Remove Branding Remove Inbound Remove Webinar
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Built for you: Workflow updates, Articles API, and more to help you engage customers efficiently

Intercom, Inc.

In the face of the massive change the support landscape is currently experiencing, the one constant is that many companies are receiving rising numbers of inbound customer requests. Register for our Built for you webinar on August 25. And that’s not all we’ve been building. Here are a few highlights.

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Single Grain’s Eric Siu on using content to grow your business

Intercom, Inc.

Eric Siu has helped some of the biggest brands in tech accomplish one all-important task: grow their revenue. The interesting thing is that the way we get our clients right now is strictly around content marketing, inbound and SEO. Adam: All your clients today are inbound. Eric: Webinars. You build that audience.

Webinar 192
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Build a sustainable customer acquisition strategy

Intercom, Inc.

Some of the most common paid customer acquisition methods are: Pay-per-click (PPC) ads : Small, text-based ads on Google and other search engines to drive direct response or brand awareness. It’s a cost-effective way to get your brand “above-the-fold” if your website content is not ranking highly enough.

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Product thinking: behind our new Messenger home screen

Intercom, Inc.

Now customers can add their company logo, customize the greeting and add secondary colors to better match their brand. You could use the Content Showcase app to point them to webinars that have a chance to sell them on your pitch. And this update to the Messenger takes a few steps forward on that front.

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Understanding the Metaverse Experience: Explained in Seven Layers

The Product Coalition

It’s all about the experiences in the metaverse, which is why some famous brands have started collaborating with metaverse platforms like Roblox and Decentraland to provide immense engaging and interactive platforms. With the metaverse dematerializing physical space, the barriers that physicality imposes on it are eliminated.

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How we use bots at Intercom

Intercom, Inc.

On our blog, the bot triggers after a minute if there’s an upcoming webinar that’s relevant to the blog post, and prompts the reader to sign up. At the end of the flow, visitors are given the chance to speak with the sales team, sign up for a newsletter or check out other resources like our blog or webinars.

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Marketing-Led Growth: How It Differs From Other Growth Strategies?

Userpilot

Content marketing is an effective way to increase brand awareness and educate customers on how to use the product for their use cases. Webinars play an important educational role. They allow companies to reach broad audiences and increase brand awareness. Most companies use all 3 strategies to some extent.