Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. What Is Product Marketing?

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The Product HQ

JUNE 10, 2024

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

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Userpilot

JUNE 11, 2021

This is where analytics software comes in. In this post, we will break down the analytics software each SaaS business needs to understand their buyer and user personas, prospects, users, and revenue metrics & company health. What types of Analytics software does every SaaS business need? Marketing Analytics Tools for SaaS.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

FEBRUARY 3, 2023

Leverage product analytics to do a customer behavior analysis and get a better understanding of how customers interact with your product. Perform social listening on social media and review sites to see an unfiltered look at what customers are saying about your brand. Create in-app surveys code-free with Userpilot.

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Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

PMLesson's Ace the PM Interview

MAY 19, 2020

Product Marketing is a very new role in the industry - it sits at the intersection of product and marketing but the function influences several areas of the organization including design, sales, support, and engineering. Product Marketing is one of the most collaborative roles within an organization.

Product Marketing 52

Product Marketing User Testing Marketing Technical Review 52

Alchemer Mobile

SEPTEMBER 19, 2019

Today, Apple releases the latest version of its most popular operating system, iOS (as well as the re-branded iPadOS), to hundreds of millions of customers worldwide. The 13th generation of iPhone and iPad software may seem incremental at first, but if you dig deeper there are some notable changes that may impact your app and business.

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Userpilot

NOVEMBER 21, 2022

The elusive search for the ideal beta tester is something many product managers will be familiar with. In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Ready to get started?

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Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. What is product service management?

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Data Visualization User Testing Research Software Feedback Software 98

Mind the Product

APRIL 24, 2018

I joined Setapp as a product manager in January last year, at the same time as the company was launching its main product. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps. What attracted you to this product? Why are you using it?

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User Testing Customer Feedback Customer Experience Data Visualization 145

Roman Pichler

OCTOBER 6, 2020

For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? Will the product make a positive impact on people’s lives, the wider society, and the planet, or will it at least not cause any harm ? I find it helpful to distinguish two types of product discovery: timeboxed and continuous discovery.

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Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. New in – Best New Product Management Books in 2021. out of 5 stars. 54 global ratings. Where to buy?

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Userpilot

JULY 15, 2022

Industry blogs, social media channels, influencers and subject matter experts, product review websites, and offline conversations contribute to the dark funnel. Make use of branded conference swag to promote your company at conferences and raise positive awareness. ” to track the source of your users. SaaSholic Blog.

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Analytic Tools Research Software Feedback Software Data Visualization 98

The Product HQ

MAY 10, 2024

Want to become a machine learning product manager? As artificial intelligence technologies continue to evolve and become more mainstream, so too does the demand for machine learning product managers grow among startups and Fortune 500 companies alike. Keep on reading then.

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The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. The State of Product Marketing today Product Marketing is like Customer Success was 5 years ago; misunderstood but easily thrown around. What is Product Marketing?

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Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

NOVEMBER 28, 2022

This article shows the common reasons for churn, outlines ten ways to get your users back, and the right engagement software to use. A churned customer is someone who stopped using your product after a while. A high churn rate leads to low customer lifetime value and a negative brand image. It also affects your brand image.

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Userpilot

APRIL 30, 2024

But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? Meagan Glenn , Senior Program Manager (Success and Product) from Lavender lays it out for us in this interview. How can companies use customer feedback to influence the product roadmap? Let’s dive in.

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User Testing Customer Feedback Feedback Software Data Visualization 104

The Product Coalition

APRIL 5, 2020

However, these threats are more focused on the back end software in websites. While Catherine indeed understands the purpose of the ‘trusted by’ concept companies use in their product marketing, and it can viewed as impressive to have such large and reputable clients using Cadmus Language services?—?she

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Systems Review Software Review Research Software User Testing 78

Userpilot

APRIL 6, 2023

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. So in this post, we’re giving away all our tactics for collecting in-app feedback and sharing the tools you can use to make the most out of it without coding.

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Userpilot

AUGUST 29, 2022

Customers are actively sharing their thoughts on social media and review sites, making these places valuable sources of customer feedback. With sentiment analysis, you can discover essential customer insights, identify customer pain points, and modify your products and services accordingly. Monitor brand reputation.

