2023 rebrands: The good, the bad and the ugly
UX Planet
JANUARY 29, 2024
2023 was quite a busy branding year. The Good It is a difficult one as I think that there have been very successful brand designs this year, starting from Bolt's rebranding at the beginning of the year to great work like Barbie’s makeover revitalising the brand and making it into the cultural zeitgeist.
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