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Media Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Subcategories for Media Apps: News, Telco, Technology, Games, Sports, Music. The Media and Entertainment app category is broad, encompassing everything from news to games to sports, and consumer expectations and behavior vary between industries. Data included: Ratings and reviews. Technology (media creation, connectivity, etc.).

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2021 Engagement Benchmarks for Media Apps

Alchemer Mobile

Media and Entertainment apps played a critical role in helping us get through 2020. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Media and Entertainment category. Technology (media creation, connectivity, etc.). Technology Apps.

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How to Develop a Video Streaming App: Features, Cost, and Tech Stack

The Product Coalition

The industries that rely on video streams to provide their services include retail, entertainment, education, gaming, fitness, and even government. SSAI Server-Side Ad Insertion technology allows content owners to integrate ads into the stream avoiding buffering, ad-blockers, and watching experience interruptions.

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Snoop Dogg And Other Musicians Are Getting In On the NFT Gold-Fever

The Product Coalition

The music world was not ready for such a step, despite the fact that, for example, NFTs are being adopted by top fashion brands. The musician’s decision to incorporate blockchain technologies into his brand has helped expand the scope of what NFTs are and is already helping to bridge the world of blockchain with the world of entertainment.

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Don’t Use Generative AI to Replace Discovery with Real Humans

Product Talk

. – Tweet This So I want to take some time to review why we do discovery. I’ll do my best to update it as the technology evolves. As we previously reviewed, interviewing helps us build empathy for the people who might use our products or services. I also want to note that the world of generative AI is moving quickly.

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Non-fungible Tokens: Popular Business Models

The Product Coalition

Running an NFT business can also be easier for those not accustomed to deeper technological nuances of Web3, and they can learn them through experience. General NFT Marketplace NFT marketplaces have been one of the successful business models in the Web3 space due to their nature of connecting creators and collectors.

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Watch: The State of Mobile Consumer Engagement 2021 Webinar

Alchemer Mobile

Brands shifted focus to improving long-term retention. Brands only lost an average of 4% of consumers in this group thanks to precise segmenting and proactive, personalized outreach. Almost all apps experienced significant change in their DAU due to COVID-19.