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Mergers & Acquisitions in Product Management: How to Navigate Growth & Integration

Productside

But if you step up with empathy, real processes, and a readiness to adopt the best from the new folks, youll emerge with a stronger, more innovative portfolioand a brand-new tribe of believers in your product vision. We love hearing how product leaders conquer the acquisition rodeoflaming torches and all.

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Revealing our refreshed brand: How (and why) we’ve updated our look

Intercom, Inc.

Your brand is how your company presents itself to the world, but inevitably there will need to be slight adjustments needed along the way. A brand is not a singular design element, font, color, illustration style, or icon. Your brand ? So as your business grows, it’s natural that your brand will need to grow with it.

Branding 257
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418: Telling the product and brand story – with Sarah Panus

Product Innovation Educators

Insights on brand storytelling for product managers. This is a branding and messaging issue. We have to tell the product and brand story effectively. Sarah also speaks on topics for humanizing your brand. 2:14] What is brand storytelling? Brand storytelling educates, entertains, and inspires your audience.

Branding 256
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How to become a supermanager with AI

Lenny Rachitsky

Previously, she was a senior director of product at Big Health, a product marketer at Dropbox, and designed youth advocacy campaigns with major brands like H&M and 3M that engaged millions of young people. If you don’t know what makes writing good, it’s tough to teach a model how to evaluate or generate quality writing.

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How to Use Data to Build Strong Customer Communities

Speaker: Carrie Melissa Jones Founder, Gather Community Consulting

Mediocre, copycat brand communities that fail to deliver on employee or customer expectations. But, brands can avoid this. Register to get practical advice on how to: Present a case for why research matters to various parts of your organization. They simply move ahead with their communities and “iterate” as they go.

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How to Measure, Analyze, and Use Mobile Customer Sentiment

Alchemer Mobile

From surveys to reviews to social media, the amount of customer feedback brands collect on a daily basis can make you feel overwhelmed. Our guide, How to Measure, Analyze, and Use Mobile Customer Sentiment, will help you improve product experiences, inform marketing campaigns, and beat your competition. We’re here to help!

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What is Customer Satisfaction: Importance for Business Success + How to Improve

Userpilot

In this article, we explore the concept of customer satisfaction – how to measure it, why it is important for your business, and how you can improve customer satisfaction levels. Customer satisfaction (CSAT) is a measure of how well a company’s product, service, and overall experience meet customer expectations.

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Using Customer Reviews, Advocacy, and Referrals in Your Journey Map

Speaker: Jeremy Boudinet, Marketing Manager, Nextiva

Making a customer want to advocate for your brand takes passion, personalization, and gratitude: all things that can be gracefully elicited throughout the customer journey map. How to make your customer *want* to spread the word. How to build and leverage authentic relationships with your customers.

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Everyone Is Accountable and Responsible for a Great Customer Experience!

Speaker: Bryan Horn, Founder, CS Solutions

Join Bryan Horn, author of The Customer Service Revolution and founder of CS Solutions, and learn how to master the warm handoff. Bryan will teach how to develop a culture of accountability so that all members of the organization are equipped to handle customer concerns and offer quick resolutions. The humanity of customer experience.

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How to Prevent Brand Ambassador Burnout

Speaker: Kristi Faltorusso, VP of Customer Success at ClientSuccess

Your brand ambassadors are imperative to your business. They contribute to brand awareness, improve revenue, and build trust among existing and prospective customers. Kristi will share: Horror stories about brand ambassador burnouts – and how you can avoid them. How CSMs can own brand advocate relationships.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

Don't miss this brand new webinar! Market Research and Analysis 🌐 Focus on thorough product and customer segmentation to tailor pricing strategies that meet the specific needs of each segment. Continuously assess market trends, customer behavior, and competitor strategies to make informed pricing decisions that drive business success.

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How Empathy, Creativity and Compassion Drive Results

Speaker: Rhonda Basler, Director of Customer Engagement, Hallmark Business Connections

Brands that connect with customers on a personal, emotional level will be more successful than others. Learn how to humanize your brand by embracing empathy, creativity and compassion to drive real results. Join Rhonda Basler, Marketing Director of Hallmark Business Connections, to make your brand genuine and make it stick.

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Powering Customer-Centric Experiences with Data

We know that today’s customers prioritize experiences over other aspects of a brand. Customers' expectations for digital interactions are constantly rising, which puts pressure on brands to continuously optimize their digital strategies in order to stay ahead of the competition.

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How Much is that Feature in the Window?

Speaker: Nils Davis, Principal, NPD Associates

Join us for a brand-new webinar from Nils Davis, as he dives into each of these points and shares how to project and manage different expectations with different audiences – especially how to manage being “wrong.”. The better you can manage expectations related to being “wrong," the better for everyone.

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The Definitive Guide to Dashboard Design

Great dashboards lead to richer user experiences and significant return on investment (ROI), while poorly designed dashboards distract users, suppress adoption, and can even tarnish your project or brand. Download the Definitive Guide to learn why dashboard design matters, and how to do it well.