Remove Branding Remove Positioning Remove User Experience
article thumbnail

How information architecture define your brand positioning?

UX Planet

Examples from IKEA and Netflix on how IA improves user experience and serves as a business strategy. it consists of 3 core pillars, users, context, and content. By allowing users to find what they are looking for as effortless as possible, a well-developed IA improves the overall user experience of the product.

article thumbnail

The Power of Personalizing User Experience

UX Planet

Photo by LUM3N on Unsplash Personalization in user experience is a very productive concept which all designers and builders should take note of. Personalized apps or websites make users feel like the platform just gets them and understands what exactly they need. What is Personalization in User Experience?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How “My First Sony” Created True Brand Loyalty

The Product Coalition

Not so long ago, on a trip down memory lane, I was reminded about a nifty little tape player and recorder machine, that ruled the late 80s and early 90s, and impacted my electronic device brand preference, becoming a young adolescent! My brand loyalty would not have been so strong if it had not been for the introduction to “My First Sony”.

Branding 140
article thumbnail

A Brief Guide to Product Discovery

Roman Pichler

For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? Will the product make a positive impact on people’s lives, the wider society, and the planet, or will it at least not cause any harm ? What kind of user experience (UX) should the product give rise to? How can the product be built?

article thumbnail

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

article thumbnail

Harness the User Experience with 7 UX Trends for 2024

UX Planet

To overcome these, UX designers always approach new trends that would rebuild digital experiences. User experiences become more hyper-personalized due to AI integration and machine learning into the interfaces. Here are the top 7 UX trends for 2024 that are known for enhancing the overall user experience.

article thumbnail

10 Product Differentiation Examples From Famous Brands For Inspiration

Userpilot

In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth. This process grants you a competitive advantage and fosters brand loyalty. Hopstack’s differentiator is its exceptional user experience.