Feedback Software 98

Feedback Software Customer Experience Customer Feedback Product Research 98

The Product Coalition

NOVEMBER 23, 2021

For example, one of the products is ancient and extremely expensive, Kala Namak rice which has recently gained popularity among therapists, premium wellness centres, & premium users due to its peculiar properties & health benefits. The frameworks (image 1 &2) highlight the approach to take the product into the market.

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Startups Strategy Technical Review B2B 124

Sachin Rekhi

JUNE 1, 2017

I remember being ecstatic when I learned that programming computers was a profession and I knew what my calling was: I wanted to develop software that improved people's lives. I worked hard to impress them and finally was able to convince them that I actually knew how to code. But that's as specific as my passion was at the time.

Technical Review 121

Technical Review Software Review Research Software Reporting Tools 121

Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. Counter-positioning.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. For SaaS, these B2B insights can encompass data such as: Businesses that are most likely to use your software. User persona example: Product Manager.

Data Visualization 98

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Userpilot

JANUARY 12, 2023

How a tool like Userpilot can help you build self-service support resources, code-free. After-hours support also sets you apart from competitors, allows you to reach global markets, and helps you build a positive brand reputation. Establish a strong brand reputation. Automate in-product support.

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Embedded Analytics Customer Experience Customer Satisfaction Software Review 98

Userpilot

JANUARY 12, 2023

We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption. Keep reading to uncover product growth insights ! Let’s say you run a SaaS company that offers a project management tool.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Mixpanel

APRIL 18, 2024

B2B products often have to appeal to many different personas. We have a wide range of user types, from marketers to engineers to product managers and more. Before a line of code is written or a button is designed, we need to understand the personas that will be using this new feature and their true needs.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

APRIL 17, 2024

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior. Enterprise : Custom pricing.

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Userpilot

FEBRUARY 18, 2021

I’ve recently noticed several big B2C and B2B brands have jumped on the personalization bandwagon. Imagine cashiers in supermarkets or managers in restaurants calling you a friend. Or following up diligently to see if their problem has been solved. An engineer can use it too to create scalable flows without coding.

Analytic Tools 98

Analytic Tools Software Review Data Visualization Customer Experience 98

Userpilot

SEPTEMBER 8, 2021

Product tours generally include a welcome screen , a survey to segment users, a checklist , and experience flows for each of the key activation points. It’s very challenging to build a product tour from scratch. Using product tour software is a better decision. The best product tour software on the market is Userpilot.

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Analytic Tools Feedback Software Onboarding KPIs Software Review 98

Userpilot

APRIL 25, 2024

Effective market research combines both qualitative methods, which explore consumer motivations, and quantitative methods, which provide measurable statistics, to create comprehensive insights that guide business strategy and decision-making. For SaaS product managers, market research, including competitive analysis, is crucial.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

JULY 13, 2021

Building a walkthrough using a dedicated tool is much easier than coding it from scratch. The best walkthrough software on the market is Userpilot. Our SaaS customers that use walkthroughs have managed to achieve: Higher activation rate. Other good options include Appcues and Userguiding. I hear you.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

OCTOBER 11, 2021

Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. In this blog post, I'll take you through the best strategies for a SaaS business are and show you the best examples from known SaaS brands. What is SaaS marketing? Let's get started.

Feedback Software 119

Feedback Software User Testing Product Research Customer Experience 119

Userpilot

SEPTEMBER 22, 2021

Because it helps you understand how customers are interacting with your brand across all departments and stages of the user journey. Engagement tools are software applications that help to facilitate and encourage two-way interactions between your SaaS and its customers. To do that, you need the best engagement tools.

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Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Product Innovation Educators

JUNE 3, 2024

Mastering Market Research Techniques for Successful Product Management Watch on YouTube TBD TLDR Market research is essential for product managers to make informed business decisions and to create products customers love. ” Market research makes this possible. . Discussion Questions 1.

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User Testing Product Research Market Research Data Visualization 69

The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

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Product Management Product Manager Certifications User Testing 52

Userpilot

APRIL 6, 2023

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. So in this post, we’re giving away all our tactics for collecting in-app feedback and sharing the tools you can use to make the most out of it without coding.

Feedback Software 52

Feedback Software Analytic Tools Research Software Data Visualization 52