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Mergers & Acquisitions in Product Management: How to Navigate Growth & Integration

Productside

In this edition of Productside Stories , we dig into Brians 30-year legacy of building, integrating, and supercharging product portfolios across healthcare, software, media, and government. Sometimes you buy a rival to scoop up its customers or to leapfrog into a new market segment. Brians advice? People issues come first.

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12 Best NPS Software and Survey Tools to Consider

Userpilot

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Plus, the ability to create custom NPS dashboards allow you to analyze the results easily without writing a line of code.

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504: Market Research for Product Innovation – with Chip Chomyn

Product Innovation Educators

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods.

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Five Ways to Track Customer Sentiment

Alchemer Mobile

To get a sense of how customers feel about your brand, you must start by tracking customer sentiment. Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action. Delivering customer love starts with listening to your customers.

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The Top Mobile In-App Feedback Tools of 2022

Alchemer Mobile

mParticle is the customer data platform for brands leading the CX revolution. Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch. Mobile in-app feedback tools & solutions. Unify data and simplify partner integrations with enterprise-class security and reliability.

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The overlooked differentiator: how customer support fuels success 

Alchemer Mobile

Why customer support is an overlooked differentiator Product features, pricing, and branding all play key roles in differentiating your organization from the laundry list of competitors, but theres one often-overlooked factor that can make or break customer loyalty: how well you support your customers. They are unmatched.

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How to Build a Brand on Amazon

The Product Coalition

Photo by ANIRUDH on Unsplash Amazon owns over 80 different private label brands. Establishing an Amazon brand has multiple advantages over selling other people’s products. Customizable (so you can help it stand out in a saturated market). Products under 200 reviews. This article will address many of those advantages.

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