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Mergers & Acquisitions in Product Management: How to Navigate Growth & Integration

Productside

In this edition of Productside Stories , we dig into Brians 30-year legacy of building, integrating, and supercharging product portfolios across healthcare, software, media, and government. The pivot to customer list acquisition worked out eventually, but only because they discovered the real story during diligence, not after.

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Five star advice: Insider tips for dealing with software review sites

Intercom, Inc.

Online marketing content has long been dominated by brands creating product descriptions, how-to guides, branded articles, and blog posts to promote their business. What do we mean by the term “review sites”? Not all review sites are made equal. Peer review sites. Trustpilot, a consumer review site.

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How to Build a Brand on Amazon

The Product Coalition

Photo by ANIRUDH on Unsplash Amazon owns over 80 different private label brands. Establishing an Amazon brand has multiple advantages over selling other people’s products. Products under 200 reviews. Here are a few things worth looking for: Stick with niches that have less than three hundred reviews.

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How to Quickly Prioritize Your Product Backlog

The Product Guy

a wonderful product roadmapping software tool my team uses in conjunction with JIRA. The numbers for business value relate to the level of competitive advantage, impact on brand/reputation and the number of customers the story is important to. Extreme impact on brand or reputation. Significant impact on brand or reputation.

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What is Customer Satisfaction: Importance for Business Success + How to Improve

Userpilot

In this article, we explore the concept of customer satisfaction – how to measure it, why it is important for your business, and how you can improve customer satisfaction levels. Customer satisfaction (CSAT) is a measure of how well a company’s product, service, and overall experience meet customer expectations.

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How to Create an Interactive Product Demo to Close Deals Faster

Userpilot

Here’s how: Conduct internal interviews : Talk to your sales team, customer success managers, and product team members. They interact with customers daily and have invaluable insights into their needs, pain points, and how they use your product. Think about the user journey and how you want to guide them through your product.

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Strategy Blocks: An operator’s guide to product strategy

Lenny Rachitsky

Step 1: Preparation (3-5 weeks) The preparation step is a foundational effort where a lot of the groundwork and due diligence is done to inform the strategy selection process. Let’s walk through a day-by-day account of how to run the sprint. Then iron out any adjustments as a result of these reviews.

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