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Good onboarding isn’t just about introducing new signups to your product’sfeatures – it’s a continual process of guiding people towards success with your product. Sign up for our special onboarding webinar here. What a good multi-stage onboarding framework looks like. Plan your onboarding strategy.
” And that’s also why AARRR metrics are called pirate metrics. Short for acquisition, activation, retention, referral, and revenue, these metrics help you measure and drive product growth. In this article, we’ll dig deeper into the AARRR framework and the relevant metrics associated with each stage.
Looking to drive adoption with contextual user onboarding ? As any savvy product manager will know, picking the right tool is essential to the success of your SaaS – so it’s worth taking the time to choose carefully. Another impressive dimension of Userpilot’s software is event tracking and feature tagging.
Well, sorry to disappoint you, but you might be getting excited about the wrong marketing metrics. Vanity metrics. From the article, you will learn what vanity metrics are, how to identify them, and how to choose more actionable alternatives to drive product growth. web analytics, in-app surveys , product analytics).
No-code onboarding is all about building product experiences that boost retention and adoption using no-code software solutions. In this article, we’ll cover: What user onboarding is and how no-code tools make building flows faster and easier. The six-step process for building your onboarding process.
Pendo Engage is an in-app guidance and feedback collection tool to help you track key metrics or usage data. TL;DR Pendo Engage is a product adoption platform for with in-app guidance , product analytics, and feedback collection capabilities. If you want to learn more about Userpilot, then get your free demo today!
Any savvy product manager should have a rock-solid understanding of goal-oriented user onboarding. If you want to brush up on your knowledge of the onboarding process – and how you can keep users engaged and achieving their goals throughout – you’ve come to the right place! Let’s get started.
Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. In this article, we’re going to dig deep into the world of customer onboarding. Next, you’ll want to analyze how your onboarding funnel is working.
As the user experience is becoming increasingly important (even more so than product and pricing for many brands), improving user engagement is crucial. CEM Strategy #1: Personalise user onboarding using data. Using the right metrics to measure customer engagement success is as essential as measuring customer engagement itself.
Wondering how to measure product adoption and retention rates? Read to find out what product adoption and retention metrics to track, how to analyze the data for actionable insights, and how Userpilot can help you. The two metrics are closely linked to product growth. Product adoption rate. Activation rate.
Are you wondering how the new Userpilot custom analytics dashboards can help you drive product growth? In this article, you will learn about the main benefits of custom product analytics dashboards and how to create them in Userpilot. This means you can access all relevant metrics without switching between tools or reports.
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The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. Everyone wants to grow organically through great product experience.
It begins with the first customer interaction and continues in-app past the activation point until the user becomes a brand advocate. On the other hand, the classic marketing funnel is more product-focused, while the sales funnel primarily aims to drive more conversions and not much else. An engagement funnel is customer-focused.
Driving activation is a critically important skill for SaaS owners and product managers: in this article, we’re going to explore the most effective activation strategies for driving growth and engagement. Next, the knock-on impact on adoption : better activation means a wider array of features being adopted by your customers.
An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.
SaaS apps also need walkthrough software to guide their users through their products. A walkthrough software uses interactive walkthroughs to support new user onboarding. Moment is the first experience of value in your product. What’s the difference between an interactive walkthrough and a product tour?
If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?
What’s the difference between a Counter Metric vs North Star Metric? While having a North Star Metric helps your team focus on one big direction for your product, a Counter Metric keeps you in check, making sure you don’t over-optimize just for the sake of one metric, missing key aspects of your SaaS business growth.
Curious about customer experience improvement and how to get started for your brand? Customer experience improvement is optimizing your product and customer interactions to ensure users are happy at every point in their customer journeys. Delivery: Prioritize speed and quality as you deliver on brand promises. Look no further.
It identifies and stirs you towards the most important things you need to achieve sustainable product growth. Then, create a strategy, track key metrics , and iterate. Traditional marketing is product-focused and company-centric, with marketing efforts directed toward brand awareness and customer acquisition.
You need a clear target market, proper positioning, product-market fit, and the right sales process for a land and expand strategy to work. Select the right expansion strategy for your product, business goals, and pricing model (i.e. Increasing product stickiness can keep users around long enough for account expansion to occur.
