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PM Branding: Building Your Personal Brand as a Product Manager

The Product Guy

Developing and nurturing a strong personal brand is critical, not only for advancing your career but also for building influence within your company and the broader product community. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership.

Branding 293
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Revealing our refreshed brand: How (and why) we’ve updated our look

Intercom, Inc.

Your brand is how your company presents itself to the world, but inevitably there will need to be slight adjustments needed along the way. A brand is not a singular design element, font, color, illustration style, or icon. Your brand ? your logo , for example.) Stress testing the theoretical.

Branding 257
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418: Telling the product and brand story – with Sarah Panus

Product Innovation Educators

Insights on brand storytelling for product managers. This is a branding and messaging issue. We have to tell the product and brand story effectively. Sarah also speaks on topics for humanizing your brand. 2:14] What is brand storytelling? Brand storytelling educates, entertains, and inspires your audience.

Branding 256
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How Mobile Customer Loyalty Programs Increase Customer Retention and Drive Revenue (with Examples)

Alchemer Mobile

In this post, we go over why these programs are successful along with examples of some of the best mobile customer loyalty apps on the market such as Starbucks and NikePlus. 84% of consumers say they’re more likely to stick with a brand that has a loyalty program. Convenient and accessible: Brands are just a tap away at all times.

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Everyone Is Accountable and Responsible for a Great Customer Experience!

Speaker: Bryan Horn, Founder, CS Solutions

Examples of both HORRIBLE and FANTASTIC customer interactions. Why employee empowerment is a proven ROI and will create lasting customers of your brand. The humanity of customer experience. Thursday, August 27 2020 11AM PST, 2PM EST, 6PM GMT

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11 Onboarding Gamification Examples to Engage & Retain Users

Userpilot

To help you get started, we’ve compiled 11 powerful gamification examples to improve your user onboarding process. We’ll walk through some onboarding gamification examples you can replicate and, where relevant, some examples to improve your employee onboarding process. Below’s an example from Airtable.

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436: Practical tips for creating a product/brand community – with Bri Leever

Product Innovation Educators

What a community can do for your product – for product managers Today we are talking about building a community for a brand or product. What can a community do for a brand or product? She is a community strategist who designs and implements communities for brands. Another example is the Spotify community.

Branding 258
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How Empathy, Creativity and Compassion Drive Results

Speaker: Rhonda Basler, Director of Customer Engagement, Hallmark Business Connections

Brands that connect with customers on a personal, emotional level will be more successful than others. Learn how to humanize your brand by embracing empathy, creativity and compassion to drive real results. Join Rhonda Basler, Marketing Director of Hallmark Business Connections, to make your brand genuine and make it stick.

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The Definitive Guide to Dashboard Design

Great dashboards lead to richer user experiences and significant return on investment (ROI), while poorly designed dashboards distract users, suppress adoption, and can even tarnish your project or brand. Download the Definitive Guide to learn why dashboard design matters, and how to do it well.