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Getting conversational: HubSpot’s CEO on a new species of disruptor

Intercom, Inc.

Brian also shares HubSpot’s strategy for creating an industry-defining category that helped more than 86,000 customers in over 120 countries move from unwelcome outbound marketing to permission-based inbound marketing. What do these brands have in common? Listen to the full episode above or check out Brian’s key takeaways below.

Inbound 211
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Customer Support is being turned upside down. Here’s what you need to do about it.

Intercom, Inc.

The internet is moving more businesses and people online, and driving a huge increase in inbound support volume. Self-serve Support and bots to automatically answer all common customer questions, reducing inbound volume to support agents. This leads to more and more inbound support volume. This reduces inbound volume.

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

So, what can these brands do to capture, analyze, and act on these changing customer behaviors? Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time. Average inbound and outbound message volume. This is our fifth consecutive year conducting this research.

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Drive Additional Inbound Leads With These 4 Rules for Mobile Marketing

Pragmatic Marketing

When 80 percent of Internet users own smartphones, it is no surprise that mobile marketing has quickly become one of the leading sources for generating inbound leads. Driving more inbound leads is aided by the fact that approximately 70 percent of all mobile searches generate consumer action within an hour of the completed search.

Inbound 87
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What we shipped: 10 new features and updates to make using Intercom even easier

Intercom, Inc.

From new navigation features and refreshed product names to several brand new apps, there’s definitely something for everyone. Introducing Outbound. “Messages is now called Outbound because it’s home to more than just messages” Most significantly, Messages is now called Outbound because it’s home to more than just messages.

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Travel Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

One of the primary locations that travel brands interact with customers is through their mobile apps. If you’re a product manager or mobile marketer for a travel brand, put yourself in your customer’s shoes. Average inbound and outbound message volume. Average app rating for travel apps. Average app review volume.

Travel 147
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Retail Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

So, what are retail brands to do? Knowing where apps like yours stood last year in terms of customer engagement, surveys, in-app feedback, ratings and reviews, and other mobile KPIs can help you gain context to better understand where your brand stands today. ?Download Average inbound and outbound message volume.