Discover how to achieve remarkable growth results through customer journey optimization at the upcoming Product Drive talk by Audrey Melnik (Co-Founder of Unlocking Growth). Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand. Register here for FREE!
The customer journey is all the interactions a user has with your product from the moment they sign up. And learning how to analyze the customer journey will help you to ensure product growth and positive business outcomes. Conduct path analysis to see how customers behave with your product and if they are completing their goals.
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR HelpHero is a good choice for event tracking and it comes with features such as behavioral analytics, feature tags, user journey mapping, and user segmentation. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR HelpHero is a good choice for event tracking and it comes with features such as behavioral analytics, feature tags, user journey mapping, and user segmentation. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Userlane is a good choice for event tracking and it comes with features such as behavioral analytics, feature tags, user journey mapping, and user segmentation. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR HelpHero is a good choice for user engagement analysis and it comes with features such as feature tags, event tracking, behavioral analytics, and survey analytics. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR HelpHero is a good choice for user behavior analysis and it comes with features such as event tracking, feature tags, user journey mapping, and user segmentation analysis. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Userlane is a good choice for user behavior analysis and it comes with features such as event tracking, feature tags, user journey mapping, and user segmentation analysis. feature heat maps).
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Userlane is a good choice for user engagement analysis and it comes with features such as feature tags, event tracking, behavioral analytics, and survey analytics. Let’s get started!
We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR Userlane is a good choice for user engagement analysis and it comes with features such as feature tags, event tracking, behavioral analytics, and survey analytics. Let’s get started!
Working as a product manager can be a busy, unpredictable and octopus-like existence. Bringing team members together, organizing user research, product demos, road mapping and more. If you’re a mobile app product manager there’s a whole additional layer of complexity to add to that cake. What features are most important to them?
While saving a few thousand per month on office rent when the whole team is working remotely anyway may help, cutting corners in the product, customer experience or customer success departments will ultimately backfire against your business. Show how your product can be used (or repurposed) in the global crisis.
Looking for a good SaaS reporting tool and wondering which one of Pendo, UserGuiding, and Product Fruits is the best option for your SaaS company? Let’s explore how Pendo, UserGuiding, and Product Fruits compare when it comes to SaaS reporting. The no-code solution focuses on increasing user engagement and driving feature discovery.
Over the course of my career, I’ve sat in dozens of conference rooms, Zoom meetings, retreat centers, and team outings all created with the sole purpose of getting Marketing and Product talking. There are productgoals and marketing goals. Our customer doesn’t care what’s Product and what’s Marketing.
Looking for a good SaaS analytics tool and wondering which one of Pendo, Appcues, and Product Fruits is the best option for your SaaS company? Let’s explore how Pendo, Appcues, and Product Fruits compare when it comes to SaaS analytics. The no-code solution focuses on increasing user engagement and driving feature discovery.
We were joined by more than 2,500 customers, partners, and others who wanted to learn more about our product, goals, and the path ahead. Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox. Enjoy this time.
Looking for a good product analytics tool and wondering which one of Pendo, Appcues, and Amplitude is the best option for your SaaS company? There are plenty of tools for product analytics on review sites, but they don’t make the choice any easier. Let’s compare them! Let’s dive in!
TL;DR Pendo is a product adoption platform that lets teams monitor product usage, analyze user behavior, and publish in-app guides. The no-code solution focuses on increasing user engagement and driving feature discovery. Appcues is a robust product adoption and user onboarding platform for web and mobile apps.
Looking for a good product analytics tool and wondering which one of Pendo, Appcues, and Mixpanel is the best option for your SaaS company? There are plenty of tools for product analytics on review sites, but they don’t make the choice any easier. Get a Userpilot demo for product analytics and drive your product growth code-free.
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TL;DR Kompassify is a cloud-based, no-code client onboarding tool for small and midsize businesses. The no-code approach makes it great for non-technical teams to do product tours, checklists, walkthroughs, progress tracking, and real-time analytics. Let’s dive in!
TL;DR Lou Assist is a product adoption tool built by the customer success platform Totango. It lets product teams add in-app guidance in the form of modals, tooltips, hotspots, banners, and highlights that can be built without writing any code. Appcues is a robust product adoption and user onboarding platform for web and mobile apps.
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