165

The Product Guy

OCTOBER 25, 2016

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Product Management University

NOVEMBER 29, 2022

Product demos are one of the most critical components of strong product marketing and sales for SaaS organizations. A great product demo creates an urgency to buy, while a bad product demo sends prospects running. It’s the key “first impression” potential customers will have of your product.

Demo 130

Demo Research Software Product Research User Testing 130

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today!

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

The Product Coalition

DECEMBER 6, 2023

When VCs and customers aren’t throwing money at whatever you tell them, it becomes a critical tool. Here is how a product strategy can help you create business results, even when the market is not in your favor. So my recent pitch went something like “I help founders connect the product to the business and the go-to-market.”

Product Strategy 116

Product Strategy Research Software Strategy User Testing 116

The Product Coalition

FEBRUARY 3, 2022

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. And how to achieve it?

User Testing 149

User Testing Product Research Product Marketing Customer Experience 149

The Product Coalition

DECEMBER 11, 2023

Startups also have a silent killer. Still, because startup life is so hectic — it might feel like business as usual. Note: everything I say here is true for mature product companies as well. The reason I’m talking here primarily about startups is that they are much more volatile than larger companies. And guess what?

Startups 78

Startups User Testing Customer Experience Roadmap 78

The Product Coalition

FEBRUARY 11, 2023

How about this — how often do you see a problem around you, and then you decide to come up with an idea or solution? The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas. The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

FEBRUARY 26, 2023

Customer retention surveys are the lens through which you can see how people are feeling about your brand. With the right survey questions, you can identify opportunities for improvement, fine-tune your product experience and prevent customers from churning. How would you feel if you could no longer use our products?

Product Research 89

Product Research User Testing Feedback Software Customer Experience 89

The Product Guy

JANUARY 5, 2017

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Usersnap

SEPTEMBER 29, 2022

Competitive analysis of current market offerings absolutely helps your SaaS company. However it isn’t the only thing, and perhaps a quite overrated approach to achieving SaaS growth. Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Innovatemap

JANUARY 26, 2021

Innovatemap, a digital product agency and three-time Inc 5000 award winner, announced today the addition of five new hires, a new client delivery service, and a new location for service delivery. The agency serves high-growth SaaS startups and scaleups through excellence in product management, product marketing, product design, and brand.

Research Software 98

Research Software Web Development Web Developers Vision 98

Userpilot

AUGUST 29, 2022

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. These tools are complimentary to your product or service meant to draw in potential customers. While it can be expensive and difficult to build these free tools, it pays back in many ways.

Research Software 75

Research Software Engineering User Testing Marketing 75

The Product Guy

FEBRUARY 18, 2017

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

Innovatemap

AUGUST 17, 2022

Then, people must want your product, so you need to resonate with real people. When your buyers become users, you must keep them invested with a brand they admire and a product that keeps adding value to their lives. Our Cross-Discipline Solution. At its core, a better product is marketable, valuable and usable.

Research Software 52

Research Software Product Research Customer Experience Branding 52

Intercom, Inc.

JUNE 10, 2020

Also known as Product Intuition or Product Instinct or Product Taste, it is the idea that you can use your own judgment to (1) accurately predict what your customers need, want and value, and (2) design and ship the right solution for them. This ability to predict is about shooting for repeatable product success.

Research Software 291

Research Software Weak Development Team Reporting Tools Customer Communications 291

Userpilot

JUNE 27, 2024

In this article, we will outline the typical journey for a product analyst, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. TL;DR A product analyst is a professional who conducts product research, analyzes, and interprets such data to make accurate decisions about the product.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

freshtrax

APRIL 11, 2019

According to the Bureau of Labor Statistics , 20% of startups fail within their first year, 50% fail by their fifth year, and 70% are done by year 10. With so many pressing matters at the forefront of an entrepreneur’s mind, there are many reasons why a startup may fail. Branding: Visualize Your Business with ZeBrand.

User Testing 75

User Testing Startups Product Research Customer Experience 75

The Product HQ

MAY 10, 2024

As artificial intelligence technologies continue to evolve and become more mainstream, so too does the demand for machine learning product managers grow among startups and Fortune 500 companies alike. According to insight from Refinitiv , 40% of firms expect to increase their investment in AI solutions moving forward.

Artificial Inteligence 52

Artificial Inteligence Reporting Tools Research Software Technical Review 52

ProductPlan

APRIL 9, 2020

Today, the company is the global leader in product management training with 20 campuses worldwide and a live online campus. What is Qualitative Research? This form of user research fills in the gaps that hard data can’t. Let’s take a look at what product managers need qualitative data for and how to do it right!

Product Research 103

Product Research User Testing Research Software Data Visualization 103

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. SaaS go-to-market plans can be used in several use cases.

Research Software 75

Research Software Strategy Customer Experience User Testing 75

The Product Coalition

AUGUST 4, 2021

Product Discovery is an exercise in working out whether there are customers that want the product (or feature) you’re working on and that you can deliver a solution to them. Product Discovery comes in different shapes and sizes, depending on the situation. Why do a Product Discovery?

Product Research 165

Product Research User Testing Research Software Customer Experience 165

Userpilot

JULY 9, 2021

Continuous Discovery Habits by Teresa Torres teaches you how to set up a continuous discovery system within your organization with actionable exercises. Product-Led Onboarding by Ramli John and Wes Bush is a new book about how to implement user onboarding for the ultimate customer retention. Key learnings. 5 out of 5. 4 global ratings.

Books 98

Books Research Software Feedback Software Analytic Tools 98

Userpilot

JUNE 26, 2024

TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. They can be likened to visionary architects who blueprint every aspect of a SaaS product launch. A product launch manager develops and executes product launch plans.

Product launches 40

Product launches Analytic Tools Research Software Data Visualization 40

Innovatemap

JULY 21, 2021

Boost , founded by Josh Owens (Chief Executive Officer) and Ben Motz (Chief Research Officer) in 2020, addresses a universal issue. The app uses existing data about assignments, tests, and more to notify students about upcoming obligations and help organize their busy schedules.

Research Software 52

Research Software Education Data Visualization User Testing 52

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. We’re going to explain exactly what product experience means, why you need to start caring about it, and steps you can take to provide the best possible experience for your users. Product-Led Growth.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. What is a product-centric approach in SaaS?

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

The Product Coalition

MARCH 2, 2022

When a company is first starting out, one of its main goals is to find the right product-market fit. It’s also the right time to add a dedicated customer research leader. The issue is that the customer research leader has some pretty big shoes to fill. and actively engaging their customers to find that fit.

User Testing 144

User Testing Customer Feedback Customer Experience Research Software 144

UX Studio: Product Management

SEPTEMBER 16, 2021

Apart from working with established brands and startups, we assess the expertise of various companies and create our independent rating list of trustworthy design companies. Imagine you would like to design a new mobile app interface in Berlin. We are ready to help you with any design and research challenges you might have. .

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59