Branding How To Messaging 
Intercom, Inc.
JUNE 22, 2020
In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Here, we take a deep dive on in-app messaging – defining exactly what it is and how to make it work best for your customers. What is in-app messaging?
Product Innovation Educators
JANUARY 9, 2023
Insights on brand storytelling for product managers. This is a branding and messaging issue. We have to tell the product and brand story effectively. Sarah also speaks on topics for humanizing your brand. 2:14] What is brand storytelling? Brand storytelling educates, entertains, and inspires your audience.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Lenny Rachitsky
NOVEMBER 19, 2024
Previously, she was a senior director of product at Big Health, a product marketer at Dropbox, and designed youth advocacy campaigns with major brands like H&M and 3M that engaged millions of young people. If you don’t know what makes writing good, it’s tough to teach a model how to evaluate or generate quality writing.
The Product Coalition
MARCH 9, 2022
A well-thought restaurant branding helps to create an emotional connection with distinguished customers and makes your restaurant distinctive from others. So how to differentiate your restaurant from others? The answer lies in restaurant branding and marketing strategies. What is restaurant branding?
Intercom, Inc.
SEPTEMBER 23, 2020
Last week we released Series , a brand new way to orchestrate customer messaging campaigns in Intercom. Here, I’ll explain how we weighed up those different approaches and how we arrived at our final design – and I’ll share some of the lessons we learned along the way. Our first customer messaging solution.
Intercom, Inc.
DECEMBER 4, 2019
One of the biggest determining factors of a company’s success is the clarity of its message, and how that clarity comes across in every interaction across the product and brand. Brand Identity: When customers interact with your brand, is your value proposition clear? Three reasons companies get this stuff wrong.
Product Innovation Educators
FEBRUARY 24, 2025
The key message: Focus on solving one problem exceptionally rather than competing on multiple features. Today we’ll learn how to overcome some of those challenges from a product leader with experience at Target, McDonalds, eBay, and Meta, and now as Founder and CEO of Taelor.
Expert insights. Personalized for you.
235 
Let's personalize your content